External Events Manager

External Events Manager

Full-Time 50000 - 65000 £ / year (est.) No working from home possible
GlaxoSmithKline

At a Glance

  • Tasks: Lead exciting events and webinars to engage healthcare professionals in oncology.
  • Company: Join GSK, a global biopharma company making a real impact on health.
  • Benefits: Enjoy competitive salary, bonuses, healthcare, and flexible hybrid working options.
  • Other info: Be part of a culture that values innovation and patient impact.
  • Why this job: Shape the future of healthcare while growing your career in a dynamic team.
  • Qualifications: Experience in commercial teams and strong organisational skills are essential.

The predicted salary is between 50000 - 65000 £ per year.

We create a place where people can grow, be their best, be safe, and feel welcome, valued and included. We offer a competitive salary, an annual bonus based on company performance, healthcare and wellbeing programmes, pension plan membership, and shares and savings programme. We embrace modern work practices; our Performance with Choice programme offers a hybrid working model, empowering you to find the optimal balance between remote and in-office work.

Healthcare Professional Engagement (HCPE) through expert led meetings is a key channel for the GSK Oncology team to support us to achieve our commercial strategy. As External Events Brand Manager, you will have the opportunity to lead key activities to progress your career in a dynamic team on a priority brand. You will act as co-lead for planning, content development and customer centric execution of HCPE activities through a cross-functional team.

In this role you will:

  • Work collaboratively with external expert manager to deliver national webinars and HCP events with a focus on cultivating strong external expert relationships with top KOLs.
  • Be accountable for developing an impactful congress and event plan for Gynae Oncology.
  • Work with field-based teams and National sales director to drive excellence in local HCPE execution across face-to-face, hybrid and virtual events.
  • Leverage internal and external expertise (including external national experts) to develop highly engaging and educational content, in order to deliver industry leading events in oncology to deliver brand strategy.
  • Proactively seek opportunities to enhance customer experience through consideration of HCP journey from invitation through to post-event follow up.
  • Identify insights from inside and outside of GSK and maintain a continuous improvement mindset to introduce new ways of working and technologies where appropriate.
  • Be accountable for all event execution being in-line with the relevant governance frameworks (ABPI code, SOPs etc), and identifying areas of continuous improvement within those governance frameworks to support optimal customer experience.
  • Develop clear metrics to measure success with a test and learn mindset to apply to future activities.

Basic Qualifications & Skills:

We are looking for professionals with these required skills to achieve our goals:

  • Demonstrated experience operating within commercial or brand teams in the pharmaceutical or life sciences industry, with a clear understanding of how external engagement activities support brand strategy, customer engagement, and business objectives.
  • Proven experience contributing to or delivering content and activities as part of an integrated omnichannel strategy, ensuring consistency of messaging across channels and alignment with brand strategic pillars.
  • Good working knowledge of the ABPI Code of Practice, with experience applying it in day‑to‑day activities to ensure compliant interactions with healthcare professionals and external experts.
  • Strong understanding of operating within a highly regulated environment, with the ability to follow and apply internal policies, SOPs, and governance requirements to ensure compliant delivery of all activities and events.
  • Proven ability to build effective working relationships with a diverse range of internal and external stakeholders, such as healthcare professionals, cross‑functional partners and colleagues.
  • Strong organisational skills, with the ability to manage multiple activities and timelines in parallel, prioritise effectively, and ensure high‑quality execution of meetings and events from planning through to follow‑up.
  • Demonstrated resilience and adaptability, with the capability to quickly learn new systems, processes, and ways of working in a fast‑paced, evolving environment.

