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- Tasks: Lead and execute multi-channel marketing campaigns to drive brand growth and lead generation.
- Company: Gigaclear is a growing Fibre Broadband company empowering communities with high-speed internet.
- Benefits: Enjoy a hybrid work model, competitive pay, and opportunities for career progression.
- Why this job: Perfect for creative marketers eager to make an impact in a fast-paced environment.
- Qualifications: Significant B2C marketing experience and strong content management skills required.
- Other info: Opportunity to work with external agencies and gain experience in TV and radio advertising.
The predicted salary is between 36000 - 60000 £ per year.
Gigaclear Abingdon-On-Thames, England, United Kingdom
Senior Marketing Manager
Gigaclear Abingdon-On-Thames, England, United Kingdom
1 day ago Be among the first 25 applicants
This range is provided by Gigaclear. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
We’re looking for a strategic and creative Senior Marketing Manager (B2C) with strong content expertise to lead and execute multi-channel marketing initiatives that support acquisition, brand growth, and lead generation.
This role is ideal for a results-driven marketer who thrives in a fast-paced environment and has a passion for campaign planning, storytelling and performance tracking.
Ideal for someone who is keen for their next big step in their career and is looking for a role to help them progress further into a Head of role.
Note: This is a hybrid role, with 3 days per week (Monday, Tuesday, Thursday) in our Head Office in Abingdon, Oxon.
Key Accountability & Responsibilities
Campaign management
- Gigaclear has multi-million pound budgets for its marketing acquisition campaigns. This role will take the lead in developing and delivering monthly end to end integrated marketing campaigns across a range of media including direct mail, paid social media ads and email. From planning, working closely with external agencies and finally campaign delivery.
- There will also be opportunity to get experience in TV and radio advertising creative and media planning.
- Gigaclear are sending out millions of direct mail every year and we are constantly looking to find new and innovative ways to improve their impact through better creativity and targeting.
- Collaborate with internal teams (e.g. Product, Sales, Legal) and external London agencies to develop effective campaigns.
- Monitor campaign performance and adjust tactics based on data and insights.
Content strategy and development
- Develop and execute a comprehensive content strategy aligned with business goals and audience needs.
- Plan, create, and manage a content calendar across platforms (website, blog, email, social media, etc.).
- Oversee the production of high-quality, engaging content, including articles, case studies, videos, and infographics.
- Ensure all content is on-brand and consistent in tone.
Team and stakeholder collaboration
- Act as a key liaison point with external agencies including – creative, print/post communications, and media agencies. As well as internal stakeholders including digital team members, sales, legal and product teams.
- Collaborate with designers, freelancers, and subject matter experts to bring content ideas to life.
Data collection, analysis and reporting
- Track key performance indicators for content and campaigns (e.g. direct mail, social media, email)
- Report regularly on campaign effectiveness to key stakeholders
Project and budget management
- Lead the end-to-end delivery of marketing projects and campaigns, ensuring they are delivered on time, within scope, and on budget.
- Define timelines, milestones, and deliverables for each project
Knowledge & Skills
- Significant B2C marketing experience
- Proven experience developing and managing content across multiple channels – online and offline
- Demonstrable experience in planning and implementing successful marketing campaigns
- Strong writing, editing, and storytelling skills
- Analytical thinker who is confident at analysing data and insights in order to inform campaign decisions
- Excellent project management skills and the ability to manage multiple priorities
- Familiarity with Salesforce (desirable but not essential)
Gigaclear is a growing Fibre Broadband (FTTP / FTTH) company, developing our fibre-to-the-premises broadband infrastructure to some of the most difficult to reach areas of the UK, empowering those communities with broadband to rival any city.
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Marketing
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Industries
Telecommunications
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Senior Marketing Manager employer: Gigaclear
Contact Detail:
Gigaclear Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager
✨Tip Number 1
Familiarise yourself with Gigaclear's brand and their current marketing campaigns. Understanding their tone, style, and target audience will help you tailor your approach during interviews and discussions.
✨Tip Number 2
Network with current or former employees of Gigaclear on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations for the Senior Marketing Manager role.
✨Tip Number 3
Prepare to discuss specific examples of successful B2C marketing campaigns you've led. Highlight your experience in managing multi-channel initiatives and how you used data to drive decisions and improve performance.
✨Tip Number 4
Stay updated on the latest trends in digital marketing and content strategy. Being able to discuss recent developments or innovative ideas during your interview will demonstrate your passion and expertise in the field.
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your B2C marketing experience and showcases your skills in campaign management, content strategy, and project management. Use specific examples that demonstrate your success in these areas.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for marketing and your understanding of Gigaclear's mission. Mention how your experience aligns with their needs, particularly in leading multi-channel campaigns and collaborating with teams.
Showcase Your Analytical Skills: In your application, emphasise your ability to analyse data and adjust marketing strategies accordingly. Provide examples of how you've used data insights to improve campaign performance in previous roles.
Highlight Team Collaboration: Discuss your experience working with internal teams and external agencies. Illustrate how you have successfully collaborated with different stakeholders to deliver effective marketing campaigns.
How to prepare for a job interview at Gigaclear
✨Showcase Your Campaign Successes
Prepare to discuss specific marketing campaigns you've led in the past. Highlight your role, the strategies you implemented, and the results achieved. This will demonstrate your ability to manage multi-channel initiatives effectively.
✨Demonstrate Content Expertise
Since the role requires strong content skills, be ready to talk about your experience in developing content strategies. Bring examples of high-quality content you've created or overseen, and explain how it aligned with business goals.
✨Emphasise Collaboration Skills
This position involves working closely with various teams and external agencies. Share examples of successful collaborations, focusing on how you navigated challenges and ensured effective communication among stakeholders.
✨Be Data-Driven
The ability to analyse campaign performance is crucial. Prepare to discuss how you've used data to inform your marketing decisions. Bring examples of key performance indicators you've tracked and how they influenced your strategies.
