Assistant Customer Marketing Manager Off-Trade in Chesterfield
Assistant Customer Marketing Manager Off-Trade

Assistant Customer Marketing Manager Off-Trade in Chesterfield

Chesterfield Full-Time 30000 - 42000 £ / year (est.) No home office possible
Global Brands Limited

At a Glance

  • Tasks: Support customer marketing activations and collaborate with sales and category teams.
  • Company: Join Global Brands Ltd, a leading independent drinks brand development business.
  • Benefits: Competitive salary, dynamic work environment, and opportunities for career growth.
  • Why this job: Be part of a creative team driving impactful marketing strategies in the drinks sector.
  • Qualifications: 1-2 years in customer marketing or retail roles, strong commercial awareness required.
  • Other info: Work in an award-winning hotel environment with a focus on innovation and excellence.

The predicted salary is between 30000 - 42000 £ per year.

We are Global Brands Ltd - the leading independent drinks brand development business that owns, markets and distributes an enviable collection of products across the RTD/RTS, spirits, soft drinks and beer categories. We've developed some of the best performing brands in the marketplace such as VK, HOOCH and Franklin & Sons. Our recipe for success involves spotting market trends early, knowing our customers' business goals and needs, and having expert buying, marketing and sales teams. At Global Brands, we are more than just beverages; we're curators of experiences that enhance moments and forge connections. Our extensive range of brands, known and loved by many, is a testament to our commitment to quality, innovation, and excellence in the drinks sector. Our Head Offices are based within our own award winning 4-star Hotel CASA in Chesterfield, Northeast Derbyshire.

We're looking for a bold, creative, and commercially savvy marketer who knows how to turn insight into action and campaigns into impact. If you love working at the intersection of sales, activations, and brand strategy—and you're not afraid to roll up your sleeves and get stuck in—this is the role for you!

Purpose

Be part of the marketing force driving commercial growth in Off Trade Retail. As Assistant Customer Marketing Manager, you'll support the development and delivery of customer-specific activations, category stories, and growth plans that help our brands win on shelf and in shoppers' baskets. Reporting to the Senior Customer Marketing Manager (with close collaboration with the National Account Controller – Off Trade), you'll work alongside sales, category, and retailer teams to bring insight-led, impactful activity to life.

Responsibilities

  • Support the creation and execution of customer activation plans across multiple retailers (including Tesco, Asda, Morrisons, Lidl, Aldi etc), discounters, and convenience channels.
  • Collaborate with the category team to turn shopper and market insights into compelling, retailer-ready stories and recommendations.
  • Assist in managing A&P budgets with sales colleagues, helping to track and evaluate spend effectiveness.
  • Coordinate shopper activations, NPD launches, promotions, and POS materials from briefing through to in-store execution.
  • Partner with National Account Managers to prepare customer presentations, tenders, and JBP inputs that showcase our brands with impact.
  • Support post-activity evaluation and share learnings to help shape future plans.
  • Act as a key marketing contact for Off Trade Retail, ensuring activity aligns with overall brand and customer strategies.
  • Build and maintain strong working relationships with internal teams, retailer stakeholders, and third-party partners.

Measures of Success

  • Timely, high-quality delivery of activations, launches, and promotional materials.
  • Positive feedback from internal and external stakeholders.
  • Effective budget tracking and evidence of ROI improvements.
  • Contribution to value and volume growth across Off Trade Retail accounts.
  • Visible development in customer marketing and category understanding.

Key Requirements

  • Around 1–2 years' experience in customer marketing, category management, or Off Trade retail roles.
  • Strong commercial awareness and an understanding of UK retailer dynamics.
  • Comfortable working with data and insight to support compelling customer stories.
  • Excellent organisational skills with the ability to manage multiple projects simultaneously.
  • Clear communicator and effective team player, able to work cross-functionally with sales and marketing colleagues.
  • Enthusiastic, proactive, and eager to grow into a future marketing leadership role.

Assistant Customer Marketing Manager Off-Trade in Chesterfield employer: Global Brands Limited

At Global Brands Ltd, we pride ourselves on being a leading independent drinks brand development business, offering a vibrant work culture that fosters creativity and collaboration. Located in the award-winning 4-star Hotel CASA in Chesterfield, our team enjoys a dynamic environment where innovation thrives, alongside opportunities for professional growth and development. Join us to be part of a passionate team dedicated to crafting memorable experiences and driving commercial success in the drinks sector.
Global Brands Limited

Contact Detail:

Global Brands Limited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Assistant Customer Marketing Manager Off-Trade in Chesterfield

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to folks at Global Brands. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Show off your creativity! When you get the chance to chat with hiring managers or during interviews, bring your ideas to the table. Talk about how you can turn insights into impactful campaigns that resonate with customers. We love bold thinkers!

✨Tip Number 3

Prepare for those interviews! Research Global Brands and our products like VK and HOOCH. Understand our market position and think about how you can contribute to our success. Tailor your answers to show you’re not just a fit for the role, but for our culture too.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team. Don’t miss out on the chance to join us in creating amazing experiences!

We think you need these skills to ace Assistant Customer Marketing Manager Off-Trade in Chesterfield

Customer Marketing
Category Management
Commercial Awareness
Data Analysis
Project Management
Collaboration
Communication Skills
Budget Management
Retailer Dynamics Understanding
Activation Planning
Promotional Strategy
Presentation Skills
Organisational Skills
Proactivity

Some tips for your application 🫡

Show Your Passion for Marketing: When you’re writing your application, let your enthusiasm for customer marketing shine through! We want to see how your creativity and commercial savvy can help us drive growth in Off Trade Retail. Share examples of past experiences that highlight your love for the industry.

Tailor Your Application: Make sure to customise your CV and cover letter for this role. We’re looking for someone who understands UK retailer dynamics and can turn insights into impactful campaigns. Highlight relevant skills and experiences that align with our needs at Global Brands!

Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and skills are easy to spot. Use bullet points where possible to break up text and make it more digestible for us.

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Global Brands!

How to prepare for a job interview at Global Brands Limited

✨Know Your Brands

Before the interview, dive deep into Global Brands Ltd's portfolio. Familiarise yourself with their key products like VK, HOOCH, and Franklin & Sons. Being able to discuss these brands and their market positioning will show your genuine interest and understanding of the company.

✨Showcase Your Insights

Prepare to discuss how you can turn market insights into actionable strategies. Think of examples from your past experience where you've successfully used data to drive marketing decisions. This will demonstrate your ability to contribute to customer-specific activations.

✨Be Ready to Collaborate

Since the role involves working closely with sales and category teams, be prepared to talk about your teamwork experiences. Share specific instances where you collaborated on projects and how that led to successful outcomes. Highlighting your communication skills will be key!

✨Budget Savvy

Brush up on your knowledge of managing budgets and tracking ROI. Be ready to discuss any relevant experience you have in this area, as it’s crucial for the role. Showing that you can effectively manage A&P budgets will set you apart from other candidates.

Assistant Customer Marketing Manager Off-Trade in Chesterfield
Global Brands Limited
Location: Chesterfield

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