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- Tasks: Create compelling ad strategies and messaging for women's health supplements.
- Company: Leading brand focused on improving women's quality of life during menopause.
- Benefits: Flexible working hours, creative freedom, and a chance to make a real impact.
- Other info: Collaborative environment with opportunities for innovation and growth.
- Why this job: Join a mission-driven team and shape the future of women's wellness marketing.
- Qualifications: Experience in creative strategy and direct-response copywriting preferred.
The predicted salary is between 40000 - 50000 £ per year.
We are a leading brand in health supplements for women over 40. Our mission is to improve the quality of life for women going through menopause by solving real, everyday challenges—weight gain, hot flashes, insomnia, mood shifts, and more.
We’re looking for a Creative Strategist with strong persuasive advertising and copywriting expertise to own the ideation and messaging that drives performance. You’ll turn customer insights, performance data, and market awareness into high-converting creative angles, scripts, and messaging systems that scale.
Responsibilities
- Creative Strategy
- Contribute to the development of creative strategy for paid social, grounded in direct-response principles.
- Translate performance data, customer research, and competitive insights into effective copy frameworks and angles.
- Support the creation of ad concepts and scalable creative approaches.
- Participate in brainstorming and help shape a testing roadmap of angles, messages, and formats based on clear hypotheses.
- Help maintain creative standards to ensure consistent brand voice and persuasive quality across ads, landing pages, and funnels.
- Use platform learnings and audience behavior to shape creative testing and copy direction.
- Build feedback loops so creative evolves weekly based on performance data across ads.
- Experience leveraging AI tools to accelerate creative research and performance testing.
- Proven ability to prepare structured briefs and prompts for AI-generated ad creatives (scripts, hooks, visuals, UGC-style ads).
Qualifications
- Experience in creative strategy, performance creative, or e-commerce marketing.
- Hands-on experience with direct-response copywriting.
- Direct experience with women’s wellness, supplements, or health-related products strongly preferred.
- Proven ability to prepare structured briefs/prompts for AI-generated ad creatives (e.g., scripts, hooks, visuals, UGC-style ads).
- Strong portfolio of paid social creative with proven ROI.
- Excellent communication and cross-functional collaboration skills.
Working hours
6am - 2pm EST (Monday - Friday)
If you think you might be a good fit, please apply.
Creative Strategist in Telford employer: Gleefull Supplements
Contact Detail:
Gleefull Supplements Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist in Telford
✨Tip Number 1
Get to know the company inside out! Research their products, values, and mission. This way, when you get that interview, you can show them you’re not just another candidate but someone who genuinely cares about improving the lives of women over 40.
✨Tip Number 2
Network like a pro! Connect with people in the industry on LinkedIn or attend relevant events. You never know who might give you a heads-up about an opportunity or even refer you directly to the hiring team.
✨Tip Number 3
Prepare for your interview by practising common questions and crafting your own unique stories that highlight your experience in creative strategy and copywriting. Make sure to showcase how your skills can help tackle the challenges faced by women going through menopause.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our mission to make a difference in women’s lives.
We think you need these skills to ace Creative Strategist in Telford
Some tips for your application 🫡
Show Your Creative Side: As a Creative Strategist, we want to see your flair for creativity right from the start. Use your application to showcase your unique voice and style—whether it’s through your cover letter or portfolio. Make sure it reflects your understanding of our brand and mission!
Tailor Your Application: Don’t just send a generic application! We’re looking for someone who understands the challenges women over 40 face. Highlight your relevant experience in health supplements or women’s wellness, and connect it to how you can contribute to our mission.
Data-Driven Insights Matter: We love numbers! When discussing your past work, include specific examples of how you’ve used performance data to drive creative decisions. This shows us you can blend creativity with strategy, which is key for this role.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Gleefull Supplements
✨Know Your Audience
Before the interview, dive deep into understanding the target audience for the health supplements. Familiarise yourself with the challenges women over 40 face during menopause. This will help you tailor your responses and showcase how your creative strategies can directly address their needs.
✨Showcase Your Portfolio
Bring along a strong portfolio that highlights your previous work in creative strategy and copywriting. Make sure to include examples that demonstrate your ability to create high-converting ads and messaging systems. Be ready to discuss the results of your campaigns and how they align with the company's mission.
✨Prepare for Performance Data Discussions
Brush up on how to interpret performance data and customer insights. Be prepared to discuss how you've used data to inform your creative decisions in the past. This will show that you can integrate performance metrics into your creative process, which is crucial for this role.
✨Embrace AI Tools
Since the role involves leveraging AI for creative innovation, be ready to talk about your experience with AI tools. Share specific examples of how you've used AI to enhance your creative research or performance testing. This will demonstrate your forward-thinking approach and adaptability in the ever-evolving marketing landscape.