Regional Sales Representative in Birmingham)

Regional Sales Representative

Ready to take ownership of a thriving Midlands territory and play a key role in the growth of an ambitious automotive aftermarket business?

We're looking for a driven Regional Sales Representative with experience selling into motor factors, automotive accessory retailers or the wider aftermarket sector to help develop existing accounts and win new business across the region.

This is a genuine field sales opportunity for someone who enjoys being face-to-face with customers, building long-term partnerships and spotting opportunities to grow sales.

Joining a business that continues to expand year-on-year, you'll have the autonomy to manage your own territory while making a tangible impact on future success.

Location: Field Based - Midlands - ideal locations include Birmingham, Coventry, Wolverhampton, Walsall, Dudley, Solihull, Leicester, Nottingham, Derby, Stoke-on-Trent and surrounding areas throughout the Midlands

About the Role

This is a true field-based sales position where you'll be responsible for developing and growing an established territory across the Midlands.

Working with a portfolio of well-established automotive aftermarket brands, you'll manage existing customer relationships while identifying and securing new business opportunities.

This is not an account management role focused on maintaining the status quo.

We're looking for somebody who enjoys being out in the field, meeting customers, developing opportunities and driving territory growth.

You'll have the autonomy to manage your own diary and make commercial decisions that positively impact your region.

About You

You'll be a motivated and self-sufficient sales professional who thrives when working directly with customers.

You'll enjoy being on the road, building relationships and creating opportunities through proactive business development activity.

You'll ideally have

• Proven field sales experience within the automotive aftermarket sector.
• Experience selling into motor factors, automotive accessory retailers or similar customer channels.
• A strong network of industry contacts across the Midlands.
• A successful track record of growing a sales territory and developing existing accounts.
• Excellent relationship-building and negotiation skills.
• Strong commercial awareness and an understanding of margin management.
• The ability to work independently and manage your own territory effectively.
• A proactive, self-motivated approach and a desire to exceed targets.
• A full UK driving licence.
• A passion for customer engagement and face-to-face selling.

Key Responsibilities

• Managing and developing an established sales territory across the Midlands.
• Growing existing customer accounts while identifying and securing new business opportunities.
• Selling a broad portfolio of automotive aftermarket products and increasing product penetration within customer accounts.
• Building and maintaining strong relationships with motor factors, accessory retailers and other automotive aftermarket customers.
• Prospecting new customers and developing a robust territory pipeline.
• Supporting customers with product launches, promotions, merchandising and sales growth initiatives.
• Negotiating commercially beneficial agreements whilst maintaining profitability.
• Monitoring market trends, competitor activity and emerging opportunities.
• Providing market feedback and customer insight to support business growth.
• Delivering against territory sales targets and business objectives.

Why Join Us?

• Join a successful and ambitious automotive aftermarket business with exciting growth plans.
• Be part of a company that continues to invest in its people, brands and future development.
• Enjoy the freedom and autonomy of a genuine field-based sales role.
• Work with an established customer base while having the opportunity to develop new business.
• Benefit from uncapped earning potential and a rewarding commission structure.
• Take ownership of your own territory and make a tangible impact on business growth.
• Receive a competitive salary, car allowance and comprehensive benefits package.
• Be part of a supportive and entrepreneurial team environment.
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