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- Tasks: Create compelling ad strategies and messaging for women's health supplements.
- Company: Leading brand focused on improving women's quality of life during menopause.
- Benefits: Flexible working hours, creative freedom, and a chance to make a real impact.
- Other info: Collaborative environment with opportunities for growth and creativity.
- Why this job: Join us to empower women and innovate in the health supplement space.
- Qualifications: Experience in creative strategy and direct-response copywriting preferred.
The predicted salary is between 40000 - 50000 £ per year.
We are a leading brand in health supplements for women over 40. Our mission is to improve the quality of life for women going through menopause by solving real, everyday challenges—weight gain, hot flashes, insomnia, mood shifts, and more.
We’re looking for a Creative Strategist with strong persuasive advertising and copywriting expertise to own the ideation and messaging that drives performance. You’ll turn customer insights, performance data, and market awareness into high-converting creative angles, scripts, and messaging systems that scale.
Responsibilities- Contribute to the development of creative strategy for paid social, grounded in direct-response principles.
- Translate performance data, customer research, and competitive insights into effective copy frameworks and angles.
- Support the creation of ad concepts and scalable creative approaches.
- Participate in brainstorming and help shape a testing roadmap of angles, messages, and formats based on clear hypotheses.
- Help maintain creative standards to ensure consistent brand voice and persuasive quality across ads, landing pages, and funnels.
- Use platform learnings and audience behavior to shape creative testing and copy direction.
- Build feedback loops so creative evolves weekly based on performance data across ads.
- Experience leveraging AI tools to accelerate creative research and performance testing.
- Proven ability to prepare structured briefs and prompts for AI-generated ad creatives (scripts, hooks, visuals, UGC-style ads).
- Experience in creative strategy, performance creative, or e-commerce marketing.
- Hands-on experience with direct-response copywriting.
- Direct experience with women’s wellness, supplements, or health-related products strongly preferred.
- Proven ability to prepare structured briefs/prompts for AI-generated ad creatives (e.g., scripts, hooks, visuals, UGC-style ads).
- Strong portfolio of paid social creative with proven ROI.
- Excellent communication and cross-functional collaboration skills.
Working hours: 6am - 2pm EST (Monday - Friday)
If you think you might be a good fit, please apply.
Creative Strategist in Exeter employer: Gleefull Supplements
Contact Detail:
Gleefull Supplements Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist in Exeter
✨Tip Number 1
Get to know the company inside out! Research their products, values, and mission. This way, when you get that interview, you can show them you’re not just another candidate but someone who genuinely cares about improving the lives of women over 40.
✨Tip Number 2
Network like a pro! Connect with people in the industry on LinkedIn or attend relevant events. You never know who might give you a heads-up about an opportunity or even refer you directly to the hiring team.
✨Tip Number 3
Prepare for your interview by practising common questions and crafting your own stories that highlight your experience in creative strategy and copywriting. Make sure to include examples that showcase your understanding of the health supplements market!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our mission to support women during menopause.
We think you need these skills to ace Creative Strategist in Exeter
Some tips for your application 🫡
Show Your Creative Side: As a Creative Strategist, we want to see your flair! Make sure your application reflects your unique style and creativity. Use engaging language and showcase your copywriting skills right from the start.
Tailor Your Application: Don’t just send a generic application. We’re looking for someone who understands our mission in health supplements for women over 40. Highlight your relevant experience and how it aligns with our goals to improve quality of life.
Data-Driven Insights Matter: We love numbers! When discussing your past work, include specific examples of how you’ve used performance data and customer insights to drive creative strategies. This will show us you can turn insights into impactful messaging.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates about the process. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Gleefull Supplements
✨Know Your Audience
Before the interview, dive deep into understanding the target audience for the health supplements. Familiarise yourself with the challenges women over 40 face, especially during menopause. This will help you tailor your responses and showcase your ability to connect with the brand's mission.
✨Showcase Your Creative Process
Be ready to discuss your creative strategy development process. Prepare examples of how you've turned customer insights and performance data into compelling ad concepts. Highlight any successful campaigns you've worked on, especially those that resonate with women's wellness or health-related products.
✨Demonstrate Data-Driven Decision Making
Since the role involves using performance data to shape creative direction, come prepared with examples of how you've used data to inform your creative decisions. Discuss specific metrics you tracked and how they influenced your copywriting or advertising strategies.
✨Embrace AI Tools
Given the emphasis on leveraging AI in the role, be ready to talk about your experience with AI tools in creative processes. Share how you've used AI for generating ad creatives or enhancing your research, and be open to discussing innovative ideas on how to integrate AI into future campaigns.