At a Glance
- Tasks: Drive growth through channel partnerships and manage the full partnership lifecycle.
- Company: Dynamic company focused on innovative commercial relationships and scalable growth.
- Benefits: Competitive salary, flexible working options, and opportunities for professional development.
- Other info: Fast-paced environment with excellent career progression opportunities.
- Why this job: Make a real impact by building ecosystems that drive revenue and customer engagement.
- Qualifications: Experience in business development or channel sales with strong relationship-building skills.
The predicted salary is between 40000 - 50000 £ per year.
Accepting applications until: 25 June 2026
Are you driven by building commercial relationships that scale beyond one-to-one selling? Do you see opportunity in creating ecosystems, not just closing deals? This role is about unlocking growth through channel partnerships that deliver repeatable, one-to-many revenue. You will identify, secure, and grow relationships with resellers, agencies, platforms, and strategic partners who can consistently bring new customers into our self-service ecosystem.
The Channel Sales Manager will form a critical business development function within the customer team, you’ll own the full partnership lifecycle — from sourcing and pitching, through to structuring deals, enabling partners, and driving long-term commercial performance. You will play a critical role in enabling how we grow ensuring we diversify beyond direct acquisition to also incorporate scalable, partner-led expansion.
Key Responsibilities- Partnership Strategy & Pipeline Development
- Identify high-potential partners including resellers, agencies, platforms and trade bodies
- Build and manage a strong pipeline of partnership opportunities aligned to revenue goals
- Develop clear partnership propositions tailored to different partner segments.
- Continuously explore new routes to market that accelerate platform adoption and drive new user registrations and booking.
- Reseller & Channel Programme Development
- Design and implement reseller frameworks that are simple, attractive, and commercially viable
- Define pricing models, incentives, margins, and growth structures
- Enable partners with the tools, knowledge, and positioning needed to succeed
- Ensure partners are effectively onboarding and activating new customers
- Commercial Performance & Growth
- Own partner-driven revenue targets and performance metrics
- Track partner contribution, pipeline health, and conversion outcomes
- Identify opportunities to grow existing partnerships and increase yield
- Optimise commercial models based on performance data and market feedback
- Cross-Functional Enablement
- Work closely with Product, Marketing, and Customer Success teams to support partner success.
- Feed market insights into product and proposition development.
- Ensure partner journeys are seamless, scalable, and aligned with customer experience goals.
- Support joint go-to-market initiatives and partner campaigns.
- Think Big: Build scalable growth channels that move beyond traditional sales models
- Own It: Take full ownership of channel sales from idea through to revenue delivery
- Keep it Simple: Turn complex commercial opportunities into clear, repeatable models
- Better Together: Work across teams to create joined-up, high-impact partner experiences
- In your first few months, you’ll have:
- Built a strong pipeline of high-quality commercial partners.
- Secured initial partnerships with clear revenue potential.
- Established structured approaches to partner acquisition and onboarding.
- Demonstrated early signs of partner-driven revenue contribution.
- Built strong internal alignment to support partnership growth.
- Over time, you will:
- Deliver consistent, scalable revenue through partner channels.
- Create a repeatable and efficient partner acquisition model.
- Establish high-performing reseller and commercial ecosystems.
- Play a key role in scaling Global’s self-service growth strategy.
- Proven experience in business development, partnerships, or channel sales
- Strong commercial acumen with experience structuring and closing deals
- Experience working with or building reseller, affiliate, or partner ecosystems
- Ability to think strategically while executing at pace
- Excellent communication and relationship-building skills
- Data-driven mindset with a focus on scalable growth
- Highly proactive and comfortable operating in a fast-moving environment
- Experience in the above with a marketing and advertising setting would be beneficial
Channel Sales Manager in London employer: Global Media Group
As a Channel Sales Manager at our innovative company, you will thrive in a dynamic work culture that prioritises collaboration and growth. We offer competitive benefits, including professional development opportunities and a supportive environment that encourages creativity and strategic thinking. Located in a vibrant area, our team is dedicated to building meaningful partnerships that drive success and foster a sense of community among employees.
StudySmarter Expert Advice🤫
We think this is how you could land Channel Sales Manager in London
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Channel Sales Manager at Global Media Group, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Global Media Group. Tailor your message to explain why you’re drawn to them and how you can contribute as a Channel Sales Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Channel Sales Manager in London
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Global Media Group:When writing your cover letter, make sure to tailor your message specifically for Global Media Group. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Global Media Group
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Global Media Group that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Global Media Group that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Global Media Group’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
