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- Tasks: Create compelling ad strategies and messaging for women's health supplements.
- Company: Leading brand focused on improving women's quality of life during menopause.
- Benefits: Flexible hours, creative freedom, and a chance to make a real impact.
- Other info: Collaborative environment with opportunities for growth and creativity.
- Why this job: Join us to empower women and innovate in the health supplement space.
- Qualifications: Experience in creative strategy and direct-response copywriting preferred.
The predicted salary is between 40000 - 50000 £ per year.
We are a leading brand in health supplements for women over 40. Our mission is to improve the quality of life for women going through menopause by solving real, everyday challenges—weight gain, hot flashes, insomnia, mood shifts, and more.
We’re looking for a Creative Strategist with strong persuasive advertising and copywriting expertise to own the ideation and messaging that drives performance. You’ll turn customer insights, performance data, and market awareness into high-converting creative angles, scripts, and messaging systems that scale.
Responsibilities- Creative Strategy
- Contribute to the development of creative strategy for paid social, grounded in direct-response principles.
- Translate performance data, customer research, and competitive insights into effective copy frameworks and angles.
- Support the creation of ad concepts and scalable creative approaches.
- Participate in brainstorming and help shape a testing roadmap of angles, messages, and formats based on clear hypotheses.
- Help maintain creative standards to ensure consistent brand voice and persuasive quality across ads, landing pages, and funnels.
- Performance & Media Buying Integration
- Use platform learnings and audience behavior to shape creative testing and copy direction.
- Build feedback loops so creative evolves weekly based on performance data across ads.
- AI & Creative Innovation
- Experience leveraging AI tools to accelerate creative research and performance testing.
- Proven ability to prepare structured briefs and prompts for AI-generated ad creatives (scripts, hooks, visuals, UGC-style ads).
- Experience in creative strategy, performance creative, or e-commerce marketing.
- Hands-on experience with direct-response copywriting.
- Direct experience with women’s wellness, supplements, or health-related products strongly preferred.
- Proven ability to prepare structured briefs/prompts for AI-generated ad creatives (e.g., scripts, hooks, visuals, UGC-style ads).
- Strong portfolio of paid social creative with proven ROI.
- Excellent communication and cross-functional collaboration skills.
Working hours: 6am - 2pm EST (Monday - Friday)
If you think you might be a good fit, please apply.
Creative Strategist in Bath employer: Gleefull Supplements
Contact Detail:
Gleefull Supplements Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist in Bath
✨Tip Number 1
Get to know the company inside out! Research their products, values, and mission. This way, when you chat with them, you can show off your knowledge and passion for what they do, especially in the health supplements space.
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn. Ask them about their experiences and any tips they might have. It’s a great way to get insider info and maybe even a referral!
✨Tip Number 3
Prepare for the interview by practising your storytelling skills. Think of examples from your past work that highlight your creative strategy and copywriting expertise. Make sure to tie them back to how you can help the company achieve its goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team and making a difference in women’s health.
We think you need these skills to ace Creative Strategist in Bath
Some tips for your application 🫡
Show Your Creative Side: As a Creative Strategist, we want to see your flair for creativity right from the start. Use your application to showcase your unique style and approach to copywriting. Don’t just tell us about your experience; show us how you can think outside the box!
Tailor Your Application: Make sure to customise your application to align with our mission of improving the quality of life for women over 40. Highlight any relevant experience in women's wellness or health-related products, and demonstrate how your skills can directly contribute to our goals.
Data-Driven Insights Matter: We love a good story backed by data! When discussing your past work, include specific examples of how you've used performance data and customer insights to shape your creative strategies. This will show us that you understand the importance of analytics in driving effective messaging.
Keep It Professional Yet Personal: While we appreciate professionalism, don’t be afraid to let your personality shine through. We’re looking for someone who can connect with our audience, so a touch of authenticity in your writing can go a long way. Remember to apply through our website for the best chance!
How to prepare for a job interview at Gleefull Supplements
✨Know Your Audience
Before the interview, dive deep into understanding the target audience for the health supplements. Familiarise yourself with the challenges women over 40 face during menopause. This will help you tailor your responses and showcase how your creative strategies can directly address their needs.
✨Showcase Your Portfolio
Bring along a strong portfolio that highlights your previous work in creative strategy and copywriting. Make sure to include examples that demonstrate your ability to create high-converting ads and messaging systems. Be ready to discuss the results of your campaigns and how they align with the company's mission.
✨Prepare for Performance Metrics
Since the role involves performance-driven creative, be prepared to discuss how you've used data to inform your creative decisions in the past. Think of specific examples where your insights led to improved ad performance or customer engagement, and be ready to share these during the interview.
✨Embrace AI Tools
Given the emphasis on leveraging AI for creative innovation, brush up on any AI tools you've used in your previous roles. Be ready to discuss how you've integrated these tools into your creative process, especially in generating ad creatives and optimising performance testing.