At a Glance
- Tasks: Plan and deliver trade marketing campaigns to boost sales and brand visibility.
- Company: Join Gewiss, a dynamic company focused on innovation and digital projects.
- Benefits: Enjoy autonomy, continuous training, and clear career growth opportunities.
- Other info: Equal opportunity employer valuing passion, skills, and motivation.
- Why this job: Make a real impact on brand performance and revenue growth in a collaborative environment.
- Qualifications: Experience in trade marketing and strong collaboration skills are essential.
The predicted salary is between 45000 - 55000 £ per year.
Key Responsibilities
- The Trade Marketing Manager plans and delivers trade marketing campaigns for stock in close coordination with the indirect sales team.
- Campaigns are designed to increase sales performance, improve category visibility, and strengthen brand presence at point of sale.
- All activities are tracked against defined commercial and marketing objectives, with clear return‑on‑investment mechanisms and structured reporting.
- Installer‑ and contractor‑focused materials are developed to support sell‑out, including merchandising, printed assets, displays, and promotional tools aligned with annual sales and marketing plans.
- This role ensures that asset development is communicated clearly and consistently to the sales team and that materials are distributed effectively across channels.
- The role works collaboratively to support the development of annual sales and marketing plans, including initiatives related to sell‑in, sell‑out, loyalty programmes, and promotional calendars.
- Corporate strategies are adapted where necessary to reflect the realities of the NE Cluster and local market dynamics.
- Budget ownership is a core responsibility.
- The role ensures that all campaigns, events, and materials are executed in line with the approved marketing budget and that spend is monitored, controlled, and reported transparently.
- The Trade Marketing coordinates trade shows, industry conferences, and relevant events, ensuring consistent brand representation and alignment with commercial priorities.
- Regular field visits and ongoing communication with distribution channels, via commercial and sales teams, provide market insight and support effective execution.
- Strong governance is maintained over the creation of marketing materials.
- The role ensures that a clear approval process is in place, involving all relevant stakeholders such as legal, brand, and creative teams where required.
- Process improvement is an ongoing focus.
- The role monitors and refines ways of working to strengthen the link between marketing initiatives and commercial outcomes, improving efficiency and impact over time.
- The role prepares and interprets a range of analyses, including market data, internal sales data, sell‑out performance, and campaign effectiveness.
- Insights are used to optimise future activities and support evidence‑based decision‑making.
Key Contribution
Through disciplined execution, strong cross‑functional collaboration, and a clear focus on commercial impact, the Trade Marketing strengthens the effectiveness of trade marketing activities, improves alignment between marketing and sales, and contributes directly to sustainable revenue growth and brand performance.
In Gewiss, you will find:
- A stimulating and dynamic environment that will allow you to confront talented professionals and projects increasingly digital and innovative.
- Autonomy and responsibility, because getting involved is the first step to make a difference.
- Continuous training and career opportunities. You will have constantly updated multimedia training content. Your results will guide your growth path.
- Gewiss guarantees equal opportunities and values all applications in the same way, evaluating passion, skills and motivation.
TRADE MARKETING MANAGER UK employer: Gewiss
At Gewiss, we pride ourselves on being an excellent employer, offering a stimulating and dynamic environment where talented professionals can thrive. Our commitment to continuous training and career development ensures that you have the tools and opportunities to grow, while our focus on autonomy and responsibility empowers you to make a meaningful impact. Join us in the UK, where innovation meets collaboration, and be part of a team that values passion, skills, and motivation equally.
StudySmarter Expert Advice🤫
We think this is how you could land TRADE MARKETING MANAGER UK
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Gewiss and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Gewiss are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Gewiss on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Gewiss. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace TRADE MARKETING MANAGER UK
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Gewiss. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Gewiss:Show us that you’ve done your homework! In your application, briefly mention what you admire about Gewiss’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Gewiss
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Gewiss will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Gewiss, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
