Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead innovative marketing strategies to elevate our beauty brand and drive growth.
- Company: Global Beauty Products LTD, a pioneer in brow and lash enhancement solutions.
- Benefits: Competitive salary, dynamic work environment, and opportunity to shape the future of beauty.
- Why this job: Join us to revolutionise the beauty industry and make a real impact.
- Qualifications: Proven experience in beauty marketing and strong analytical skills.
- Other info: Collaborative culture with opportunities for professional growth and creativity.
The predicted salary is between 72000 - 108000 £ per year.
Global Beauty Products Limited is revolutionising the beauty industry with our premium BeautifulBrowsAndLashes collection. As the pioneer of innovative brow and lash enhancement solutions, we are seeking a visionary Sales and Marketing Officer to elevate our brand presence and accelerate our growth trajectory in this competitive beauty space. Part of this transformation includes the introduction of 4 new product streams in the B2B sector.
THE ROLE
This position is about crafting distinctive branding that resonates deeply in the users' minds and treatment routines. We are seeking marketing excellence that cuts through the noise in the saturated beauty landscape—creating campaigns as unforgettable as perfectly sculpted brows. We want marketing that beauty influencers, professionals, and everyday consumers genuinely love and share across their networks.
In an industry that has created iconic beauty brands, we aim to position BeautifulBrowsAndLashes as the definitive authority in brow and lash enhancement. Your marketing strategy must seamlessly integrate performance-focused initiatives that convert brand visibility into salon partnerships, retail sales, and direct consumer purchases. You will need to orchestrate the perfect balance across e-commerce, professional channels, and retail to maximise our products' visibility and accessibility.
RESPONSIBILITIES
- Beauty Brand & Professional/Consumer: Champion the beauty professional and/or consumer: place authentic beauty insights at the heart of all strategies, understanding the emotional connection consumers have with brow and lash products. Define and evolve our brand positioning to make our brands synonymous with effortless, transformative beauty solutions. Ensure brand consistency across all touchpoints—from Instagram-worthy packaging to professional training materials, digital content, salon displays, and new product innovations.
- Growth & Commercial: Drive measurable growth metrics: brand awareness, consumer penetration, salon adoption rates, and revenue impact. Strategically allocate marketing budget across traditional beauty marketing channels and emerging platforms, ensuring maximum ROI. Establish clear KPIs that align with beauty industry benchmarks and our ambitious growth targets.
- Digital & Beauty Community: Accelerate DTC growth through beauty-focused digital strategies and content that converts. Build and nurture our beauty community through expert CRM, loyalty programs, and user-generated content strategies. Transform product enthusiasts into brand advocates who showcase their BeautifulBrowsAndLashes and Global Beauty Products Limited transformations. Utilise beauty industry analytics to identify trends, track performance, and inform product and marketing decisions.
- Leadership & Beauty Culture: Develop and inspire a passionate in-house marketing team that lives and breathes beauty innovation. Foster collaborative relationships with product development, sales teams, and operations to ensure seamless execution. Create a culture of beauty excellence that balances creativity with commercial discipline. Grow and manage a multi-disciplined team of marketeers, social, graphic and ecommerce people who are data-led and customer-focused.
- External Beauty Partnerships: Direct relationships with creative agencies, beauty influencers, makeup artists, and media partners. Forge strategic partnerships with beauty retailers, salons, and key distribution channels. Represent BeautifulBrowsAndLashes and Global Beauty Products Limited at industry events, trade shows, and appropriate beauty forums.
ABOUT YOU
- Beauty Brand Visionary: You have built compelling beauty brand narratives that stand out in crowded marketplaces. Your portfolio showcases marketing that has genuinely moved the needle for beauty brands.
- Beauty Analytics Expert: You are comfortable analysing Instagram engagement metrics, salon sell-through rates, or customer acquisition costs. You use data to optimise everything from packaging design to influencer partnerships.
- Beauty Scale-up Experience: You understand the unique challenges of growing beauty brands. You thrive in entrepreneurial environments where strategy meets execution.
- Beauty Innovation Advocate: You are passionate about advancing beauty standards and can constructively challenge conventional industry thinking to better serve consumers.
- Hands-on Beauty Leader: You are as comfortable directing a high-concept campaign shoot as you are demonstrating product application techniques or responding to customer feedback on social media.
- On-site Partner: You enjoy being at the heart of operations, collaborating directly with our founders to shape the future of BeautifulBrowsAndLashes and Global Beauty Products Limited, working from our North West headquarters.
This is a highly selective search for an exceptional beauty marketing leader. Please apply only if you meet our essential criteria and share our passion for transforming the beauty enhancement category. Due to anticipated high interest, we may not respond to all applicants individually.
Seniority level: Executive
Employment type: Full-time
Job function: Sales and Business Development, Manufacturing, Retail, and Wholesale
Head of Sales Marketing in Liverpool employer: Global Beauty Products LTD.
Contact Detail:
Global Beauty Products LTD. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Sales Marketing in Liverpool
✨Tip Number 1
Get social! Slide into the DMs of the job poster or hiring manager on LinkedIn. A friendly, direct message can make you stand out and show your enthusiasm for the role at Global Beauty Products LTD.
✨Tip Number 2
Network like a pro! Attend beauty industry events or webinars where you might bump into key players from Global Beauty Products. Building those connections can give you an edge when it comes to landing that Head of Sales Marketing position.
✨Tip Number 3
Showcase your expertise! Create a portfolio or a personal website that highlights your previous marketing successes in the beauty industry. Share this with your contacts and potential employers to demonstrate your value.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at Global Beauty Products LTD.
We think you need these skills to ace Head of Sales Marketing in Liverpool
Some tips for your application 🫡
Show Your Passion for Beauty: When you're writing your application, let your love for the beauty industry shine through! Share your experiences and insights that connect with our mission at Global Beauty Products Limited. We want to see how you can bring that passion to the role.
Tailor Your Application: Make sure to customise your application to highlight how your skills and experiences align with the specific responsibilities of the Head of Sales Marketing role. We’re looking for someone who understands the beauty landscape and can craft strategies that resonate with both professionals and consumers.
Be Data-Driven: We love numbers! Include any relevant metrics or achievements in your application that demonstrate your ability to drive growth and engagement in previous roles. Show us how you've used data to inform your marketing strategies and decisions.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Global Beauty Products LTD.
✨Know Your Brand Inside Out
Before the interview, dive deep into Global Beauty Products Limited and their BeautifulBrowsAndLashes collection. Understand their brand values, product offerings, and recent marketing campaigns. This knowledge will help you articulate how your vision aligns with theirs and demonstrate your genuine interest in the role.
✨Showcase Your Marketing Success Stories
Prepare to discuss specific examples from your past experiences where you've successfully driven brand awareness or sales growth in the beauty industry. Use metrics to back up your claims—think engagement rates, revenue increases, or successful partnerships. This will show that you can deliver results in a competitive market.
✨Emphasise Data-Driven Decision Making
Since the role requires a strong focus on analytics, be ready to talk about how you've used data to inform your marketing strategies. Whether it's analysing social media performance or tracking customer acquisition costs, showcasing your analytical skills will highlight your ability to optimise campaigns effectively.
✨Demonstrate Your Leadership Style
As a potential leader for the marketing team, share your approach to inspiring and managing a diverse group of creatives. Discuss how you foster collaboration and innovation while maintaining a focus on commercial goals. This will illustrate your capability to build a culture of excellence within the team.
