At a Glance
- Tasks: Drive growth through innovative digital marketing strategies and lead generation.
- Company: Established SME with a strong reputation and commitment to employee development.
- Benefits: Competitive salary, career progression, flexible hybrid working, and performance rewards.
- Other info: Join a supportive culture with excellent employee retention and growth opportunities.
- Why this job: Make a real impact on business growth and shape the marketing strategy.
- Qualifications: Experience in digital marketing and lead generation with a focus on measurable results.
The predicted salary is between 35000 - 45000 £ per year.
Are you a commercially-minded marketer who enjoys creating opportunities rather than simply managing campaigns? We're looking for a proactive Digital Marketing Executive to help drive the next phase of growth for an established and highly respected SME. This is an opportunity to join a business with exceptional staff retention, a loyal client base, and a genuine commitment to developing its people. The business has built long-standing relationships with its customers and enjoys an excellent reputation within its sector. Now, we're looking for someone who can bring fresh ideas, map new markets, identify opportunities, and create a structured lead generation strategy that puts the business in front of more prospective customers.
This is not a role for someone who wants a large budget and a team of specialists. Instead, you'll be someone who thrives on finding creative, low-cost, high-impact ways to generate awareness, engagement and leads. You'll have the freedom to shape the marketing approach, test new ideas and make a measurable commercial impact.
The Role
- You'll take ownership of identifying and engaging new business opportunities through a multi-channel marketing strategy, including:
- Researching and mapping target markets and ideal customer profiles
- Building and executing organic lead generation campaigns
- Managing LinkedIn outreach and social engagement strategies
- Creating and distributing content across digital channels
- Supporting email marketing campaigns and nurturing activity
- Developing prospect databases and audience segmentation
- Working closely with the sales function to generate qualified opportunities
- Tracking campaign performance and identifying areas for improvement
- Identifying future opportunities for paid marketing activity as the business grows
What We're Looking For
- Experience in digital marketing, lead generation, business development marketing or demand generation
- Strong understanding of LinkedIn, email marketing and organic outreach strategies
- Comfortable researching markets and building prospecting plans
- Ability to create engaging content and marketing assets
- Commercially aware with a focus on generating measurable results
- Self-motivated, organised and capable of working independently
- Someone who enjoys testing ideas, learning quickly and finding innovative solutions
Why Join?
- Genuine opportunity to influence business growth
- Autonomy to shape and develop the marketing strategy
- Work directly with senior leadership and see the impact of your work
- Strong culture with excellent employee retention
- Long-term career progression opportunities as the marketing function expands
- Flexible hybrid working after onboarding
- A business that rewards contribution, initiative and success
We are an equal opportunities employer and we never charge candidates a fee for our services.
Digital Marketing Executive in Market Harborough employer: GetRecruited UK Ltd
Join a dynamic and supportive team as a Digital Marketing Executive in Market Harborough, where your creativity and initiative will directly influence business growth. With a strong culture of employee retention and development, you'll enjoy flexible hybrid working, opportunities for career progression, and the autonomy to shape impactful marketing strategies. This is an excellent opportunity for those seeking meaningful work in a respected SME that values innovation and rewards success.
