At a Glance
- Tasks: Engage customers with styling advice and build outfits to enhance their shopping experience.
- Company: Glassworks London, a vibrant independent women's fashion retailer.
- Benefits: Competitive salary, dynamic work environment, and opportunities for career progression.
- Other info: Join a team that values creativity, customer relationships, and high standards.
- Why this job: Be a key player in a lively store, making fashion fun and personal for customers.
- Qualifications: Experience in retail or fashion, strong selling instincts, and a passion for styling.
The predicted salary is between 24300 - 29700 £ per year.
Glassworks London is an independent women’s fashion retailer founded in 2010, with design-led boutiques and a fast-moving product range refreshed regularly with new fashion. Our stores are not passive shop units. They are places where customers discover product, receive styling advice, build relationships with the team and experience Glassworks as a living brand.
THE ROLE
We are looking for a Senior Style Advisor to join our fashion retail team. This role is for a commercially driven seller who enjoys personal targets, high-value baskets, repeat customers, styling, product and active shop-floor selling. You will help customers discover product, build outfits, use the fitting room confidently and enjoy their time in store.
A Senior Style Advisor is not a mini-manager. The role exists to raise the commercial standard on the shop floor through strong personal selling, fitting-room conversion, basket-building, VIP/clienteling activity and visible example-setting. You should be able to sell confidently, support newer team members, notice standards issues and help keep the store visually strong and commercially active.
This is a higher-expectation sales role. We are looking for someone who wants to be one of the strongest sellers in the store, understands personal sales targets, enjoys building customer relationships and is motivated by converting footfall into revenue. If you are looking mainly for a quiet retail support role focused on tidying, transactions or general store standards, this will not be the right fit.
KEY RESPONSIBILITIES
- Warm greeting and active customer service.
- Styling, fitting-room service and outfit-building.
- Generating the team’s largest average baskets leveraging add-ons, basket-building and high-value selling where relevant.
- Producing high VIP database and revenue growth via clienteling/VIP outreach and private appointments in store.
- Product knowledge and confident brand explanation.
- Customer relationship building and repeat-customer awareness.
- VM maintenance, rails, tables, fitting rooms and presentation standards.
- Replenishment, stockroom support and finding stock quickly.
- Spotting and correcting VM or standards issues without waiting to be told.
- Supporting new starters informally where appropriate.
- Using quiet periods to improve the store.
WHAT GOOD LOOKS LIKE
- You are one of the strongest customer-facing sellers on the floor.
- You greet, re-approach and support customers actively.
- You help customers use the fitting room confidently.
- You build outfits and baskets without pressure.
- You use product knowledge to create trust and excitement.
- You keep the store visually strong and trade-ready.
- You notice standards issues and act without waiting to be asked.
- You set a strong example for newer team members.
REQUIRED EXPERIENCE & QUALITIES
- Strong retail, fashion, boutique, lifestyle or hospitality experience.
- Confident, warm customer approach.
- Strong styling and selling instincts.
- Ability to build baskets without pressure.
- Good product curiosity and visual taste.
- Reliability, pace and maturity.
- Pride in store standards and VM presentation.
- Interest in progressing within a retail career ladder.
SELLING / SERVICE EXPECTATIONS
Senior Style Advisors are expected to be active, confident sellers. You should enjoy:
- greeting customers warmly;
- explaining the Glassworks range;
- helping customers find pieces they love;
- fitting-room support;
- outfit-building;
- add-ons and basket-building;
- repeat-customer awareness;
- using quiet periods productively.
This is not the right role for someone who is:
- not motivated by personal sales targets;
- uncomfortable being measured on revenue;
- unable to explain how they personally improve trade;
- waiting for customers to approach them rather than actively selling;
- passive with customers;
- only wants to tidy or process transactions;
- not interested in selling, styling or fitting-room service;
- weak on visual standards;
- uncomfortable using quiet periods productively;
- looking for casual weekend support without strong selling expectations.
