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- Tasks: Create compelling ad strategies and messaging for women's health supplements.
- Company: Leading brand focused on improving women's quality of life during menopause.
- Benefits: Flexible working hours, creative freedom, and a chance to make a real impact.
- Other info: Collaborative environment with opportunities for growth and creativity.
- Why this job: Join us to empower women and innovate in the health supplement space.
- Qualifications: Experience in creative strategy and direct-response copywriting preferred.
The predicted salary is between 40000 - 50000 £ per year.
We are a leading brand in health supplements for women over 40. Our mission is to improve the quality of life for women going through menopause by solving real, everyday challenges—weight gain, hot flashes, insomnia, mood shifts, and more.
We’re looking for a Creative Strategist with strong persuasive advertising and copywriting expertise to own the ideation and messaging that drives performance. You’ll turn customer insights, performance data, and market awareness into high-converting creative angles, scripts, and messaging systems that scale.
Responsibilities- Creative Strategy
- Contribute to the development of creative strategy for paid social, grounded in direct-response principles.
- Translate performance data, customer research, and competitive insights into effective copy frameworks and angles.
- Support the creation of ad concepts and scalable creative approaches.
- Participate in brainstorming and help shape a testing roadmap of angles, messages, and formats based on clear hypotheses.
- Help maintain creative standards to ensure consistent brand voice and persuasive quality across ads, landing pages, and funnels.
- Performance & Media Buying Integration
- Use platform learnings and audience behavior to shape creative testing and copy direction.
- Build feedback loops so creative evolves weekly based on performance data across ads.
- AI & Creative Innovation
- Experience leveraging AI tools to accelerate creative research and performance testing.
- Proven ability to prepare structured briefs and prompts for AI-generated ad creatives (scripts, hooks, visuals, UGC-style ads).
- Experience in creative strategy, performance creative, or e-commerce marketing.
- Hands-on experience with direct-response copywriting.
- Direct experience with women’s wellness, supplements, or health-related products strongly preferred.
- Proven ability to prepare structured briefs/prompts for AI-generated ad creatives (e.g., scripts, hooks, visuals, UGC-style ads).
- Strong portfolio of paid social creative with proven ROI.
- Excellent communication and cross-functional collaboration skills.
Working hours: 6am - 2pm EST (Monday - Friday)
If you think you might be a good fit, please apply.
Creative Strategist in Shrewsbury employer: Gleefull Supplements
Contact Detail:
Gleefull Supplements Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist in Shrewsbury
✨Tip Number 1
Get to know the company inside out! Research their products, values, and mission. This way, when you get that interview, you can show them you’re not just another candidate but someone who genuinely cares about improving the lives of women over 40.
✨Tip Number 2
Network like a pro! Connect with people in the industry on LinkedIn or attend relevant events. You never know who might give you a heads-up about job openings or even refer you directly to the hiring team.
✨Tip Number 3
Prepare for your interview by practising common questions and crafting your own unique stories that highlight your experience in creative strategy and copywriting. Make sure to showcase how your skills can help tackle the challenges faced by women going through menopause.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our mission to support women’s health.
We think you need these skills to ace Creative Strategist in Shrewsbury
Some tips for your application 🫡
Show Your Creative Side: As a Creative Strategist, we want to see your flair for creativity right from the start. Use your application to showcase your unique style and approach to copywriting. Don’t just tell us about your experience; show us how you think creatively!
Tailor Your Application: Make sure to customise your application to align with our mission of improving women's health. Highlight any relevant experience in wellness or health-related products, and demonstrate how your skills can help us tackle challenges like menopause.
Data-Driven Insights Matter: We love a good story backed by data! In your application, mention specific examples where you've used performance data or customer insights to drive creative decisions. This will show us that you understand the importance of blending creativity with analytics.
Keep It Professional Yet Personal: While we appreciate professionalism, we also value personality! Let your voice shine through in your writing. Remember, we’re looking for someone who can maintain a consistent brand voice while also being relatable and engaging. Apply through our website and let’s get to know the real you!
How to prepare for a job interview at Gleefull Supplements
✨Know Your Audience
Before the interview, dive deep into understanding the target audience for the health supplements. Familiarise yourself with the challenges women over 40 face, especially during menopause. This knowledge will help you demonstrate how your creative strategies can directly address their needs.
✨Showcase Your Portfolio
Bring along a strong portfolio that highlights your best work in persuasive advertising and copywriting. Make sure to include examples that specifically relate to women's wellness or health-related products. Be ready to discuss the thought process behind each piece and the results they achieved.
✨Prepare for Creative Challenges
Expect to engage in brainstorming sessions during the interview. Prepare by thinking of innovative ad concepts or messaging angles that could resonate with the target audience. Having a few ideas ready will show your proactive approach and creativity.
✨Emphasise Data-Driven Decisions
Be prepared to discuss how you've used performance data and customer insights in your previous roles. Highlight specific examples where your creative strategies led to measurable results. This will demonstrate your ability to integrate data into your creative process effectively.