At a Glance
- Tasks: Create and execute PR strategies to elevate our luxury travel brand.
- Company: Join Global Travel Collection, a leader in luxury travel services.
- Benefits: Enjoy healthcare, life insurance, and a competitive salary with bonuses.
- Why this job: Make an impact in the luxury travel industry while honing your communication skills.
- Qualifications: Degree in PR or communications; strong writing and media relations experience.
- Other info: Flexible hybrid work model with opportunities for career growth.
The predicted salary is between 30000 - 42000 £ per year.
Global Travel Collection (GTC), part of Internova Travel Group, is the most influential collection of international luxury travel advisors. More than 1,700 GTC advisors are industry leaders in providing premium travel services to leisure travelers, corporate executives and the entertainment industry. GTC’s combined global reach and leverage translate into value, recognition and preferential treatment for its world traveller clients.
The PR and Communications Executive (UK) will be responsible for developing and delivering strategic communications that engage our internal teams, support our independent travel advisors, and promote the Global Travel Collection brand in the UK market and beyond. This role combines internal communications, PR, and external brand messaging, requiring a confident communicator with strong stakeholder management skills. The PR & Communications Executive / Senior Executive will play a pivotal role in enhancing the visibility and reputation of Global Travel Collection and Internova Travel Group.
This role is responsible for managing media relations, developing compelling PR strategies, and executing multi‑channel marketing campaigns that support brand awareness, recruitment efforts, and business growth. The ideal candidate will be a strong communicator with a proactive mindset, capable of crafting impactful stories, securing media opportunities, and driving engagement across traditional and digital platforms. This dynamic position requires close collaboration with internal stakeholders, global teams, and external partners to deliver effective, on‑brand communications and marketing initiatives.
Responsibilities- Manage media relations efforts across national and local print, radio, TV, digital, and trade media.
- Create, write, and disseminate press releases for Global Travel Collection, its brands, and Internova Travel Group as required.
- Identify and pursue PR opportunities to enhance the visibility of Global Travel Collection and its family of brands.
- Develop key stories and pitch to relevant media titles to enhance brand visibility.
- Provide counsel and strategic PR advice to executives and independent travel advisors.
- Draft and submit awards nominations for Global Travel Collection, and assist independent travel advisors when required.
- Responsible for the management of all GTC UK brand social media channels, including content planning, posting, audience engagement, issue escalation, and performance reporting.
- Develop and execute an internal communications strategy to keep UK advisors and staff informed, engaged, and aligned with company goals.
- Draft and distribute newsletters, announcements, and leadership updates.
- Partner with senior leadership to prepare messaging for town halls, business updates, and key initiatives.
- Assist in media training, produce speeches and presentations for executives (and independent travel advisors as required).
- Manage all media and publicity efforts related to key meetings, events, and industry activations.
- Secure relevant speaking engagements for key spokespeople.
- Organise and facilitate media networking opportunities.
- Monitor UK Government policies and regulatory changes impacting the travel industry, providing internal updates and drafting media commentary as required.
- Track, analyse, and report on media coverage received for Global Travel Collection’s brands, ensuring insights are shared with relevant stakeholders.
- Assist with the compilation and distribution of the daily media clips report.
- Work collaboratively with global counterparts, the wider marketing team, and the advisor success team to drive brand awareness and engagement.
- Provide support to deliver the recruitment and marketing plan for Global Travel Collection UK.
- Support our recruitment team by developing marketing campaigns to promote Global Travel Collection UK as the best brand in travel for independent travel advisors.
- Writing and proofreading copy.
- Support internal departments with any marketing requests to ensure effective, on‑brand communications – this can be across a range of media including print and online.
- Liaising with internal and external teams, including designers and printers.
- Partner with cross‑functional teams (marketing, HR, operations) to ensure joined‑up communications.
- Experience in a multi‑channel marketing environment.
- A 'can do', positive, enthusiastic attitude with a friendly, approachable manner is essential.
- Good team working skills and the ability to be flexible.
- Excellent communication skills to deal with internal and external clients.
- Excellent organisational skills.
- Able to work under pressure and to tight deadlines with a high degree of accuracy.
- Travel experience would be a bonus, though not essential.
- Bachelor’s degree in PR, communications, or similar.
- Excellent written and verbal communication skills, with a keen eye for detail.
- A proactive and strategic mindset with a passion for storytelling and brand positioning.
- Proven ability to build and maintain strong media relationships.
- Experience in drafting press releases, media briefings, and executive statements.
- Ability to manage multiple projects and deadlines in a fast‑paced environment.
- Familiarity with Muck Rack and MailChimp is a plus.
Our benefit offerings include healthcare, dental care, health Assured (EAP), life insurance and Perkbox. Salary and Incentives: The salary range on this job posting/advertising has been developed to give applicants a range based on the local market where the candidate would be working. Many factors, such as years of experience, budget etc. are considered when determining the starting rate of pay. This role may be eligible for an incentive, commission, bonus, or a discretionary bonus program based on the company’s financial goal achievement and individual performance.
Hybrid/Onsite Internova Travel Group is an Equal Opportunity Employer. We make employment decisions without regard to age, race, religion, national origin, gender, disability, veteran status, genetic information, sexual orientation and gender identity or any other protected class.
PR & Marketing Senior Executive employer: Global Travel Collection
Contact Detail:
Global Travel Collection Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR & Marketing Senior Executive
✨Tip Number 1
Network like a pro! Get out there and connect with people in the travel and PR industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in PR and marketing. Include press releases, campaigns, and any media coverage you've secured. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like Global Travel Collection, and express your interest. A well-crafted email can go a long way in making a memorable impression.
✨Tip Number 4
Utilise our website! We’ve got loads of resources and job listings that can help you land that dream role. Make sure to check back regularly and apply through us to stay ahead of the competition!
We think you need these skills to ace PR & Marketing Senior Executive
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the PR & Marketing Senior Executive role. Highlight your relevant experience in media relations and multi-channel marketing, and don’t forget to showcase your storytelling skills!
Show Off Your Communication Skills: Since this role is all about effective communication, use your application to demonstrate your writing prowess. Keep it clear, concise, and engaging – just like you would in a press release or a social media post.
Be Proactive: We love candidates who take initiative! If you have ideas on how to enhance brand visibility or improve internal communications, mention them in your application. It shows you're already thinking strategically about the role.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Global Travel Collection
✨Know Your Stuff
Before the interview, dive deep into Global Travel Collection and Internova Travel Group. Understand their values, recent news, and the luxury travel market. This knowledge will help you tailor your responses and show genuine interest.
✨Craft Your Story
Prepare to share your experiences in PR and marketing that align with the job description. Think of specific examples where you've successfully managed media relations or executed campaigns. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Showcase Your Communication Skills
As a PR & Marketing Senior Executive, strong communication is key. Practice articulating your thoughts clearly and confidently. You might even want to prepare a mock press release or pitch to demonstrate your writing skills during the interview.
✨Ask Insightful Questions
Prepare thoughtful questions about the role, team dynamics, and company culture. This not only shows your enthusiasm but also helps you gauge if the company is the right fit for you. Consider asking about their current PR strategies or how they measure success in their campaigns.