At a Glance
- Tasks: Create engaging content and manage social media to boost brand awareness.
- Company: Join a dynamic team at a forward-thinking marketing agency.
- Benefits: Starting salary of £36,750 plus attractive benefits package.
- Other info: Opportunity for growth and creativity in a vibrant work environment.
- Why this job: Be the voice of a brand and connect with audiences creatively.
- Qualifications: Degree in Marketing or related field; experience in social media preferred.
The predicted salary is between 36750 - 36750 £ per year.
We are seeking a creative and data-driven Social Media & Content Executive to support the development and delivery of our content marketing and social media strategy. You will play a key part in bringing the brand to life, focusing on creating engaging, high-quality content to drive brand awareness, consideration, and audience engagement across our social platforms.
Responsibilities
- Collaborate with the Head of Marketing to develop engaging content initiatives that grow audience reach and engagement.
- Plan and manage an annual content calendar aligned to consumer insight, key events, and business priorities.
- Create and optimise content themes ('content pillars') based on performance data and audience insights.
- Produce and publish engaging written, visual, and video content in line with brand guidelines.
- Manage day‐to‐day activity across social media channels, including posting, moderation, and responding to customers.
- Monitor performance, competitor activity, and audience sentiment, providing actionable insights.
- Work cross‐functionally with marketing, media and insight teams to ensure campaigns are aligned and effectively delivered.
- Support paid social activity in partnership with media teams to drive growth and engagement.
- Build relationships with agencies, influencers and partners to extend reach.
- Capture photography and video content across key locations and experiences.
- Ensure compliance with all relevant advertising and data protection regulations.
Qualifications and Experience
- Degree in Marketing or a related discipline, or equivalent experience.
- Ideally working towards or holding a recognised marketing qualification (e.g. CIM or IDM).
- Experience in a marketing or social media role, ideally within a B2C environment.
- Proven experience managing social media platforms such as Meta, YouTube and X.
- Strong copywriting and communication skills, with the ability to adapt tone of voice.
- Experience using data and insights to optimise content and campaigns.
- Photography and videography skills to support content creation.
- Strong organisational skills with the ability to manage multiple priorities.
- Commercially aware with a results‐driven mindset.
- Excellent relationship‐building skills with internal and external stakeholders.
- A full UK driving licence would be advantageous, as the role may require occasional travel to capture content and attend key locations.
- Fluent in English; French is desirable but not essential.
Job type: Full‐time, Permanent.
Salary: Starting £36,750, plus an attractive benefits package.
Please Note: From 1 January 2021, non‐British and non‐Irish nationals who do not already hold a UK immigration status will be required to obtain a visa in order to be able to work in the UK. Before applying for this role, please ensure that you are permitted to apply. For further information, please visit UK Visa and Immigration Website.
Social & Content Marketing Executive in Folkestone employer: Getlink
Join a dynamic and innovative team as a Social & Content Marketing Executive, where creativity meets data-driven strategy in a vibrant work culture. Our company offers an attractive benefits package, opportunities for professional growth, and a collaborative environment that encourages you to bring your ideas to life while engaging with a diverse audience across social platforms. Located in a thriving area, you'll have the chance to capture unique content and build valuable relationships, making this role both meaningful and rewarding.
StudySmarter Expert Advice🤫
We think this is how you could land Social & Content Marketing Executive in Folkestone
✨Tip Number 1
Get your social media game on point! Start by showcasing your creativity and data-driven mindset on your own profiles. Share content that reflects your understanding of audience engagement and brand storytelling.
✨Tip Number 2
Network like a pro! Connect with industry professionals on LinkedIn, join relevant groups, and engage in discussions. Building relationships can open doors to opportunities that aren’t even advertised yet.
✨Tip Number 3
Show us what you’ve got! Create a portfolio that highlights your best work in content creation and social media management. Include examples of campaigns you've worked on, along with the results they achieved.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Social & Content Marketing Executive in Folkestone
Some tips for your application 🫡
Show Your Creative Side:When you're crafting your application, let your creativity shine! Use engaging language and showcase your personality. Remember, we’re looking for someone who can bring our brand to life, so don’t hold back on showing us what you can do!
Tailor Your Content:Make sure to tailor your application to the role. Highlight your experience with social media and content creation, and how it aligns with our goals. We want to see how you can contribute to our strategy, so be specific about your past successes!
Data-Driven Insights Matter:Since we value a data-driven approach, include examples of how you've used insights to optimise content in your previous roles. Show us that you can analyse performance and adapt strategies accordingly – it’s a key part of the job!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about us and what we stand for!
How to prepare for a job interview at Getlink
✨Know Your Content Inside Out
Before the interview, dive deep into the company's existing content and social media presence. Familiarise yourself with their tone of voice, key themes, and recent campaigns. This will not only help you answer questions more effectively but also show your genuine interest in the brand.
✨Showcase Your Creativity
Prepare to discuss your past projects and how you've used creativity to engage audiences. Bring examples of your work, whether it's written content, visuals, or videos. Be ready to explain your thought process and how you measured success through data-driven insights.
✨Demonstrate Your Data Savvy
Since the role requires a data-driven approach, be prepared to talk about how you've used analytics to optimise content in previous roles. Discuss specific metrics you've tracked and how they influenced your content strategy. This will highlight your ability to blend creativity with analytical thinking.
✨Build Rapport with Interviewers
Remember, interviews are a two-way street! Engage with your interviewers by asking insightful questions about their current strategies and challenges. This not only shows your enthusiasm but also helps you gauge if the company culture aligns with your values.
