Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead the creation and delivery of marketing training programs to elevate skills and business impact.
- Company: Join GSK and ViiV, leaders in healthcare innovation and marketing excellence.
- Benefits: Enjoy a dynamic work environment with opportunities for professional growth and collaboration.
- Why this job: Perfect for those passionate about marketing and eager to enhance their leadership and coaching skills.
- Qualifications: Bachelor’s degree and 5+ years in marketing; strong facilitation and project management skills required.
- Other info: Ideal for someone looking to make a significant impact in a highly visible role.
The predicted salary is between 43200 - 72000 £ per year.
Site Name: Durham Blackwell Street, USA – Pennsylvania – Philadelphia
Posted Date: Feb 20 2025
We are seeking a talented and experienced Marketing Training Development Manager to join the Marketing Excellence team. This individual will lead the creation and implementation of enterprise training programs designed to help elevate marketing competency proficiency levels for US Commercial Marketers and Leaders while increasing the quality and business impact of the work Marketers do each day.
The Marketing Training Development Manager will partner with key vendors and internal subject matter experts on defining training objectives, content, hands-on exercises, measurement criteria and communication plan. This is a highly visible role with significant project management and vendor management responsibilities, along with training delivery and facilitation expertise.
By joining the Marketing Excellence Team as a Training Development Manager you get the opportunity to further advance your technical and business competencies, strengthen and gain exposure to best practices, and partner with Marketers across both GSK and ViiV to drive Marketing Excellence. Being in this role is ideal for someone who is serious about elevating their leadership and coaching skills, while advancing their competency proficiency in driving modern marketing across the US Commercial Organization.
Key Responsibilities
- Analyze current assessment results to determine priority training needs and proficiency level objectives across the enterprise.
- Lead the development of training pilots, learning labs, and leadership coaching programs focused on elevating marketing competencies and increasing business impact across US Commercial.
- Work closely with internal SMEs and external vendors to design, develop, and deliver comprehensive training content, in a variety of delivery formats.
- Oversee the portfolio of enterprise marketing training offerings to ensure there are appropriate training solutions available to support both technical and business competencies.
- Monitor and evaluate the effectiveness of training programs through performance tracking and data analysis. Provide regular reports, insights and recommendations to optimize programs.
- Facilitate engaging and interactive training sessions, leveraging adult learning principles to ensure maximum retention and application of knowledge.
- Stay abreast of industry trends and best practices in marketing and training. Continuously seek opportunities to enhance training content and delivery methods.
- Build strong relationships with internal stakeholders, inclusive of global learning and development content leads, and external partners. Foster an open and honest dialogue to ensure alignment and effectiveness of training initiatives.
- Manage annual training budget.
Why you?
Basic Qualifications:
We are looking for professionals with these required skills to achieve our goals:
- Bachelor’s degree in marketing, Business, Education, or a related field.
- 5+ years of experience in a marketing role, with a deep understanding of marketing competencies and practices, including digital marketing, content creation, and campaign management & measurement.
- Experience with Project Management.
- Excellent facilitation skills, and experience to engage and motivate diverse audiences.
- Strong presentation skills, both written and verbal.
- Experience in tracking and analyzing training performance metrics.
- Proficiency in LMS, CRM software, and data analysis tools.
- Experience working in relationships and collaborate effectively with cross-functional teams and external partners.
- Leadership and Problem-solving skills.
Preferred Qualifications:
If you have the following characteristics, it would be a plus:
- MBA
- Experience as a trainer in developing and delivering training programs, preferably within a marketing context is highly desirable, but not required. Certification in Training and Development is a plus.
- Familiarity with adult learning theories and principles, with an ability to apply these in the design and delivery of training.
- Understands the power of AI and how it can be used to augment the training content development process.
#J-18808-Ljbffr
Marketing Excellence Training Development Manager employer: GlaxoSmithKline
Contact Detail:
GlaxoSmithKline Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Excellence Training Development Manager
✨Tip Number 1
Make sure to showcase your experience in project management and training delivery during the interview. Highlight specific examples where you've successfully led training initiatives or developed marketing competencies.
✨Tip Number 2
Familiarize yourself with the latest trends in marketing and training methodologies. Being able to discuss current best practices will demonstrate your commitment to continuous learning and improvement.
✨Tip Number 3
Prepare to discuss how you would measure the effectiveness of training programs. Having a clear strategy for tracking performance metrics will show that you understand the importance of data-driven decision-making.
✨Tip Number 4
Build connections with professionals in the marketing training field before your interview. Networking can provide valuable insights and may even lead to recommendations that could strengthen your application.
We think you need these skills to ace Marketing Excellence Training Development Manager
Some tips for your application 🫡
Tailor Your Resume: Make sure your resume highlights relevant experience in marketing, training development, and project management. Use specific examples that demonstrate your ability to elevate marketing competencies and deliver impactful training programs.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing excellence and training development. Mention how your background aligns with the key responsibilities of the role and how you can contribute to the Marketing Excellence team.
Showcase Your Skills: Emphasize your facilitation skills and experience in engaging diverse audiences. Provide examples of how you've successfully delivered training sessions or developed training content that led to measurable improvements.
Highlight Collaboration Experience: Discuss your experience working with cross-functional teams and external partners. Highlight any successful projects where you collaborated to achieve training objectives or improve marketing practices.
How to prepare for a job interview at GlaxoSmithKline
✨Showcase Your Marketing Expertise
Be prepared to discuss your experience in marketing roles, especially focusing on digital marketing, content creation, and campaign management. Highlight specific projects where you elevated marketing competencies or drove business impact.
✨Demonstrate Training Development Skills
Since the role involves creating and implementing training programs, share examples of any training initiatives you've led. Discuss how you analyzed training needs and developed content that engaged diverse audiences.
✨Highlight Project Management Experience
This position requires strong project management skills. Be ready to talk about your experience managing projects, including how you tracked performance metrics and ensured timely delivery of training solutions.
✨Engage with Industry Trends
Stay updated on the latest trends in marketing and training. During the interview, mention any recent developments you've followed and how they could influence training strategies. This shows your commitment to continuous learning and improvement.
