At a Glance
- Tasks: Shape social media strategies for top brands and creators, driving impactful campaigns.
- Company: Join GIFTA, the UK's leading influencer gifting company with a focus on authenticity.
- Benefits: Enjoy a 4-day work week, competitive salary, and a vibrant work culture.
- Other info: Work directly with the Founder and enjoy excellent career growth opportunities.
- Why this job: Be at the forefront of social media trends and make a real difference in brand storytelling.
- Qualifications: Proven experience in strategy development and a passion for social media.
The predicted salary is between 50000 - 120000 £ per year.
Are you passionate about Instagram, TikTok, and YouTube? Do you live and breathe social media content and creator culture? Dream of shaping strategy for some of the world's biggest brands and most exciting creators? If yes, we should talk.
At GIFTA, gifting is never just logistics. It is strategy. It is culture. It is the difference between a product that gets posted and one that gets ignored. We need a Strategist who understands that difference at a cellular level.
About GIFTA
GIFTA is the UK's leading influencer gifting company, specialising in authentic connections between brands and creators. Our all-in-one approach manages every element: creator selection, personalised fulfilment, content tracking, and ROI measurement through our advanced platform. Our model is rooted in authenticity, empowering nano and micro creators to share genuine, unscripted stories about brands they love. We have worked with over 170 brands including L'Oreal, Unilever, P&G, Adidas, Kellogg's, Tesco, and Heinz. We pioneered the first chilled and frozen product distribution for influencers. And we are just getting started.
Location: London-based
Reporting to: Founder
Overview
This is not a junior role. The Strategist at GIFTA sits at the heart of how we grow: reporting directly into the Founder, leading client strategy from brief to campaign review, and building the thinking that positions GIFTA as the strategic partner of choice for enterprise-level brands. You are someone who spots patterns before they become trends, builds playbooks from what works, codifies what is repeatable, and has the clarity to evolve what is not. You will be a trusted senior voice for clients and colleagues, and a critical part of the commercial engine.
- Growth and Client Strategy
Work closely with the Founder on the enterprise go-to-market strategy, driving GIFTA's next chapter of growth and evolving the agency into a strategic partner for the world's biggest brands. Lead on the creation of the gifting strategy for new clients and provide strategic data and insights to support.
Strategist (4-Day Work Week) in London employer: GIFTA
GIFTA is an exceptional employer that champions creativity and innovation in the heart of London, offering a unique 4-day work week that promotes work-life balance. With a strong focus on employee growth, you will have the opportunity to shape strategies for renowned brands while collaborating closely with the Founder in a dynamic and supportive work culture. Join us to be part of a pioneering team that values authenticity and empowers creators, making a meaningful impact in the influencer marketing landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Strategist (4-Day Work Week) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for GIFTA and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like GIFTA are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with GIFTA on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at GIFTA. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Strategist (4-Day Work Week) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit GIFTA. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of GIFTA:Show us that you’ve done your homework! In your application, briefly mention what you admire about GIFTA’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at GIFTA
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at GIFTA will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At GIFTA, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
