At a Glance
- Tasks: Lead content creation and social media strategy for luxury lifestyle clients.
- Company: Award-winning digital agency specialising in the luxury lifestyle industry.
- Benefits: Competitive salary, profit share, pension scheme, and life insurance.
- Other info: Hybrid work model with opportunities for career growth and mentoring.
- Why this job: Combine your passion for travel with creative content production in a dynamic environment.
- Qualifications: 3+ years in digital marketing, strong multimedia skills, and a degree in relevant field.
The predicted salary is between 35000 - 45000 £ per year.
Our client is an award-winning international full-service digital agency who specialise in the luxury lifestyle industry. A brand new position has arisen for a Senior Content / Social Digital Marketing Manager. You’ll be an expert photographer / video content person who is super enthusiastic about travel.
The responsibilities of the Social Media Content Lead include:
- CONTENT CREATION
- Leading the in-house team that deliver Content Shoot projects for Social Media clients
- Photography & Video production on location
- Drone operation also desirable and/or training may be provided
- Strategy & planning for content shoots, including the creation of shoot briefs, itineraries, mood boards, etc. and co-ordination with client marketing teams
- Creative direction to ensure content aligns with each client’s brand identity and campaign objectives
- Post-production and content editing to produce content assets ready for use on Social Media
- Repurposing existing assets and optimising for use on Social Media channels
- Supporting Online Advertising teams with the creation of advertising content assets
- SOCIAL MEDIA MARKETING
- Working across Instagram, Facebook, YouTube, Twitter, LinkedIn and TikTok
- Creating regular publishing plans for varied platforms and objectives
- Filing and editing of multi-media content
- Scheduling and optimisation of all social content
- Performance review and benchmarking
- Liaising with client marketing teams & hotel general managers to co-ordinate Social Media
- Managing the in-house team responsible for Social Media content creation
- Providing creative direction and feedback on shoots and content outputs
- Work in collaboration with the agency’s brand, creative and digital marketing teams to deliver a holistic service for clients
- Mentoring and supporting Social Media content team members
- Supporting new business proposals and pitches when needed
Requirements:
- At least 3 years’ experience working in a digital/marketing agency environment
- First-class multimedia content creation and editing skills
- Professional photography & video production experience
- Excellent inter-personal, communication and presentation skills
- Degree in Social Media and / or Digital Marketing
- Drone piloting experience, ideally with an associated training qualification
- Driving licence
- A fluent second language
- Passion for travel / leisure industry
- The ability to think creatively in support of your clients’ business objectives
The role will be based at the Edinburgh head office. They offer a hybrid approach, usually 3 days/week in the office although you will of course be out and about a lot!
Competitive Salary, based on experience £35,000 - £45,000. Profit share scheme / bonus (to c£2k). Company pension scheme & life insurance.
If you are not currently living in Scotland, please explain/outline your plans and timelines for relocation to Scotland. We are a Scottish based recruiter who generally do not represent “remote” opportunities - thus you will be either living in Scotland or have solid plans to relocate.
We aim to be an equal opportunities employer and are committed to ensuring that no applicant receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status or race. Unless clearly stated otherwise, the advertised position is a permanent contract.
Senior Content And Digital Marketing Executive in Edinburgh employer: Gilchrist Recruitment Partnership
Join an award-winning international digital agency based in Edinburgh, where creativity meets luxury lifestyle marketing. With a vibrant work culture that fosters collaboration and innovation, employees enjoy competitive salaries, profit-sharing bonuses, and opportunities for professional growth through mentorship and training. The hybrid work model allows for flexibility while being part of a passionate team dedicated to delivering exceptional content for high-profile clients in the travel and leisure industry.
Contact Details:
Gilchrist Recruitment Partnership Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Content And Digital Marketing Executive in Edinburgh
✨Tip Number 1
Get your portfolio in tip-top shape! Showcase your best photography and video work, especially anything that screams luxury lifestyle. Make sure it’s easy to navigate and highlights your creative flair.
✨Tip Number 2
Network like a pro! Attend industry events or connect with professionals on LinkedIn. Don’t be shy about reaching out to people in the luxury lifestyle sector; you never know who might have a lead for you!
✨Tip Number 3
Practice your pitch! Be ready to talk about your experience and how it aligns with the role. Highlight your passion for travel and how you can bring fresh ideas to their social media strategy.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Senior Content And Digital Marketing Executive in Edinburgh
Some tips for your application 🫡
Show Off Your Creative Side:When you're crafting your application, let your creativity shine! Use engaging language and showcase your multimedia skills right from the start. Remember, this role is all about content creation, so make sure your application reflects that flair.
Tailor Your Experience:Make sure to highlight your relevant experience in digital marketing and content creation. We want to see how your past roles align with what we're looking for, so don’t hold back on those achievements that demonstrate your expertise!
Be Personal and Passionate:Don’t just list your qualifications; share your passion for travel and the luxury lifestyle industry. We love seeing candidates who are genuinely excited about the role and can connect their personal interests with our clients’ needs.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Gilchrist Recruitment Partnership
✨Showcase Your Creative Portfolio
Make sure to bring a well-organised portfolio that highlights your best photography and video work. Tailor it to reflect the luxury lifestyle industry, showcasing projects that align with the agency's clientele. This will demonstrate your understanding of their brand identity and campaign objectives.
✨Know Your Social Media Platforms
Familiarise yourself with the latest trends and best practices across Instagram, Facebook, YouTube, Twitter, LinkedIn, and TikTok. Be ready to discuss how you would create engaging content for each platform and how you can optimise posts for maximum reach and engagement.
✨Prepare for Creative Direction Questions
Expect questions about how you would lead content shoots and provide creative direction. Think of examples from your past experiences where you successfully managed a team or project, and be prepared to discuss your approach to aligning content with client objectives.
✨Demonstrate Your Passion for Travel
Since this role is focused on the travel and leisure industry, share your personal experiences and enthusiasm for travel. Discuss how your passion influences your work and how it can enhance the storytelling aspect of the content you create.
