At a Glance
- Tasks: Lead product strategy and innovation for AI content generation in a dynamic tech environment.
- Company: Join GSK, a global biopharma company dedicated to improving health for billions.
- Benefits: Enjoy a thriving workplace culture with opportunities for growth and well-being.
- Why this job: Be part of a transformative journey impacting global health while developing cutting-edge products.
- Qualifications: BA/BSc degree required; experience in product management and team leadership is essential.
- Other info: Applications close on January 5, 2024; expect updates mid-January.
The predicted salary is between 43200 - 72000 £ per year.
Site Name: UK – London – New Oxford Street
Posted Date: Dec 18 2024
GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. Getting ahead means preventing disease as well as treating it, and we aim to impact the health of 2.5 billion people around the world in the next 10 years.
Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.
The Global Products & Analytics team within the commercial data and technology group (Digital Fuel) is driving a fundamental transformation building new, advanced capabilities in customer segmentation, omnichannel measurement, campaign measurement, channel and data orchestration, marketing decision engines, and much more.
This role will be accountable for identifying opportunities for growth and innovation, ultimately driving a product vision, strategy, and corresponding roadmap for AI content generation and processes to support the organization’s omnichannel ambitions. They will need to balance business and customer needs while simultaneously improving the operational efficiency and effectiveness of the product team to deliver a best-in-class content generation platform to support and modernize the end-to-end global-to-local content creation.
The Senior Manager will be accountable for establishing and implementing a cohesive strategy for innovative content creation that reduces reliance on agencies and accelerates delivery. They will lead product discovery by leveraging data, research, and market analysis. As this is a rapidly developing tech space, they will stay current on the latest innovations to explore how to continuously evolve the content creation platform (Content Multiplier). As new ideas and experiments with commercial HCP and patient content generation are explored at GSK, they will support in discovery, evaluation, and validation, simultaneously considering how to update the overarching product strategy and/or enhance and grow the core content creation platform. In addition, they will work closely with cross-functional teams throughout the software development life cycle (SDLC) and liaise with stakeholders to ensure effective rollout of new features globally.
In this role you will
- Lead team in developing a strategy and roadmap, aligned to a clear North-star metric, KPIs, and OKRs, balancing customer and business needs, which should be defensible to stakeholders and yourself
- Meet your objectives by focusing on data-driven decision making and customer centricity
- Understand customer needs better than anyone through a combination of qualitative and quantitative analysis
- Work with colleagues from multi-disciplinary backgrounds to set a clear and cohesive strategy while maintaining space to incorporate new ideas along the journey
- Rigorously apply the scientific method and lean start-up thinking to set hypotheses, design experiments, test assumptions and break-down complex problems to deliver value to customers
- Measure the impact of features and releases, then close the value loop and ensure market adoption
- Reduce dependencies, remove blockers, and coordinate with other product teams and key stakeholders
- Maintain high credibility and alignment with stakeholders
- Work to continuously improve operational efficiency of your global product team, including processes for scaling product enhancements, to promote adoption of your products at GSK
- Act as the single point of accountability to make sure products are performing to maintain high levels of satisfaction with customers around all aspects of the products (BAU and growth)
Why you?
Qualifications & Skills:
We are looking for professionals with these required skills to achieve our goals:
- BA/BSc degree in any discipline
- Led teams that have developed successful software products from concept to adoption
- Directly managed product managers/analysts and are passionate about developing people and maintaining high levels of engagement
- Experience of working within a matrixed organisation with multiple stakeholders to manage
- Broad and detailed understanding of product management techniques including customer development, discovery & primary research, lean start-up method and industrialisation/scaling-up
- Defined your own North-star Metric, KPIs sets and run your product teams using OKRs
- Technical knowledge to understand your team’s software products
Preferred Qualifications & Skills:
If you have the following characteristics, it would be a plus:
- Know how to create and balance a healthy-tension between Product, UX & Design and Engineering
- Proven experience in onboarding yourself and getting up to speed quickly on new products
- Flexible enough to take on new products and technologies to help deliver your customers jobs to be done quickly
- Able to set and manage expectations effectively at all levels of the organization
Closing Date for Applications: Sunday 5th January 2024 (COB)
Due to the holiday period, we have an extended closing date for this role; and expect to start interviewing mid-January. Therefore, there will be a delay in receiving a response/update to your application.
Expected timeline: I aim to provide an update on your application between the 6th &10th January 2025
Please take a copy of the Job Description, as this will not be available post closure of the advert.
When applying for this role, please use the ‘cover letter’ of the online application or your CV to describe how you meet the competencies for this role, as outlined in the job requirements above. The information that you have provided in your cover letter and CV will be used to assess your application.
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Senior Product Manager, Content Acceleration employer: GlaxoSmithKline
Contact Detail:
GlaxoSmithKline Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Manager, Content Acceleration
✨Tip Number 1
Familiarize yourself with GSK's mission and values. Understanding their commitment to health and innovation will help you align your experience and vision with theirs during discussions.
✨Tip Number 2
Highlight your experience in leading product teams and managing cross-functional collaborations. Be ready to share specific examples of how you've successfully driven product strategies and achieved measurable outcomes.
✨Tip Number 3
Stay updated on the latest trends in AI content generation and omnichannel marketing. Being knowledgeable about current innovations will demonstrate your proactive approach and passion for the field.
✨Tip Number 4
Prepare to discuss how you apply data-driven decision-making in your product management process. GSK values a scientific approach, so be ready to explain how you've used data to inform your strategies.
We think you need these skills to ace Senior Product Manager, Content Acceleration
Some tips for your application 🫡
Understand the Role: Before you start writing, make sure you fully understand the responsibilities and qualifications required for the Senior Product Manager position. Tailor your application to highlight how your experience aligns with GSK's goals and the specific needs of the role.
Craft a Compelling Cover Letter: Use the cover letter section of the online application to clearly articulate how your skills and experiences meet the competencies outlined in the job description. Be specific about your achievements in product management and how they relate to the responsibilities of this role.
Highlight Relevant Experience: In your CV, emphasize your experience leading teams in developing successful software products. Include metrics or examples that demonstrate your ability to balance customer needs with business objectives, as well as your familiarity with product management techniques.
Showcase Your Analytical Skills: GSK values data-driven decision-making. Make sure to include examples in your application that showcase your analytical skills, such as how you've used qualitative and quantitative analysis to understand customer needs and drive product strategy.
How to prepare for a job interview at GlaxoSmithKline
✨Understand the Product Vision
Make sure you have a clear understanding of GSK's product vision and how it aligns with their goals. Be prepared to discuss how your experience in product management can contribute to driving innovation and growth in AI content generation.
✨Showcase Data-Driven Decision Making
Highlight your experience with data analysis and how you've used it to inform product strategies. Be ready to provide examples of how you've balanced customer needs with business objectives through data-driven insights.
✨Demonstrate Cross-Functional Collaboration
GSK values teamwork across various disciplines. Prepare to discuss your experience working with diverse teams and how you’ve successfully managed stakeholder expectations while delivering on product goals.
✨Emphasize Continuous Improvement
Talk about your approach to operational efficiency and how you've implemented processes that promote product adoption. Share specific examples of how you've measured impact and iterated on product features based on user feedback.