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- Tasks: Create and execute innovative PR strategies to boost brand awareness and credibility.
- Company: Established British consumer brand with a strong heritage and global reach.
- Benefits: Flexible remote work, competitive salary, and opportunities for professional growth.
- Other info: Join a dynamic team that values creativity and inclusivity.
- Why this job: Be the voice of a trusted brand in sustainability and lifestyle, making a real impact.
- Qualifications: Experience in PR and media relations, especially with consumer brands.
The predicted salary is between 40000 - 50000 £ per year.
A well-established British consumer brand with a strong heritage and growing international presence is looking for a commercially minded PR & Media Relations Manager to take ownership of a newly created role focused on building brand awareness, credibility and authority through proactive, story-led PR. This is not a traditional press office role. It is about finding the story, creating the angle and driving meaningful earned media that supports brand growth and ecommerce performance. You will play a key role in positioning the brand as a trusted voice across areas such as sustainability, consumer health and home lifestyle.
The Role
- Develop and deliver a proactive PR and media strategy aligned to commercial and ecommerce goals
- Build strong relationships with national, consumer and trade media
- Identify and create compelling news angles using data, trends and insights
- Pitch stories, products and expert commentary to secure high-quality earned coverage
- Lead the day-to-day press office function and manage media enquiries
- Support product launches, campaigns and key brand moments
- Create press materials including releases, pitches and thought leadership content
- Translate technical product information into clear, engaging consumer stories
- Work closely with content, ecommerce and SEO teams to maximise impact
- Track and report on PR performance including coverage, backlinks and traffic
About You
- Proven experience in PR, media relations or press office roles
- Strong experience working with consumer brands, ecommerce or lifestyle sectors
- Confident pitching to national media and building journalist relationships
- Excellent writing and storytelling skills
- Experience delivering data-led PR campaigns and generating newsworthy content
- Commercially aware with an understanding of how PR drives brand growth and SEO
- Proactive, creative and comfortable working in a hands-on, fast-paced environment
At Gleeson Recruitment Group, we embrace inclusivity and welcome applicants of all backgrounds, experiences, and abilities. We are proud to be a disability confident employer.
PR and Media Relations Manager in London employer: Gleeson Recruitment Group
Contact Detail:
Gleeson Recruitment Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR and Media Relations Manager in London
✨Tip Number 1
Get your networking game on! Reach out to industry contacts and engage with them on social media. We all know that who you know can be just as important as what you know, so don’t be shy about making connections.
✨Tip Number 2
Show off your storytelling skills! When you get the chance to chat with potential employers, share compelling stories from your past experiences. We want to see how you’ve turned challenges into successes, especially in PR and media relations.
✨Tip Number 3
Be proactive in your approach! Don’t wait for job openings to pop up; reach out to companies you admire and pitch your ideas. We love seeing candidates take the initiative and showcase their creativity.
✨Tip Number 4
Keep track of your achievements! Create a portfolio that highlights your best work in PR and media relations. We recommend including case studies that demonstrate your impact on brand growth and engagement.
We think you need these skills to ace PR and Media Relations Manager in London
Some tips for your application 🫡
Craft Your Story: When applying, think about your own story and how it aligns with the role. We want to see how your experiences can create compelling narratives that resonate with our brand's values.
Showcase Your Skills: Highlight your PR and media relations experience in a way that demonstrates your ability to drive brand growth. Use specific examples of campaigns you've worked on that had a measurable impact.
Be Data-Driven: Since we value data-led PR strategies, make sure to mention any relevant metrics or insights from your past work. This will show us you understand how to leverage data for storytelling.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at Gleeson Recruitment Group
✨Know Your Brand Inside Out
Before the interview, dive deep into the brand's history, values, and recent campaigns. Understanding their positioning in the market will help you tailor your responses and demonstrate your genuine interest in the role.
✨Craft Your Story Angles
Think about potential story angles you could pitch that align with the brand’s focus on sustainability and consumer health. Prepare a few ideas to share during the interview, showcasing your creativity and understanding of what makes newsworthy content.
✨Showcase Your Media Relationships
Be ready to discuss your existing relationships with journalists and media outlets. Highlight specific examples of how you've successfully pitched stories in the past, as this will illustrate your ability to drive meaningful earned media.
✨Prepare for Data-Driven Discussions
Since the role involves delivering data-led PR campaigns, brush up on relevant metrics and analytics. Be prepared to discuss how you’ve used data to inform your strategies and measure success in previous roles.