At a Glance
- Tasks: Lead content creation for social media, including photography and video production.
- Company: Award-winning digital agency specialising in luxury lifestyle marketing.
- Benefits: Competitive salary, profit share, pension scheme, and a range of perks.
- Why this job: Combine your passion for travel with creative content in a dynamic team.
- Qualifications: 3+ years in digital marketing, strong multimedia skills, and a flair for creativity.
- Other info: Hybrid work model with opportunities for career growth and mentoring.
The predicted salary is between 35000 - 45000 ÂŁ per year.
The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have. Our client is an award-winning international full-service digital agency who specialise in the luxury lifestyle industry. A brand new position has arisen for a Senior Content / Social Digital Marketing Manager. You’ll be an expert photographer / video content person who is super enthusiastic about travel.
ROLES & RESPONSIBILITIES
- CONTENT CREATION
- Leading the in-house team that deliver Content Shoot projects for Social Media clients
- Photography & Video production on location
- Drone operation also desirable and/or training may be provided
- Strategy & planning for content shoots, including the creation of shoot briefs, itineraries, mood boards, etc. and co-ordination with client marketing teams
- Creative direction to ensure content aligns with each client’s brand identity and campaign objectives
- Post-production and content editing to produce content assets ready for use on Social Media
- Repurposing existing assets and optimising for use on Social Media channels
- Supporting Online Advertising teams with the creation of advertising content assets
- SOCIAL MEDIA MARKETING
- Working across Instagram, Facebook, YouTube, Twitter, LinkedIn and TikTok
- Creating regular publishing plans for varied platforms and objectives
- Filing and editing of multi-media content
- Scheduling and optimisation of all social content
- Performance review and benchmarking
- Keeping abreast of social and industry trends, platform updates and new features
- CLIENT & TEAM MANAGEMENT
- Liaising with client marketing teams & hotel general managers to co-ordinate Social Media
- Managing the in-house team responsible for Social Media content creation
- Providing creative direction and feedback on shoots and content outputs
- Work in collaboration with the agency’s brand, creative and digital marketing teams to deliver a holistic service for clients
- Mentoring and supporting Social Media content team members
- Supporting new business proposals and pitches when needed
SKILLS & EXPERIENCE ESSENTIAL
- At least 3 years’ experience working in a digital/marketing agency environment
- First-class multimedia content creation and editing skills
- Professional photography & video production experience
- Best practice understanding and experience across social platforms
- Excellent inter-personal, communication and presentation skills
- Strong organisational skills, with an aptitude for multi-tasking and managing priorities
- A keen visual eye, and a flair for crafting presentations
DESIRABLE
- Degree in Social Media and / or Digital Marketing
- Drone piloting experience, ideally with an associated training qualification
- Copywriting skills that are sharp, memorable and make readers take action
- Driving licence
- A fluent second language
CULTURE
- Passion for travel / leisure industry
- A confident, proactive attitude
- The ability to think creatively in support of your clients’ business objectives
LOCATION
The role will be based at the Edinburgh head office. They offer a hybrid approach, usually 3 days/week in the office although you will of course be out and about a lot!
REMUNERATION
Competitive Salary, based on experience ÂŁ35,000 - ÂŁ45,000. Profit share scheme / bonus (to cÂŁ2k). Company pension scheme & life insurance. A great range of benefits.
FURTHER IMPORTANT INFORMATION:
Gilchrist Recruitment Partnership are a specialist recruitment agency and recruiting partner within the Marketing, Digital communications/PR, Creative & Design and Advertising industry for Scotland, both agency and client side. When submitting your application, please outline your current salary, salary expectations and notice period. It is also essential that you are already legally permitted to work in the UK with the associated paperwork if you are not a UK citizen. If you are not currently living in Scotland, please explain/outline your plans and timelines for relocation to Scotland. We are a Scottish based recruiter who generally do not represent “remote” opportunities - thus you will be either living in Scotland or have solid plans to relocate. We cannot guarantee a response to each individual application, made necessary by the level of response we receive. We will contact only those candidates we wish to shortlist. Apologies in advance for any inconvenience this may cause. We aim to be an equal opportunities employer and are committed to ensuring that no applicant receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status or race.
Senior Content & Social Digital Marketing Manager in Dunfermline employer: Gilchrist Recruitment Partnership
Contact Detail:
Gilchrist Recruitment Partnership Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Content & Social Digital Marketing Manager in Dunfermline
✨Tip Number 1
Get your portfolio in tip-top shape! Showcase your best photography and video content, especially anything that screams luxury lifestyle. We want to see your creativity shine through, so make sure it’s visually stunning and aligns with the kind of work our clients are after.
✨Tip Number 2
Network like a pro! Attend industry events or join online groups where you can connect with other digital marketing enthusiasts. We’re all about collaboration, so don’t be shy to reach out and share your passion for travel and social media.
✨Tip Number 3
Stay ahead of the game by keeping up with social media trends. Follow influencers and brands that inspire you, and take notes on what works. We love seeing candidates who are proactive and knowledgeable about the latest platform updates and features.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Make sure to highlight your relevant experience and how you can bring value to our team. We’re excited to see what you’ve got!
We think you need these skills to ace Senior Content & Social Digital Marketing Manager in Dunfermline
Some tips for your application 🫡
Show Off Your Skills: Make sure to highlight your multimedia content creation and editing skills in your application. We want to see your best photography and video work, so don’t hold back on showcasing your portfolio!
Tailor Your Application: Take a moment to tailor your application to the role. Mention how your experience aligns with the responsibilities listed, especially around social media marketing and client management. We love seeing candidates who really get what we’re about!
Be Clear and Concise: When writing your application, keep it clear and concise. We appreciate well-structured applications that get straight to the point. Remember, first impressions count!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Gilchrist Recruitment Partnership
✨Know Your Content Inside Out
Make sure you’re familiar with your own portfolio and any relevant projects you've worked on. Be ready to discuss your creative process, the tools you used, and how your content aligns with brand identities. This will show your expertise and passion for multimedia content creation.
✨Show Off Your Social Media Savvy
Research the latest trends and updates across social media platforms like Instagram, TikTok, and LinkedIn. Prepare examples of successful campaigns or content strategies you've implemented in the past. This demonstrates your proactive attitude and understanding of the digital landscape.
✨Prepare for Creative Direction Questions
Expect questions about how you would lead a content shoot or manage a team. Think about your approach to creative direction and how you ensure that content meets client objectives. Having specific examples ready will help you articulate your vision and leadership style.
✨Be Ready to Discuss Client Management
Since liaising with clients is key, prepare to talk about your experience in managing client relationships. Highlight how you’ve coordinated with marketing teams and provided feedback on content. This will showcase your interpersonal skills and ability to work collaboratively.