Preferred Qualifications & Skills:

Please note the following skills are not necessary, just preferred, if you do not have them, please still apply:

  • Proven experience analysing and applying data insights to assess event effectiveness, such as attendee lists, in‑event polling, post‑event survey feedback, HCP metrics, or Net Promoter Scores, and translating these insights into actionable recommendations for brand teams.
  • Demonstrated experience working closely with medical and other cross‑functional partners to ensure activities are aligned, compliant, and delivered in line with shared objectives.
  • Strong understanding of how external engagement activities contribute to commercial outcomes, with the ability to think strategically about impact, value, and return on investment.
  • Prior experience working within oncology or a specialist therapy area, with an understanding of the unique customer landscape and complexities associated with engaging highly specialised healthcare professionals.
  • Excellent verbal and written communication skills, with the ability to engage confidently with internal stakeholders and external experts, influence without authority, and tailor communication style to different audiences.
  • Experience supporting or delivering healthcare professional meetings and events across virtual and in‑person formats, including planning, execution, and post‑event follow‑up.

Closing Date for Applications – 27th May 2026

At GSK, we have bold ambitions for patients, aiming to positively impact the health of 2.5 billion people by the end of the decade. Our R&D focuses on discovering and delivering vaccines and medicines, combining our understanding of the immune system with cutting-edge technology to transform people’s lives. GSK fosters a culture ambitious for patients, accountable for impact, and committed to doing the right thing, making sure that we focus our efforts on accelerating significant assets that meet patients’ needs and have the highest probability of success.

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive.

GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.

External Events Manager employer: GlaxoSmithKline

At GSK, we pride ourselves on being an exceptional employer that fosters a culture of growth, inclusivity, and accountability. Our commitment to employee wellbeing is reflected in our competitive salary packages, comprehensive healthcare programmes, and flexible hybrid working model, allowing you to balance your professional and personal life effectively. With ample opportunities for career progression within a dynamic team focused on impactful healthcare solutions, GSK is the ideal place for those seeking meaningful and rewarding employment in the pharmaceutical industry.

GlaxoSmithKline

Contact Details:

GlaxoSmithKline Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land External Events Manager

Tip Number 1

Network like a pro! Reach out to your connections in the industry, especially those who work at GSK or have experience in oncology. A friendly chat can open doors and give you insider info about the role.

Tip Number 2

Prepare for the interview by researching GSK's recent events and initiatives in oncology. Show us that you're not just interested in the job, but that you understand our mission and how you can contribute to it.

Tip Number 3

Practice your pitch! Be ready to explain how your past experiences align with the External Events Manager role. Highlight your skills in managing events and building relationships with healthcare professionals.

Tip Number 4

Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and show us that you’re genuinely interested in joining our team.

We think you need these skills to ace External Events Manager

Event Planning
Stakeholder Engagement
Content Development
Omnichannel Strategy
Regulatory Compliance
Project Management
Data Analysis

Some tips for your application 🫡

Tailor Your Cover Letter:Make sure to customise your cover letter for the External Events Manager role. Highlight your relevant experience in healthcare professional engagement and how it aligns with our goals at GSK.

Showcase Your Skills:In your CV, emphasise your organisational skills and ability to manage multiple events. We want to see how you’ve successfully executed similar activities in the past, so don’t hold back!

Be Authentic:Let your personality shine through in your application. We value authenticity and want to know what makes you unique and how you can contribute to our dynamic team.

Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for this exciting opportunity.

How to prepare for a job interview at GlaxoSmithKline

Know Your Stuff

Make sure you understand the role of External Events Brand Manager inside out. Familiarise yourself with GSK's oncology strategy and how external engagement activities support brand objectives. This will help you answer questions confidently and show that you're genuinely interested in the position.

Showcase Your Experience

Prepare specific examples from your past roles that demonstrate your ability to manage events, build relationships with healthcare professionals, and work within a regulated environment. Use the STAR method (Situation, Task, Action, Result) to structure your responses and highlight your achievements.

Ask Smart Questions

Interviews are a two-way street! Prepare thoughtful questions about GSK's approach to hybrid events, their customer engagement strategies, or how they measure event success. This shows your enthusiasm for the role and helps you assess if the company is the right fit for you.

Be Yourself

GSK values authenticity and inclusivity, so don’t be afraid to let your personality shine through. Be honest about your experiences and how you can contribute to the team. Remember, they want to see the real you, not just a polished version!