At a Glance
- Tasks: Create engaging video content for fashion, styling, and behind-the-scenes moments.
- Company: Join a dynamic fashion brand with a creative and collaborative team.
- Benefits: Flexible freelance role with ongoing work and creative freedom.
- Other info: Work in a fast-paced environment with exciting product launches.
- Why this job: Showcase your passion for fashion and storytelling through video.
- Qualifications: Strong visual eye and understanding of social media content.
The predicted salary is between 25000 - 35000 £ per year.
We are looking for a freelance Social Videographer to help us create engaging video content across fashion, styling, product launches and behind‑the‑scenes moments for our social channels. This is a hands‑on role for someone with a strong visual eye, a passion for fashion and a good understanding of how content performs across Instagram, TikTok and other digital platforms. Freelance, with regular shoot days in London. We anticipate ongoing work throughout the year, with flexibility around scheduling depending on product launches, campaigns and content requirements.
The Role
We are looking for a Social Videographer to help us capture the people, products and moments that make up the Glassworks world. Glassworks will provide the creative direction, content concepts and social strategy. We are looking for someone who can bring those ideas to life through strong videography and content capture. You will be responsible for producing engaging, platform‑appropriate video content that showcases our products, personality and brand world while maintaining a recognisable Glassworks aesthetic. The ideal candidate will have a strong eye for fashion, understand how to capture content for social media and be comfortable working in a fast‑paced environment alongside models, photographers and the wider Glassworks team. Glassworks launches completely new products every week, so this role requires someone who can maintain a high creative standard while working efficiently across a large and constantly changing product range.
What You Will Do
- Capture video content for Instagram, TikTok and other digital channels.
- Film fashion, styling, product‑focused, lifestyle and behind‑the‑scenes content.
- Work alongside models, photographers and the wider Glassworks team during content shoots.
- Create engaging social content that feels natural to each platform while maintaining brand consistency.
- Capture a mix of planned content and reactive behind‑the‑scenes moments.
- Organise and deliver footage and assets in a structured and efficient manner.
- Work closely with the Glassworks team to capture content in line with agreed creative briefs and content plans.
- Contribute practical input on shots, angles and content capture during shoots where appropriate.
What Success Looks Like
- Consistently high‑quality video content across all social channels.
- Strong visual consistency despite frequent new product launches.
- Efficient shoot days with reliable asset delivery.
- Content that feels native to social platforms while maintaining a premium brand aesthetic.
- A growing library of versatile video assets that support ongoing social activity.
- Video content that helps products feel more desirable, wearable and relevant.
- A recognisable Glassworks visual style across social content.
What We Are Looking For
- A passion for fashion, content creation and visual storytelling.
- Good understanding of Instagram Reels, TikTok and short‑form video formats.
- Experience using camera equipment and content creation tools.
- Strong attention to detail.
- Reliable, organised and able to work efficiently within agreed deadlines.
- Comfortable working across a broad range of fashion and lifestyle content.
- A strong eye for composition, storytelling and content capture.
- We are more interested in a strong eye for content, visual instinct and the ability to capture engaging footage than years of industry experience.
Especially Strong Candidates Will Be Able To Show Examples Of
- Fashion and lifestyle social content.
- Instagram Reels and TikTok content.
- Model‑led fashion videography.
- Behind‑the‑scenes and brand storytelling content.
- Fast‑turnaround content creation workflows.
- Content created for brands, businesses or personal projects.
- Platform‑native content that feels authentic and engaging.
- Consistent content production across a large volume of products and campaigns.
- Experience working within fashion, retail or lifestyle environments.
Freelance Social Videographer employer: Glassworks London
At Glassworks, we pride ourselves on being a dynamic and innovative employer that fosters creativity and collaboration in the heart of London. As a Freelance Social Videographer, you'll enjoy the flexibility of working on diverse projects while being part of a passionate team that values your unique visual storytelling skills. With ongoing opportunities for growth and the chance to work with cutting-edge fashion content, Glassworks is the perfect place for those looking to make a meaningful impact in the fast-paced world of social media.
StudySmarter Expert Advice🤫
We think this is how you could land Freelance Social Videographer
✨Put Your Work on Display
As a freelancer in the fashion-apparel sector, your portfolio is your best friend. Make sure to create an eye-catching online presence—think stylish website or Instagram page showcasing your designs. This is where your creativity can shine and attract potential clients like Glassworks London!
✨Join Fashion Communities
Get involved in fashion communities, both online and offline. Websites like Behance or DeviantArt are great for showcasing your work, while attending local fashion events or trade shows can help you network with brands and potential clients, opening doors for freelance gigs.
✨Leverage Social Media Marketing
As a freelancer, social media is your marketing engine. Start sharing your creations on platforms like Instagram and TikTok with relevant hashtags to build visibility in the fashion scene. Engage with other creators and brands to boost your discoverability—who knows, Glassworks London might just stumble upon your work!
✨Pitch Directly to Brands
Don’t wait for opportunities to come to you; be proactive! Research brands you love, like Glassworks London, and reach out with tailored pitches and links to your portfolio. Show them how your unique style can add value to their brand, and you could land some exciting freelance opportunities.
We think you need these skills to ace Freelance Social Videographer
Some tips for your application 🫡
Showcase Your Style with a Portfolio:As a freelance fashion-apparel professional, your portfolio is your best friend! Make sure to include a diverse range of your work that reflects your unique style and versatility. Whether it's sketches, completed outfits, or even photoshoots you've styled, these visuals speak volumes about your capabilities.
Tailor Your CV to Fashion Trends:When crafting your CV, highlight any relevant experience in the fashion industry. List your design skills, any fashion shows you’ve participated in, and collaborations with other creatives. Don’t forget to mention current trends you’re familiar with – this shows you’re in tune with what’s happening in the industry!
Specify Your Rates and Availability:Since this is a freelance gig, be upfront about your rates and availability in your application. It helps Glassworks London to understand if you’re a good fit for their budget and timeline. A clear mention not only shows professionalism but also sets the right expectations from the get-go.
Express Your Passion for Fashion:In your cover letter, let your passion for fashion shine through! Share why you’re excited about the opportunity with Glassworks London and how your freelance work can bring something fresh and innovative. This personal touch can make a big difference and help you stand out among other applicants.
How to prepare for a job interview at Glassworks London
✨Show Off Your Portfolio
As a freelancer in fashion-apparel, your portfolio is your best friend. Bring along a well-curated selection of your best designs, sketches, and final products. Be prepared to explain your creative process and the inspiration behind your work—this is where you can really shine!
✨Know Your Fabrics and Trends
Brush up on the latest trends and fabric technologies relevant to your niche in fashion-apparel. Be ready to discuss how you select materials and create pieces that not only look good but also fit current market trends. It shows you’re passionate and informed, which clients love!
✨Pitch Your Unique Style
Freelancing means you’re essentially pitching yourself and your unique style. Prepare a concise elevator pitch about what makes you different as a designer. Highlight your skills, style influences, and how you can address the specific needs of Glassworks London. The more genuine and enthusiastic you are, the better!
✨Be Ready for Collaboration Questions
Freelancers often need to work closely with clients and other creatives. Expect questions about how you handle feedback, work with teams, or adapt your designs based on client requests. Think of examples from your past experiences where you successfully collaborated or adapted to feedback!
