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- Tasks: Create compelling ad strategies that resonate with women over 40 and drive performance.
- Company: Leading health supplement brand focused on improving women's lives during menopause.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and continuous improvement.
- Why this job: Make a real difference in women's health while showcasing your creative talents.
- Qualifications: 4-7+ years in creative strategy and direct-response copywriting, preferably in women's wellness.
The predicted salary is between 36000 - 60000 ÂŁ per year.
We are a leading brand in health supplements for women over 40. Our mission is to improve the quality of life for women going through menopause by solving real, everyday challenges—weight gain, hot flashes, insomnia, mood shifts, and more.
We’re looking for a Creative Strategist with strong persuasive advertising and copywriting expertise to own the ideation and messaging that drives performance. You’ll turn customer insights, performance data, and market awareness into high-converting creative angles, scripts, and messaging systems that scale.
You’ll thrive here if you enjoy combining consumer psychology, performance data, and direct-response copywriting while leading creative direction and staying close to what actually converts.
Responsibilities- Develop and own the creative strategy for paid social grounded in direct-response principles.
- Translate performance data, customer research, and competitive insights into persuasive copy frameworks and angles.
- Lead the development of ad concepts and repeatable creative systems that scale.
- Guide brainstorming and build a “testing roadmap” of angles, messages, and formats tied to clear hypotheses.
- Set creative standards to ensure consistent brand voice and persuasion quality across ads, landing pages, and funnels.
- Work closely with Media Buyer to identify what’s working, why, and how to scale it with better messaging.
- Use platform learnings and audience behavior to shape creative testing and copy direction.
- Build feedback loops so creative evolves weekly based on performance data across ads, landing pages, and funnels.
- Experience leveraging AI tools to accelerate creative research and performance testing.
- Proven ability to prepare structured briefs and prompts for AI-generated ad creatives (scripts, hooks, visuals, UGC-style ads).
- 4–7+ years of experience in creative strategy, performance creative, or e-commerce marketing.
- Hands-on experience with direct-response copywriting.
- Direct experience with women’s wellness, supplements, or health-related products strongly preferred.
- Proven ability to prepare structured briefs/prompts for AI-generated ad creatives (e.g., scripts, hooks, visuals, UGC-style ads).
- Strong portfolio of paid social creative with proven ROI.
- Excellent communication, leadership, and cross-functional collaboration skills.
If you think you might be a good fit, please apply.
Creative Strategist in London employer: Gleefull Supplements
Contact Detail:
Gleefull Supplements Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist in London
✨Tip Number 1
Get to know the brand inside out! Dive into their mission and values, especially how they tackle menopause challenges. This will help you tailor your approach and show them you're genuinely interested in making a difference.
✨Tip Number 2
Show off your creative flair! Prepare a portfolio that highlights your best work in persuasive advertising and copywriting. Make sure it reflects your understanding of consumer psychology and performance data—this is what they’re after!
✨Tip Number 3
Network like a pro! Connect with current employees or industry peers on LinkedIn. Ask them about their experiences and insights into the company culture. This can give you an edge and might even lead to a referral!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team and ready to contribute to their mission.
We think you need these skills to ace Creative Strategist in London
Some tips for your application 🫡
Show Your Creative Side: When applying for the Creative Strategist role, let your creativity shine through in your application. Use engaging language and showcase your unique approach to problem-solving, especially in the context of women's health and wellness.
Tailor Your Experience: Make sure to highlight your relevant experience in direct-response copywriting and creative strategy. We want to see how your past work aligns with our mission to improve the quality of life for women over 40, so be specific about your achievements.
Data-Driven Insights Matter: Since we value performance data, include examples of how you've used insights to drive successful campaigns. Show us how you’ve turned customer research into compelling messaging that converts—numbers speak volumes!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Gleefull Supplements
✨Know Your Audience
Before the interview, dive deep into understanding the target audience for the health supplements. Familiarise yourself with the challenges women over 40 face during menopause and think about how your creative strategies can address these issues.
✨Showcase Your Copywriting Skills
Prepare examples of your best persuasive advertising and copywriting work. Be ready to discuss how you’ve turned customer insights and performance data into high-converting messaging in previous roles.
✨Be Data-Driven
Highlight your experience with performance data and how it has influenced your creative decisions. Discuss specific metrics or campaigns where your strategies led to measurable success, showing that you can blend creativity with analytics.
✨Collaborative Spirit
Emphasise your ability to work cross-functionally, especially with media buyers. Share examples of how you've built feedback loops and adapted creative based on performance data, demonstrating your commitment to continuous improvement.