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- Tasks: Create compelling ad strategies and messaging for women's health supplements.
- Company: Leading brand focused on improving women's lives during menopause.
- Benefits: Flexible hours, creative freedom, and a chance to make a real impact.
- Other info: Collaborative team environment with opportunities for growth and creativity.
- Why this job: Join us to empower women and innovate in the health supplement space.
- Qualifications: Experience in creative strategy and direct-response copywriting preferred.
The predicted salary is between 40000 - 50000 £ per year.
We are a leading brand in health supplements for women over 40. Our mission is to improve the quality of life for women going through menopause by solving real, everyday challenges—weight gain, hot flashes, insomnia, mood shifts, and more.
We’re looking for a Creative Strategist with strong persuasive advertising and copywriting expertise to own the ideation and messaging that drives performance. You’ll turn customer insights, performance data, and market awareness into high-converting creative angles, scripts, and messaging systems that scale.
Responsibilities- Contribute to the development of creative strategy for paid social, grounded in direct-response principles.
- Translate performance data, customer research, and competitive insights into effective copy frameworks and angles.
- Support the creation of ad concepts and scalable creative approaches.
- Participate in brainstorming and help shape a testing roadmap of angles, messages, and formats based on clear hypotheses.
- Help maintain creative standards to ensure consistent brand voice and persuasive quality across ads, landing pages, and funnels.
- Use platform learnings and audience behavior to shape creative testing and copy direction.
- Build feedback loops so creative evolves weekly based on performance data across ads.
- Experience leveraging AI tools to accelerate creative research and performance testing.
- Proven ability to prepare structured briefs and prompts for AI-generated ad creatives (scripts, hooks, visuals, UGC-style ads).
- Experience in creative strategy, performance creative, or e-commerce marketing.
- Hands-on experience with direct-response copywriting.
- Direct experience with women’s wellness, supplements, or health-related products strongly preferred.
- Proven ability to prepare structured briefs/prompts for AI-generated ad creatives (e.g., scripts, hooks, visuals, UGC-style ads).
- Strong portfolio of paid social creative with proven ROI.
- Excellent communication and cross-functional collaboration skills.
Working hours: 6am - 2pm EST (Monday - Friday)
If you think you might be a good fit, please apply.
Creative Strategist in York employer: Gleefull Supplements
Contact Detail:
Gleefull Supplements Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist in York
✨Tip Number 1
Get to know the company inside out! Research their products, values, and mission. This way, when you chat with them, you can show how your creative strategy aligns perfectly with their goals.
✨Tip Number 2
Prepare a killer portfolio that showcases your best work in creative strategy and copywriting. Make sure it highlights results you've achieved, especially in the health and wellness sector. We want to see your persuasive magic!
✨Tip Number 3
Practice your pitch! Be ready to discuss how you would approach their specific challenges, like menopause-related issues. Show them your thought process and how you can turn insights into compelling campaigns.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Creative Strategist in York
Some tips for your application 🫡
Show Your Creative Side: As a Creative Strategist, we want to see your flair for creativity right from the start. Use your application to showcase your unique style and approach to copywriting. Don’t just tell us about your experience; show us how you can think outside the box!
Tailor Your Message: Make sure your application speaks directly to our mission of improving the lives of women over 40. Highlight any relevant experience in health supplements or wellness, and connect your skills to the challenges we aim to solve. Personalisation goes a long way!
Data-Driven Insights Matter: We love numbers! If you've got experience turning data into compelling creative strategies, make sure to include that in your application. Share specific examples of how you've used performance data to shape your creative work—this will really catch our eye.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Gleefull Supplements
✨Know Your Audience
Before the interview, dive deep into understanding the target audience for the health supplements. Familiarise yourself with the challenges women over 40 face, especially during menopause. This knowledge will help you demonstrate how your creative strategies can directly address their needs.
✨Showcase Your Portfolio
Bring along a strong portfolio that highlights your best work in persuasive advertising and copywriting. Make sure to include examples that specifically relate to women's wellness or health-related products. Be ready to discuss the thought process behind each piece and the results they achieved.
✨Prepare for Creative Brainstorming
Expect to participate in brainstorming sessions during the interview. Prepare some creative angles or concepts based on hypothetical customer insights or performance data. This will show your ability to think on your feet and contribute to the creative strategy right from the start.
✨Familiarise Yourself with AI Tools
Since the role involves leveraging AI for creative innovation, brush up on any relevant AI tools you've used in the past. Be prepared to discuss how you've integrated these tools into your creative process and how they can enhance performance testing and ad creation.