(Senior) Product Manager- European Distributor Markets

Senior Product Manager – European Distributor Markets

United Kingdom – Uxbridge Marketing Regular

Job Description

At Gilead, we’re creating a healthier world for all people. For more than 35 years, we’ve tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world’s biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.

Every member of Gilead’s team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we’re looking for the next wave of passionate and ambitious people ready to make a direct impact.

We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Gilead and help create possible, together.

Job Overview

The EDM – Established Products, Product Manager is responsible for coordinating the development and implementation of integrated marketing plan of action aligned with brand strategies, supporting distributors\’ execution of in-country plans and implementing above country cross-functional tactical plans to support the Established Products therapeutic area portfolio in EDM priority markets.

The EDM – Established Products, Senior Product Manager ensures that the aligned global product strategic guidance is implemented by country distributors and provides support in line with Global Commercial Operations and Strategy plans and following businesses plans and priorities agreed with the EDM – BU Director and EDM LT.

This role will report to the EDM – BU Director and work closely with other key internal stakeholders, including Medical, Value & Access, Pricing, Analytics, Finance, Legal, Regulatory, and Global Commercial teams.

Primary responsibilities

Marketing Responsibilities:

• Coordinates/manages all brand-related marketing projects and is responsible for executing the Brand Business Plan within EDM
• Coordinates/manages development and assessing of above country BPOA with senior management and supports development of BU budget.
• Proactively recommends and may implement improvements to marketing practices within an area of focus.
• Coordinates/manages the development and implementation of integrated tactical plans aligned with brand strategy to agreed budget and schedules, with an increasing focus on multichannel marketing activities to open the digital marketing space in EDM.
• Demonstrate excellence in project management and effectively manage multiple projects and priorities, including close working with all stakeholders.
• Support above country congress activities, including conference planning, content development, and engagement.
• Provide tactical and strategic input on key planning workstreams for portfolio products.
• Continually monitor the environment and leverage market research/data analytics to optimize marketing plan and tactics.
• Coordinates/manages the Brand Team to help develop and execute wider cross-functional activities in line with brand strategy and work cross-functionally with Medical, Value & Access, Pricing, Analytics, Legal, Regulatory, and other key internal stakeholders.
• Ensure that all activities are compliant with Gilead standards and compliance (Business Conduct Manual, ABPI code, and/or Local country laws and codes)
• Build expertise about all the distributors, including company organization/leadership, strategies, financials, priorities, etc.; become Gilead\’s internal expert on partner companies and build a deep understanding of country market dynamics for the Established Products therapeutic area.
• Support distributors to gain a clear understanding of the Gilead global strategy and objectives by acting as an interface, leveraging global assets and countries\’ best practices as appropriate.
• Supports development of distributor BPOA, vetting with EDM cross-functional team and approval by BUD. Also supports distributors marketing projects as appropriate and monitor distributor KPIs and PoAs execution.
• Work directly with the distributor to understand the planned direction and implementation of the plan of action agreement: key activities, timing, and responsibilities on either side.
• Identify & assess country gaps in the Therapeutic Area looking for solutions within the distributor framework
• Continually monitor the environment and leverage market research/analytics to optimize distributor performance and Plan of Action
• Monitor and ensure business compliance of distributor activities (Business Conduct Manual, ABPI code, and Local country laws and codes)

Cross-functional Responsibilities:

• Develop effective working relationships and effective engagement plans with EDM team members, Gilead stakeholders and distributors
• Lead and deliver projects agreed with the EDM – BU & Access Director or EDM LT
• Analyzes moderately complex problems and provides logical recommendations; leads any required action planning
• Identify and escalate topics or matters that require urgent attention and action from the business
• Responsible for generating reports and custom analysis to support the business and provides analysis on performance and capabilities.
• Conducts analysis of moderately complex data provided by cross-functional teams and uses knowledge of distributors to interpret data and communicate findings to senior EDM members
• Conduct regular meetings with EDM – BU & Access Director and other functions as appropriate to communicate key issues, milestones, etc., and gather feedback

Knowledge, Experience and Skills

• Bachelor\’s degree in a relevant field such as marketing, business, or life sciences, MBA or other advanced business degree is desired and Therapeutic Area knowledge preferred.
• A good level of experience in marketing, with participation to at least one launch team and familiarity with marketing fundamentals, strategy, sales and commercial policies and practices.
• Experience in developing and executing integrated marketing plans and in developing and managing marketing budgets and resources effectively.
• Strong project management skills, with the ability to prioritize and manage multiple projects and priorities simultaneously.
• Knowledge of digital marketing and experience implementing appropriate multichannel marketing activities to support brand objectives.
• Experience in leveraging market research and analytical data and tools to optimize marketing and distributor performance.
• Strong communication and negotiation skills to understand and effectively communicate relevant scientific and clinical information to distributors and guide them.
• Experience in managing relationships with external partners, such as distributors or agencies and demonstrated ability to manage budgets.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• Knowledge of relevant industry regulations and compliance standards, including the ABPI code.
• Proficiency in English. Ability to speak Hungarian, Bulgarian, Slovenian or Croatian languages is a plus.

Equal Employment Opportunity (EEO)

It is the policy of Gilead Sciences, Inc. and its subsidiaries and affiliates (collectively \”Gilead\” or the \”Company\”) to recruit select and employ the most qualified persons available for positions throughout the Company. Except if otherwise provided by applicable law, all employment actions relating to issues such as compensation, benefits, transfers, layoffs, returns from layoffs, company-sponsored training, education assistance, social and recreational programs are administered on a non-discriminatory basis (i.e. without regard to protected characteristics or prohibited grounds, which may include an individual’s gender, race, color, national origin, ancestry, religion, creed, physical or mental disability, marital status, sexual orientation, medical condition, veteran status, and age, unless such protection is prohibited by federal, state, municipal, provincial, local or other applicable laws). Gilead also prohibits discrimination based on any other characteristics protected by applicable laws.

For current Gilead employees and contractors

Please apply via the Internal Career Opportunities portal in Workday.

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