At a Glance
- Tasks: Lead local marketing campaigns and drive community engagement across 52 restaurants.
- Company: Join Giggling Squid, a vibrant and growing restaurant chain.
- Benefits: Competitive salary, career growth, and a chance to make a real impact.
- Other info: On-site role with opportunities for creativity and innovation.
- Why this job: Shape regional marketing strategies and collaborate with passionate teams.
- Qualifications: Experience in marketing and strong leadership skills required.
The predicted salary is between 50000 - 65000 £ per year.
Giggling Squid is seeking a Senior Regional Marketing Manager to own the regional strategy and annual calendar across 52 restaurant estates.
You will lead local campaigns, measure ROI, and collaborate with Area Managers to translate data into growth opportunities.
You will drive community engagement, oversee print production, and build a high‑performing local marketing team in partnership with the Head of Marketing.
This role is on‑site across our UK estate.
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Regional Marketing Leader — Local Campaigns & Growth in London employer: Giggling Squid
Giggling Squid is an exceptional employer that prioritises its people, offering a vibrant work culture where family values and a passion for Thai cuisine thrive. As a Cleaner, you will benefit from competitive pay, weekly wages, and a comprehensive training programme that fosters career growth, alongside generous perks like staff discounts and paid holidays. Join us in creating memorable dining experiences while enjoying the support and camaraderie of a dedicated team in one of the UK's fastest-growing restaurant groups.
StudySmarter Expert Advice🤫
We think this is how you could land Regional Marketing Leader — Local Campaigns & Growth in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Giggling Squid and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Giggling Squid are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Giggling Squid on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Giggling Squid. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Regional Marketing Leader — Local Campaigns & Growth in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Giggling Squid. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Giggling Squid:Show us that you’ve done your homework! In your application, briefly mention what you admire about Giggling Squid’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Giggling Squid
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Giggling Squid will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Giggling Squid, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
