At a Glance
- Tasks: Drive sales growth and build strong relationships with key on-trade accounts.
- Company: Join Global Brands Ltd, a leading independent drinks brand development business.
- Benefits: Enjoy a competitive salary, performance bonuses, and 25 days holiday.
- Other info: Opportunities for career progression and a supportive work environment.
- Why this job: Be part of a dynamic team shaping the future of the drinks industry.
- Qualifications: Experience in account management within the on-trade drinks sector is essential.
The predicted salary is between 40000 - 50000 £ per year.
We are Global Brands Ltd - the leading independent drinks brand development business that owns, markets and distributes an enviable collection of products across the RTD/RTS, spirits, soft drinks and beer categories. We’ve developed some of the best performing brands in the market place such as VK, HOOCH and Franklin & Sons. Our recipe for success involves spotting market trends early, knowing our customers’ business goals and needs, and having expert buying, marketing and sales teams. At Global Brands, we are more than just beverages; we're curators of experiences that enhance moments and forge connections. Our extensive range of brands, known and loved by many, is a testament to our commitment to quality, innovation, and excellence in the drinks sector. Our Head Offices are based within our own award winning 4-star Hotel CASA in Chesterfield, North East Derbyshire.
The Role
With our diverse portfolio of products the Key Account Manager for the On Trade Field Sales Team will play a critical role in driving sales growth, increasing brand visibility, and ensuring customer satisfaction across a strong customer base and through developing new business. This role requires a strategic thinker with strong negotiation skills and a deep understanding of the on‑trade market who continuously builds knowledge and understanding of key market trends and opportunities. The KAM will be prepared to take initiative and respond pro‑actively to opportunities for growth.
Key Responsibilities
- Develop and maintain strong relationships with key on‑trade accounts to drive sales and ensure long‑term partnerships.
- Implement and execute the sales strategy for the on‑trade channel, aligning with the company's overall objectives.
- Identify and pursue new business opportunities within the on‑trade sector, including expanding distribution and increasing product listings.
- Facilitate negotiations with key accounts to secure favourable terms and conditions, including pricing, promotions, and placement.
- Conduct market analysis to identify trends, competitor activity, and opportunities for growth within the on‑trade sector.
- Striving to meet sales targets for assigned accounts and territory, regularly reporting on performance and adjusting strategies as needed.
- Provide exceptional customer service to key accounts, resolving any issues promptly and effectively.
- Work closely with the marketing, supply chain, and other internal teams to ensure alignment and support for key account initiatives.
- Prepare regular reports on sales performance, market conditions, and account activity, providing insights and recommendations to the Field Sales Manager.
The person
- Commercial account management experience within the On Trade Drinks sector.
- A strong existing network and the ability to build credible relationships quickly will be key to success in this role.
- PC literacy including PowerPoint, PDF, and Excel.
- Experience of Salesforce would be advantageous.
- Strong negotiation, organisation and influencing skills.
- Self‑motivated/ Desire to deliver results / Energise others.
The Package
- Competitive salary.
- Performance based annual bonus.
- Travel expenses.
- Enrolment into our health & wellbeing scheme with retailer discounts.
- Death in Service benefit.
- 25 days holiday.
- Pension.
- Opportunities for career progression within the business.
Global Brands Ltd proudly manages its Talent Acquisition and onboarding processes in house. Please no Recruitment Agency enquiries. Global Brands Ltd. celebrates diversity and is an equal opportunity employer, welcoming applications from all backgrounds. Please advise us if you require any adjustments during the interview process.
Strategic On-Trade Key Account Manager — Growth employer: Global Brands Ltd
Global Brands Ltd is an exceptional employer, offering a vibrant work culture within our award-winning 4-star Hotel CASA in Chesterfield, North East Derbyshire. We prioritise employee growth through competitive salaries, performance-based bonuses, and a comprehensive health and wellbeing scheme, all while fostering an inclusive environment that values diversity and innovation. Join us to be part of a dynamic team that not only drives sales growth but also curates memorable experiences for our customers.
StudySmarter Expert Advice🤫
We think this is how you could land Strategic On-Trade Key Account Manager — Growth
✨Tip Number 1
Network like a pro! Get out there and connect with people in the on-trade drinks sector. Attend industry events, join relevant groups on social media, and don’t be shy to reach out to potential contacts. Building relationships can open doors to opportunities that aren’t even advertised!
✨Tip Number 2
Do your homework! Research Global Brands Ltd and their products thoroughly. Understand their market position, key competitors, and recent trends. This knowledge will not only impress during interviews but also help you tailor your approach to align with their goals.
✨Tip Number 3
Showcase your negotiation skills! Prepare examples of past successes where you’ve secured favourable terms or built strong partnerships. Be ready to discuss how you can apply these skills to drive sales growth for Global Brands Ltd.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team. Don’t forget to follow up after applying; a little persistence can go a long way!
We think you need these skills to ace Strategic On-Trade Key Account Manager — Growth
Some tips for your application 🫡
Know Your Audience:Before you start writing, take a moment to understand who we are at Global Brands. Tailor your application to reflect our values and the specific role of Strategic On-Trade Key Account Manager. Show us that you get what we do and how you can contribute!
Highlight Relevant Experience:Make sure to showcase your commercial account management experience in the on-trade drinks sector. We want to see how your past roles have prepared you for this position, so don’t hold back on those achievements!
Be Clear and Concise:When writing your application, keep it straightforward. Use clear language and avoid jargon unless it’s relevant to the role. We appreciate a well-structured application that gets straight to the point while still showing off your personality.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re proactive and keen to join our team!
How to prepare for a job interview at Global Brands Ltd
✨Know Your Market
Before the interview, dive deep into the on-trade drinks sector. Familiarise yourself with current trends, key competitors, and market dynamics. This knowledge will not only impress your interviewers but also show that you're proactive and genuinely interested in the role.
✨Build Your Network
Since strong relationships are crucial for this position, think about how you can leverage your existing network. Be ready to discuss past experiences where you've successfully built relationships with key accounts. This will demonstrate your ability to connect and negotiate effectively.
✨Showcase Your Strategic Thinking
Prepare examples of how you've developed and executed sales strategies in previous roles. Highlight specific instances where your strategic thinking led to increased sales or improved customer satisfaction. This will align perfectly with what Global Brands Ltd is looking for in a candidate.
✨Be Ready to Discuss Results
Quantify your achievements! Bring data or reports that showcase your past performance in sales targets and account management. Being able to present concrete results will reinforce your capability to drive growth and meet the expectations of the Key Account Manager role.
