Head of Growth

Are you passionate about Instagram, TikTok, and YouTube? Do you live and breathe social media content and strategies? Dream of working with thousands of top influencers and some of the world’s biggest brands? If yes, we’re a perfect match! At GIFTA, we’re revolutionising influencer marketing with our all-in-one gifting approach. From influencer selection and personalised fulfilment to tracking all content and ROI, we ensure every campaign delivers measurable value. Our model empowers nano and micro creators to share genuine, unscripted stories about the brands they love, building trust, engagement, and meaningful connections. Join us to reshape the future of influencer marketing.

About GIFTA: GIFTA is the UK’s leading influencer gifting company, specialising in authentic connections between brands and creators. Our all-in-one gifting approach manages every aspect of the process: selecting influencers that align with your brand, delivering beautifully personalised products, and tracking content and ROI through our advanced platform. This approach ensures influencers have the freedom to create honest content that resonates with their audiences, fostering trust and transparency. Our model is rooted in authenticity—much like the traditional method of sending products to journalists for reviews, helping brands build credibility through genuine storytelling. With a proven track record, we’ve worked with over 170 brands, including L’Oréal, Unilever, P&G, Adidas, Kellogg’s, Tesco, and Heinz. We also pioneered the first chilled and frozen product distribution for influencers, enabling food brands to connect with niche audiences in innovative ways.

Overview: We are looking for a commercial heavyweight to lead GIFTA’s new business function. You will sit at the intersection of Marketing and Sales, responsible for converting our brand's momentum into a high-performing revenue engine. While you will oversee a Senior Marketing Exec (driving inbound demand), Brand Partnerships Exec (converting that demand), and Strategist, your success isn’t just measured by their output. Your primary focus is Net-New Enterprise Growth: hunting, pitching, and winning high-value, long-term partnerships with the world’s biggest brands.

• Enterprise Growth (The "Net-New" Focus): You are personally responsible for opening doors at the Enterprise level. You don’t wait for these to land in the inbox; you go out and get them. Lead high-stakes pitches with CMOs, Brand Directors, and Procurement leads, turning cold prospects into multi-year partners. Develop sector-specific strategies (FMCG, Beauty, Food) to displace competitors and establish GIFTA as the gold standard.
• Directing the Inbound Engine: Manage the Senior Marketing Exec to ensure our events, content, and B2B campaigns are laser-targeted at our Ideal Client Profile (ICP). Oversee the Brand Partnerships Exec and Strategist, ensuring they have the training, decks, and scripts to close transactional/SME leads efficiently. You are the connective tissue—ensuring that every marketing lead is followed up with urgency and that the "opens" and "clicks" from our campaigns are turned into discovery calls. You carry the ultimate responsibility for the total new business revenue line. Clean and optimise HubSpot to provide real-time visibility into the pipeline, forecasting accuracy, and conversion rates across the whole team.
• Strategic Alignment with Client Services: Collaborate daily with the Client Services Director to ensure every pitch is grounded in reality and designed for a 12-month+ lifecycle. Own the transition from "Signed Lead" to "Active Client," ensuring Client Services is set up to over-deliver and renew from day one. Work with the CSD to refine our product offering—building "long-term brand trust" packages that are easier to scale and retain.

The ideal profile:

• The Partnership Architect: You don’t just "close"; you "build." You understand that a retainer is worth significantly more to the business than a one-off project.
• Commercial Maturity: 7+ years in B2B sales/leadership. You speak the language of CMOs and Procurement and understand how to bake "growth milestones" into long-term contracts.
• Collaborative DNA: You understand that Sales and Client Services are two sides of the same coin. You thrive on feedback from the delivery team to make your pitches sharper.
• Leadership: Proven experience managing both Sales and Marketing functions to a singular commercial goal.

Benefits:

• 20 days annual leave + bank holidays
• 4 day work week company (Fridays off)
• Flexible start and finish times
• Hybrid working: work from home on a Monday and any extra days you need to work from home just clear with your line manager 48 hours before.
• Weekly team socials, wellness activities, and Thursday team lunches
• Office snacks, breakfasts, and regular industry events
• Company parties / socials and more exciting perks on the way
• Two weeks per year working from anywhere in the world
• Your own desk in our brand-new office
• Tech setup: Mac computer + anything else you need to succeed