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- Tasks: Lead and execute innovative paid advertising campaigns across various platforms.
- Company: Join Giraffe360, a fast-growing tech company focused on exceptional products and services.
- Benefits: Enjoy hybrid work, competitive salary, enhanced holiday allowance, and a supportive culture.
- Why this job: Be part of a people-first marketing team that prioritizes your growth and development.
- Qualifications: 3+ years in performance marketing with expert-level knowledge of Meta required.
- Other info: Experience mentorship, career progression opportunities, and a fun work environment.
The predicted salary is between 28000 - 42000 £ per year.
Senior Performance Executive Manchester, £33k – £36k.
Hybrid – 2 days per week on-site
Office Location: Ancoats, Manchester
Giraffe360 is a fast-growing tech company dedicated to delivering exceptional products and services to our clients. We pride ourselves on creating an innovative and collaborative environment, where every team member plays a key role in shaping our success.
We are looking for a Senior Performance Executive to join our growing people-first marketing department, that prioritises growth and development of their team members.
If you are an analytical and driven individual with a passion for digital marketing, we want to hear from you!
Key responsibilities include:
- Campaign Strategy & Execution: Plan, develop, and execute paid advertising campaigns across multiple channels (Google Ads, Facebook, Instagram, LinkedIn, TikTok, etc.).
- Budget Management: Oversee daily budgets, ensuring efficient allocation of spend across campaigns to maximize ROI.
- Keyword & Audience Research: Identify relevant keywords, target audiences, and creative messaging to drive conversions.
- Ad Creation & Optimization: Develop compelling ad copy and creatives in collaboration with the design team; continuously test and optimize performance.
- Performance Analysis & Reporting: Track and analyze KPIs (CPC, CPA, CTR, ROAS, etc.), providing weekly and monthly reports with actionable insights.
- Collaboration: Work closely with teams (e.g., Sales, Design, Content) to align campaign objectives with overall business goals.
- Trend Monitoring: Stay informed about the latest digital marketing trends, platform updates, and best practices to keep campaigns on the cutting edge.
The ideal candidate will have:
- 3+ years previous experience in performance marketing
- An expert-level understanding of Meta is required.
- Demonstrated success in developing and executing customer acquisition and retention strategies.
- Adept at analysing campaign data using analytics tools ( Google Analytics, Facebook Ads Manager, LinkedIn and TikTok) and leveraging insights to improve campaign performance.
- Strong analytical skills and the ability to interpret data to drive decision-making
- Excellent communication and organisational skills
What's in it for you?
- Competitive salaries
- Hybrid working
- An amazing work culture where we really care about you and your personal & professional development & wellbeing.
- Amazing opportunities to progress your career.
- Enhanced Paid Holiday Allowance (25 days + Bank Holidays)
- On top of this there is a great mentorship network – allowing the right person the room to grow and mould into their career along with being recognised for your hard work with weekly team lunches, personal training growth programmes + more!
Ready to take your performance marketing career to the next level?
We look forward to learning more about you!
Senior Paid Social Executive employer: Giraffe360
Contact Detail:
Giraffe360 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Paid Social Executive
✨Tip Number 1
Familiarize yourself with the latest trends in digital marketing, especially on platforms like Meta, Google Ads, and TikTok. This knowledge will not only help you stand out during discussions but also demonstrate your passion for the industry.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive campaign decisions in your previous roles. Be ready to discuss specific KPIs you've tracked and how they influenced your strategies.
✨Tip Number 3
Highlight your collaborative experiences with cross-functional teams. Giraffe360 values teamwork, so sharing instances where you've successfully worked with sales, design, or content teams can set you apart.
✨Tip Number 4
Prepare to discuss your approach to budget management and how you've maximized ROI in past campaigns. Being able to articulate your financial acumen will resonate well with the hiring team.
We think you need these skills to ace Senior Paid Social Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in performance marketing, especially with platforms like Meta. Use specific metrics and examples to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your skills align with the responsibilities listed in the job description. Mention your analytical abilities and any relevant campaigns you've managed.
Showcase Your Analytical Skills: Provide examples of how you've used analytics tools to drive campaign performance. Highlight specific KPIs you’ve tracked and how your insights led to improved results.
Research Giraffe360: Familiarize yourself with Giraffe360's products and services. Understanding their market position and recent campaigns will help you tailor your application and show genuine interest in the company.
How to prepare for a job interview at Giraffe360
✨Showcase Your Analytical Skills
Since the role requires strong analytical skills, be prepared to discuss specific examples of how you've used data to drive decision-making in your previous campaigns. Highlight any tools you’ve used, like Google Analytics or Facebook Ads Manager.
✨Demonstrate Your Knowledge of Meta
As an expert-level understanding of Meta is required, make sure to discuss your experience with Facebook and Instagram advertising. Share successful campaigns you've managed and the strategies that led to their success.
✨Prepare for Collaboration Questions
The job emphasizes collaboration with various teams. Think of examples where you worked closely with sales, design, or content teams to achieve campaign objectives. Be ready to explain how you align marketing strategies with overall business goals.
✨Stay Updated on Digital Marketing Trends
Giraffe360 values staying informed about the latest trends. Research current digital marketing trends and be ready to discuss how you would apply them to enhance campaign performance. This shows your passion for the industry and your proactive approach.
