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- Tasks: Create compelling ad strategies and messaging for women's health supplements.
- Company: Leading brand focused on improving women's quality of life during menopause.
- Benefits: Flexible working hours, creative freedom, and a chance to make a real impact.
- Other info: Collaborative environment with opportunities for growth and creativity.
- Why this job: Join us to empower women and innovate in the health supplement space.
- Qualifications: Experience in creative strategy and direct-response copywriting preferred.
The predicted salary is between 40000 - 50000 £ per year.
We are a leading brand in health supplements for women over 40. Our mission is to improve the quality of life for women going through menopause by solving real, everyday challenges—weight gain, hot flashes, insomnia, mood shifts, and more.
We’re looking for a Creative Strategist with strong persuasive advertising and copywriting expertise to own the ideation and messaging that drives performance. You’ll turn customer insights, performance data, and market awareness into high-converting creative angles, scripts, and messaging systems that scale.
Responsibilities- Contribute to the development of creative strategy for paid social, grounded in direct-response principles.
- Translate performance data, customer research, and competitive insights into effective copy frameworks and angles.
- Support the creation of ad concepts and scalable creative approaches.
- Participate in brainstorming and help shape a testing roadmap of angles, messages, and formats based on clear hypotheses.
- Help maintain creative standards to ensure consistent brand voice and persuasive quality across ads, landing pages, and funnels.
- Use platform learnings and audience behavior to shape creative testing and copy direction.
- Build feedback loops so creative evolves weekly based on performance data across ads.
- Experience leveraging AI tools to accelerate creative research and performance testing.
- Proven ability to prepare structured briefs and prompts for AI-generated ad creatives (scripts, hooks, visuals, UGC-style ads).
- Experience in creative strategy, performance creative, or e-commerce marketing.
- Hands-on experience with direct-response copywriting.
- Direct experience with women’s wellness, supplements, or health-related products strongly preferred.
- Proven ability to prepare structured briefs/prompts for AI-generated ad creatives (e.g., scripts, hooks, visuals, UGC-style ads).
- Strong portfolio of paid social creative with proven ROI.
- Excellent communication and cross-functional collaboration skills.
Working hours: 6am - 2pm EST (Monday - Friday)
If you think you might be a good fit, please apply.
Creative Strategist in Leicester employer: Gleefull Supplements
Contact Detail:
Gleefull Supplements Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist in Leicester
✨Tip Number 1
Get to know the company inside out! Research their products, values, and mission. This way, when you get that interview, you can show them you’re not just another candidate but someone who genuinely cares about improving the lives of women over 40.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for your interview by practising common questions related to creative strategy and performance marketing. Think about how you can showcase your experience with persuasive advertising and copywriting—this is your time to shine!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our mission to support women’s health during menopause.
We think you need these skills to ace Creative Strategist in Leicester
Some tips for your application 🫡
Show Your Creative Side: When you're applying for the Creative Strategist role, let your creativity shine through in your application. Use engaging language and showcase your unique style to grab our attention right from the start!
Tailor Your Message: Make sure to tailor your application to reflect our mission of improving the quality of life for women over 40. Highlight any relevant experience you have in health supplements or women's wellness to show us you're a perfect fit.
Data-Driven Insights Matter: Since we value performance data, include examples of how you've used insights to drive creative strategies in the past. This will demonstrate your ability to turn data into compelling messaging that resonates with our audience.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Gleefull Supplements
✨Know Your Audience
Before the interview, dive deep into understanding the target audience for the health supplements. Familiarise yourself with the challenges women over 40 face, especially during menopause. This will help you tailor your responses and demonstrate that you truly grasp the brand's mission.
✨Showcase Your Creative Process
Be ready to discuss your creative strategy process in detail. Prepare examples of how you've turned customer insights and performance data into compelling ad concepts. Highlight any successful campaigns you've worked on, especially those related to women's wellness or health products.
✨Emphasise Data-Driven Decisions
Since the role involves integrating performance data into creative strategies, come prepared with examples of how you've used data to inform your creative decisions. Discuss specific metrics and outcomes to showcase your ability to drive performance through creativity.
✨Familiarity with AI Tools
Given the emphasis on leveraging AI for creative innovation, brush up on any AI tools you've used in your previous roles. Be ready to explain how you've prepared structured briefs for AI-generated content and how this has enhanced your creative output.