digital marketing manager

Join to apply for the digital marketing manager role at Global TechForce

Join to apply for the digital marketing manager role at Global TechForce

Bridging the Human-Tech Divide
At its core, Global Tech Force exists for one simple, powerful reason: to ensure that human potential and technological innovation always find each other.
For our UK client we\’re searching for a digital marketing manager specialising in consumer sector.

Bridging the Human-Tech Divide
At its core, Global Tech Force exists for one simple, powerful reason: to ensure that human potential and technological innovation always find each other.
For our UK client we\’re searching for a digital marketing manager specialising in consumer sector.
Key Responsibilities:

• Develop and execute comprehensive digital marketing strategies across various channels (SEO, SEM, social media, email, content marketing) to drive brand awareness, lead generation, and customer engagement.
• Leverage AI-powered tools and platforms to optimize campaign performance, analyze data, and identify emerging trends.
• Craft compelling and effective marketing copy, prompts, and content using advanced prompt engineering techniques for AI-driven content creation.
• Oversee the management of digital marketing campaigns from conception to execution, ensuring alignment with overall business objectives.
• Analyze campaign performance, generate reports, and provide actionable insights for continuous improvement.
• Stay up-to-date with the latest digital marketing trends, AI advancements, and prompt engineering methodologies.
• Collaborate with cross-functional teams, including product, sales, and design, to ensure a cohesive brand message and customer journey.

Required Skills and Qualifications:

• Proven experience as a Digital Marketing Manager or similar role, with a strong portfolio of successful digital marketing campaigns.
• In-depth understanding of digital marketing channels and best practices.
• Demonstrated competence in utilizing AI tools for marketing automation, data analysis, and content generation.
• Exceptional prompt engineering skills, with the ability to craft precise and effective prompts for AI models to achieve desired marketing outcomes.
• Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
• Excellent communication, interpersonal, and presentation skills.
• Proficiency in marketing analytics platforms (e.g., Google Analytics, Adobe Analytics) and marketing automation software.
• Bachelor\’s degree in Marketing, Communications, or a related field.

Bonus points:

• Experience with A/B testing and conversion rate optimization (CRO) strategies.
• Certifications in digital marketing (e.g., Google Ads, HubSpot).
• Experience in the consumer goods or retail sector.

Benefits:

• Competitive salary ranging from £45,000 to £70,000, commensurate with experience.
• Opportunity for remote work, offering flexibility and work-life balance.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Advertising

• Industries

  Business Consulting and Services

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