At a Glance
- Tasks: Drive brand visibility and sales in the Convenience channel across the Northwest.
- Company: Global Brands Ltd is a leading independent drinks brand development business with a diverse product portfolio.
- Benefits: Enjoy a competitive salary, performance bonuses, company vehicle, private healthcare, and 25 days holiday.
- Why this job: Join a dynamic team where creativity and passion drive success and career growth opportunities abound.
- Qualifications: Experience in FMCG or retail sales, strong relationship-building skills, and a full manual driving license required.
- Other info: Based in an award-winning hotel, we celebrate diversity and welcome applicants from all backgrounds.
The predicted salary is between 36000 - 60000 £ per year.
We are Global Brands Ltd – the leading independent drinks brand development business that owns, markets and distributes an enviable collection of products across the RTD/RTS, spirits, soft drinks and beer categories.We’ve developed some of the best performing brands in the market place such as VK, HOOCH and Franklin & Sons.Our recipe for success involves spotting market trends early, knowing our customers’ business goals and needs, and having expert buying, marketing and sales teams.At Global Brands, we are more than just beverages; we\’re curators of experiences that enhance moments and forge connections. Our extensive range of brands, known and loved by many, is a testament to our commitment to quality, innovation, and excellence in the drinks sector.Our Head Offices are based within our own award winning 4-star Hotel CASA in Chesterfield, North East Derbyshire.Role overviewThis is an excellent opportunity within our expanding sales team. As a National Account Executive, you will be the face of our portfolio, driving brand visibility, sales, and distribution across the Convenience channel in the Northwest.Key responsibilities:
- Meeting distribution, availability, and visibility targets to maximise sales
- Educating clients on new product opportunities and implementing store activations to drive brand awareness
- Working independently, managing your territory, and ensuring optimal product placement and promotions
- Developing strong relationships with key retail decision-makers to grow brand presence and sales
- Gaining distribution within independent retailers through van sales strategy
- Managing and growing Convenience distribution through “van sales” strategy
- Executing distribution, availability, and visibility targets across key outlets
- Monitoring and reporting on competitor activity and price points
- Providing education on product range and category to drive customer engagement
- Reporting insights on distribution levels and shelf positioning
What we are looking for:
- Proven experience in FMCG, retail, or sales, with a passion for developing brands in the convenience sector
- Previous experience in van sales
- Strong relationship-building and negotiation skills
- A proactive, entrepreneurial mindset with the ability to manage your territory and workload
- A full manual driving license and ability to travel within the defined area
- Ideally based around Greater Manchester, Liverpool or M62 corridor
What’s in it for you:
- Competitive salary and performance-based bonus
- Company vehicle or car allowance
- Enrolment into Westfield Health private healthcare package
- 25 days holiday
- Company pension
- Ongoing training and career development opportunities
- A fun, dynamic work environment where success is recognised and rewarded
Join Global Brands, where passion, creativity, and people are at the heart of everything we do. We’re looking for energetic, driven individuals to help us thrive in 2025 and beyond!http://www.globalbrands.co.ukhttp://www.franklinandsons.co.ukGlobal Brands Ltd proudly manages its Talent Acquisition and onboarding processes in house. Please no Recruitment Agency enquiries.Global Brands Ltd. celebrates diversity and is an equal opportunity employer, welcoming applications from all backgrounds.Please advise us if you require any adjustments during the interview process. #J-18808-Ljbffr
National Account Executive Off-Trade employer: Global Brands Ltd
Contact Detail:
Global Brands Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land National Account Executive Off-Trade
✨Tip Number 1
Familiarise yourself with Global Brands' product portfolio, especially their key brands like VK and HOOCH. Understanding their market positioning and unique selling points will help you engage more effectively during interviews.
✨Tip Number 2
Network within the FMCG sector, particularly focusing on convenience retail. Attend industry events or join relevant online forums to connect with professionals who can provide insights or even referrals for the National Account Executive role.
✨Tip Number 3
Prepare to discuss your previous van sales experiences in detail. Be ready to share specific examples of how you've successfully built relationships with retailers and driven brand visibility in your territory.
✨Tip Number 4
Research current trends in the drinks industry, especially in the convenience sector. Being knowledgeable about competitors and market dynamics will demonstrate your proactive mindset and passion for the role during discussions with the hiring team.
We think you need these skills to ace National Account Executive Off-Trade
Some tips for your application 🫡
Understand the Role: Read the job description carefully to understand the key responsibilities and requirements for the National Account Executive position. Tailor your application to highlight relevant experience in FMCG, retail, or sales.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly outlines your experience in van sales and relationship-building. Use specific examples to demonstrate your achievements and how they relate to the role.
Write a Strong Cover Letter: In your cover letter, express your passion for the drinks industry and your understanding of Global Brands' mission. Highlight your proactive mindset and ability to manage your territory effectively.
Showcase Your Skills: Emphasise your negotiation skills and entrepreneurial spirit in both your CV and cover letter. Provide examples of how you've successfully driven brand visibility and sales in previous roles.
How to prepare for a job interview at Global Brands Ltd
✨Know the Brand Portfolio
Familiarise yourself with Global Brands' product range, including VK, HOOCH, and Franklin & Sons. Understanding their unique selling points will help you demonstrate your passion for the brand and how you can contribute to its visibility and sales.
✨Showcase Your Sales Experience
Prepare to discuss your previous experience in FMCG or retail sales, particularly in van sales. Be ready to share specific examples of how you've successfully driven brand awareness and sales in similar roles.
✨Demonstrate Relationship-Building Skills
Highlight your ability to develop strong relationships with retail decision-makers. Think of examples where you've successfully negotiated or collaborated with clients to achieve mutual goals, as this is crucial for the role.
✨Research Market Trends
Stay updated on current trends in the drinks sector and be prepared to discuss how these trends could impact Global Brands. Showing that you can spot opportunities and adapt strategies accordingly will impress your interviewers.