Media & Performance Director @ giffgaff

This is a pivotal leadership role at the centre of giffgaff’s marketing strategy, responsible for shaping how the brand delivers sustainable growth through media and performance. You will define and lead the end to end acquisition strategy, ensuring giffgaff shows up powerfully across paid, owned and emerging AI driven channels. With ownership of a substantial marketing budget, you will make high impact investment decisions that maximise reach, effectiveness and commercial return, while strengthening giffgaff’s presence with both consumers and next generation platforms.

Beyond strategy, this role plays a critical part in connecting the full marketing ecosystem. You will bring together product marketing, media planning, analytics and agency partnerships to create a seamless go to market approach that supports every stage of the customer journey. From defining clear product positioning through to enabling data led optimisation and predictive performance, you will build a test and learn culture that continuously improves outcomes.

As a senior leader, you will also inspire and develop a high performing team, influence stakeholders across the wider Virgin Media O2 ecosystem, and ensure giffgaff stays at the forefront of innovation in an increasingly competitive and fast evolving landscape.

Location: Uxbridge

Job Type: Full Time

Ref: 74590

The must haves:

• Significant experience in media, including senior leadership responsibility
• Proven track record of delivering strategic growth through marketing and media investment
• Strong Go-To-Market planning and performance analytics expertise
• Deep understanding of both brand and performance marketing and how they work together
• Demonstrated ability to use data and insights to inform strategic decision making

The other stuff we are looking for:

• Experience applying advanced analytics such as attribution, econometrics or AI-led modelling
• Strong stakeholder management skills across senior and cross-functional audiences
• Experience managing agency and partner ecosystems effectively
• A collaborative leadership style with the ability to inspire and develop high-performing teams
• A test-and-learn mindset with a focus on innovation and continuous optimisation

What's in it for you:

Our goal is to celebrate our people, their lives and everything in-between. We aim to create a culture that empowers everyone to bring the best versions of themselves to work each and every day. We believe the most inclusive and diverse culture makes for a better business and a brighter world. Working at giffgaff means you get a bumper reward package bursting with benefits, and loads of extras you can add if you’d like. These are designed to support both you and your loved ones, making sure that you’re covered no matter what life throws your way.

We're all about hybrid working here, so expect to have a base location where you'll have the right facilities to enable amazing collaboration and quality time with your team, alongside all the right kit to work from home too.

Next steps:

If we feel like a place where you can belong, we'd love to learn more about you as a person and your experience to date. Once you've submitted an application, the next steps of the process, if successful, are likely to include an initial recruiter conversation, followed by interviews with the hiring team and a task or case study. Please note: Applications will be reviewed, and interviews conducted throughout the duration of this advert, therefore we may bring the closing date forward. We encourage all interested applicants to apply as soon as possible. If you're offered a job with us, it will be conditional, based on the passing of background checks. All roles require a criminal record check and some roles need a financial probity check. Your recruiter can provide you with more information, if needed.

Thanks for your patience and for showing an interest in joining the giffgaff family.