At a Glance
- Tasks: Manage and optimise digital marketing campaigns across various platforms to drive business growth.
- Company: Join Glasswells Ltd, East Anglia's largest home department store with a vibrant team.
- Benefits: Enjoy competitive salary, 20 days holiday, company pension, and monthly bonuses.
- Other info: Opportunities for professional development and a friendly workplace culture.
- Why this job: Make a real impact on brand awareness and online sales in a dynamic environment.
- Qualifications: Two years of Paid Media experience and knowledge of Google Ads and Meta Ads required.
The predicted salary is between 30000 - 40000 £ per year.
Glasswells Ltd are looking for a proactive and analytical Digital Marketing Executive to join our in-house marketing team in this full-time, permanent position based in Bury St Edmunds. This is a fantastic opportunity to work for East Anglia's largest home department store, helping drive measurable business outcomes, including increasing footfall to our four retail stores, boosting website traffic, online sales revenue, and overall brand awareness.
Fantastic Company Benefits Include:
- Competitive Salary
- Holiday: 20 days annual leave plus bank holidays
- Pension: company scheme
- Free on-site parking
- Additional: Monthly company bonus (after qualifying period), staff training and development, company discount scheme (after qualifying period), break rooms and free refreshments, and a friendly, welcoming work environment.
About the role:
As a Digital Marketing Executive, you'll manage day-to-day Paid Media campaigns across Google Ads, Meta, Microsoft Advertising, and LinkedIn, using data-driven insights and testing to optimise performance. You'll work with tools like Google Ads Manager, Meta Business Manager, Google Analytics (GA4), Google Tag Manager, and Excel/Sheets to monitor campaigns, extract insights, and improve efficiency. This role is perfect for someone curious, commercially minded, and analytical, who enjoys problem-solving and optimising campaigns. This is a full-time, on-site role (37.5 hours/week, 9:00am - 5:30pm).
Key Responsibilities:
- Maintain and optimise Paid Media campaigns across Google Ads (Search, Display, Performance Max, Video), Meta, Microsoft Advertising, and LinkedIn
- Analyse campaign performance, extract insights, and implement improvements
- Support business objectives including retail store footfall, in-store sales, lead generation, website traffic, online sales, and brand awareness
- Work with reporting and visualisation tools, such as Looker Studio, to monitor and present campaign outcomes
- Collaborate with the wider marketing team to ensure campaigns align with overall business goals
- Test and implement targeting methods, bidding strategies, and campaign structures to maximise ROI
About you:
As a Digital Marketing Executive, you will have at least two years of hands-on Paid Media experience, ideally gained in an agency environment, with a proven record of managing Google Ads and Meta Ads campaigns. You understand core marketing principles, online advertising concepts, targeting methods, and bidding strategies. A Google Ads certification or higher education in a marketing-related field is preferred. Additional experience with graphic design tools such as Photoshop, Illustrator, or InDesign, video editing with Premiere Pro or After Effects, SEO/GEO, or CRM systems such as HubSpot would be advantageous but is not essential.
About Glasswells Ltd:
Glasswells Ltd is East Anglia's largest home department store, with locations in Bury St Edmunds, Ipswich, Haverhill, and Saffron Walden. They are dedicated to providing high-quality home furnishings and flooring products. You will join a supportive, dynamic team in a role that offers opportunities for development, progression, and rewarding incentives.
If you have the relevant skills and experience for the Digital Marketing Assistant role and would like to be considered, please apply by submitting an up-to-date CV with a covering letter or supporting statement explaining why you are a good fit for the role. We look forward to hearing from you.
No recruitment agencies, please.
Please check your email inbox and spam/junk mail folder for any email correspondence for this role. If you require any reasonable adjustments such as access or information in an alternative format, please inform us soon as you are able so that we can make the appropriate adjustments.
Locations
Digital Marketing Executive in Bury St Edmunds, Suffolk employer: Glasswells Storage Ltd
Glasswells Ltd is an exceptional employer, offering a vibrant and supportive work culture in the heart of Bury St Edmunds. With competitive salaries, generous holiday allowances, and a commitment to employee development through training and progression opportunities, we ensure our team members thrive both personally and professionally. Join us to be part of East Anglia's largest home department store, where your contributions directly impact our success and you can enjoy unique benefits like monthly bonuses and a friendly atmosphere.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive in Bury St Edmunds, Suffolk
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend local marketing events, or join online forums. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. Use platforms like LinkedIn to share your insights and achievements, making it easy for potential employers to see what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching Glasswells Ltd and their marketing strategies. Be ready to discuss how your experience with Google Ads and Meta Ads can help boost their brand awareness and sales.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Digital Marketing Executive in Bury St Edmunds, Suffolk
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital Marketing Executive role. Highlight your experience with Google Ads, Meta Ads, and any relevant tools like Google Analytics. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for our team at Glasswells Ltd. Share specific examples of your past successes in digital marketing and how they relate to the responsibilities of this role.
Show Off Your Analytical Skills:Since this role is all about data-driven insights, make sure to showcase your analytical skills in your application. Mention any tools you've used to analyse campaign performance and how you've implemented improvements based on your findings.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at Glasswells Storage Ltd
✨Know Your Tools
Familiarise yourself with the tools mentioned in the job description, like Google Ads Manager and Google Analytics. Be ready to discuss how you've used these tools in past roles to optimise campaigns and drive results.
✨Showcase Your Analytical Skills
Prepare examples of how you've analysed campaign performance and implemented improvements. Use specific metrics to demonstrate your impact on footfall, online sales, or brand awareness.
✨Understand the Company
Research Glasswells Ltd and their marketing strategies. Understand their brand values and how your skills can help them achieve their business objectives. This shows genuine interest and alignment with their goals.
✨Prepare Questions
Have a few thoughtful questions ready about the role and the team. This not only shows your enthusiasm but also helps you gauge if the company culture and expectations align with what you're looking for.
