At a Glance
- Tasks: Lead growth marketing efforts and optimise campaigns across social media platforms.
- Company: Join Gizmo, a fast-growing startup revolutionising learning through gamification and AI.
- Benefits: Enjoy a competitive salary, equity, and hybrid work options in a dynamic environment.
- Why this job: Be part of a mission to help 1 billion people learn while shaping company strategy.
- Qualifications: 4+ years in growth marketing; experience with startups or running your own business is a plus.
- Other info: Work directly with founders and contribute to a rapidly expanding user base.
The predicted salary is between 36000 - 60000 £ per year.
Gizmo is a startup on a mission to make learning so easy and fun that anyone can learn anything. We aim to help 1 billion people learn by building Duolingo for Anything - a gamified way of learning anything!
In the past 12 months, we grew 10X+ to 1 million users a month & $4m ARR and racked up 200 million+ organic views across TikTok and Instagram. We are well funded and backed by some top VCs.
Why this role matters
You’ll be our first full-time marketing hire, partnering directly with the founders to turn early viral success into a predictable growth engine that propels us to the next 100 million users.
What You’ll Do
- Performance marketing: pick videos, run & optimise paid ads on TikTok / Instagram / YouTube
- Marketing analytics: track conversion rates and identify marketing changes to improve ROI
- Product analytics & experiments: track conversion rates & identify product experiments to maximise ROI
Requirements
- 4+ years experience in a growth, performance marketing, or product marketing role
- 2+ years experience running paid marketing campaigns
- You’ve founded your own business / side hustle OR you’ve worked at startups before
- You’re really smart
- You are a strong communicator
- You want to work hard for a chance at glory
Benefits
If this is you, you can expect:
- Work directly with all three founders and shape company strategy
- Hybrid: join us 4+ days per week in our London office
- Competitive salary + equity
- A front-row seat in an early, well-funded startup that’s growing insanely fast
Growth Marketing Manager | Gamification + Education AI startup employer: gizmo.ai
Contact Detail:
gizmo.ai Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager | Gamification + Education AI startup
✨Tip Number 1
Familiarise yourself with the latest trends in gamification and education technology. Understanding how these elements can enhance user engagement will show your passion for the role and help you stand out during discussions.
✨Tip Number 2
Leverage your network to connect with current or former employees at Gizmo. Having an insider's perspective can provide valuable insights into the company culture and expectations, which you can use to tailor your approach.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've led, particularly those involving performance marketing. Highlighting measurable results will demonstrate your capability to drive growth effectively.
✨Tip Number 4
Showcase your entrepreneurial spirit by discussing any side projects or startups you've been involved with. This aligns with Gizmo's startup environment and illustrates your ability to thrive in fast-paced settings.
We think you need these skills to ace Growth Marketing Manager | Gamification + Education AI startup
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in growth and performance marketing. Emphasise any previous roles where you've successfully run paid campaigns, especially in a startup environment.
Craft a Compelling Cover Letter: In your cover letter, express your passion for gamification and education. Mention specific examples of how you've contributed to growth in past roles and how you can help Gizmo achieve its mission.
Showcase Analytical Skills: Since the role involves marketing analytics, include examples of how you've tracked conversion rates and optimised campaigns in the past. Highlight any tools or methodologies you used to improve ROI.
Demonstrate Communication Skills: As a strong communicator is a requirement, ensure your application reflects clarity and professionalism. Use concise language and structure your application well to showcase your ability to communicate effectively.
How to prepare for a job interview at gizmo.ai
✨Showcase Your Growth Mindset
Gizmo is looking for someone who can turn early success into a growth engine. Be prepared to discuss your previous experiences in growth marketing, particularly how you've scaled campaigns and what strategies you used to achieve significant results.
✨Demonstrate Your Analytical Skills
Since the role involves performance marketing and analytics, come ready to talk about specific metrics you've tracked in past roles. Highlight how you've used data to inform decisions and optimise campaigns for better ROI.
✨Be Ready to Discuss Gamification
As Gizmo focuses on gamified learning, it’s essential to understand the principles of gamification. Prepare examples of how you've applied these concepts in marketing or product development, and be ready to share your thoughts on how they can enhance user engagement.
✨Communicate Your Passion for Education
Gizmo's mission is to make learning fun and accessible. Show your enthusiasm for education and how it aligns with your personal values. Share any relevant experiences that demonstrate your commitment to this cause, whether through work or personal projects.