Senior Retail Style Advisor - Full Time (Soho) in London employer: Glassworks London
Glassworks London is an exceptional employer, offering a dynamic work culture that fosters creativity and innovation in the retail sector. With a strong focus on employee development, you will have ample opportunities to grow your skills and advance your career while making a meaningful impact on the independent retail landscape in the UK. Located in the vibrant heart of London, our team enjoys a collaborative environment that values diversity and encourages personal and professional growth.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Retail Style Advisor - Full Time (Soho) in London
✨Get Your Retail Game On
Start by getting to know the local retail scene. Make a list of stores that align with your vibe and visit them. You'll be surprised at how many job openings come from chatting with staff or managers in-store. Plus, showing that you have a genuine interest in their brand can make you stand out when applying for that full-time role!
✨Join Retail Networks and Forums
Tap into retail-specific communities and forums, whether online or in-person. Platforms like Retail Week or local retail meetups can provide invaluable insights and connections. You never know who might drop a tip about an upcoming job at companies like Glassworks London, so don’t miss out on building those relationships!
✨Be Ready for Busy Season Opportunities
Keep your eyes peeled for seasonal hiring windows, especially in the run-up to major shopping periods. Retailers often look for full-time staff to carry through busy times and may even keep you on after the season. Stay proactive by regularly checking in with your favourite retailers about their hiring plans.
✨Show Off Your Customer Service Skills
Retail’s all about customer interactions, so make sure you showcase any relevant experience in your conversations and interviews. Share specific examples of your customer service skills and how they’ve led to positive outcomes. This is your moment to shine when applying to roles at places like Glassworks London!
We think you need these skills to ace Senior Retail Style Advisor - Full Time (Soho) in London
Some tips for your application 🫡
Show Off Your Customer Service Skills:In retail, customer service is key! Make sure your CV highlights any experience where you've dealt with customers, whether it’s resolving issues or enhancing the shopping experience. Use concrete examples to demonstrate your problem-solving skills and ability to handle difficult situations with ease.
Tailor Your CV for Retail:When applying for a full-time role like this one at Glassworks London, customise your CV to reflect retail-specific buzzwords. Include any relevant skills such as inventory management or visual merchandising, and if you have experience with POS systems, shout about it! This will show you’re serious about joining the retail team.
Craft a Genuine Cover Letter:Don’t just repeat your CV in your cover letter! Use it as a chance to explain why you're excited about the opportunity at Glassworks London and how your values align with their brand. Mention specific aspects of the company that resonate with you and let your enthusiasm shine through!
Highlight Your Adaptability:In retail, things can get busy and unpredictable, so demonstrate how adaptable and flexible you are. Share examples of times you've had to adjust your approach on the fly or take on new responsibilities. This will show Glassworks London that you’re ready to jump in and contribute right away!
How to prepare for a job interview at Glassworks London
✨Show Off Your Customer Service Skills
Retail is all about providing an exceptional customer experience, so be ready to discuss your past customer service stories. We should have examples on hand of how we've handled difficult situations or gone above and beyond to meet a customer's needs. These anecdotes will bring your application to life!
✨Familiarity with Point of Sale Systems
Many retail roles require us to work with Point of Sale (POS) systems, so it's a good idea to brush up on any relevant software you’ve used before. If you’re familiar with systems like Shopify or Square, don’t forget to mention this during the interview. Highlighting technical proficiency can set us apart from other candidates!
✨Understand Product Knowledge
Be prepared to discuss the products that the store sells and how we can contribute to their sales. Showing enthusiasm for the products and a willingness to learn can impress interviewers. We should research popular items or trends in the industry before the interview, so we can speak confidently about them.
✨Be Ready for Role-Playing Scenarios
Many retail interviews include role-playing scenarios where we might have to deal with a difficult customer or upsell a product. Practising these scenarios with a friend or family member can help us feel more comfortable. The key here is to showcase our problem-solving skills and ability to remain calm under pressure!