At a Glance
- Tasks: Drive growth for a fast-scaling DTC e-commerce brand through performance marketing and creative strategies.
- Company: Join a dynamic e-commerce brand in Dubai, working closely with the founder.
- Benefits: Long-term equity, profit share, and remote work flexibility after 6 months.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Be a key player in building wealth and driving impactful results in a growing business.
- Qualifications: 2+ years in DTC/e-commerce, Shopify and Meta Ads Manager experience required.
The predicted salary is between 50000 - 70000 € per year.
About the Role
We’re hiring a hands‑on Growth Operator / Head of Marketing to take ownership of the performance engine of a fast‑scaling DTC e‑commerce brand. This is not a typical management role. You will work directly with the founder and be responsible for driving growth across markets, channels, and funnels. You don’t need to have done this exact role before— BUT you need to be a builder who figures things out fast and gets things done. If you combine analytical thinking with hands‑on e‑commerce experience and an ownership mentality, this role is for you.
Tasks
- Performance marketing across Meta, Google, AppLovin (Axon), and Taboola
- Creative strategy— identifying winning hooks, angles, and concepts
- Copywriting— ads, landing pages, funnels, and product pages
- Funnel optimization—CRO, upsells, cross‑sells, and conversion rate improvements
- Scaling paid traffic and improving ROAS across all channels
- Team leadership— managing and scaling a creative team (starting with video editors; you will be responsible for hiring 2-3 additional video editors in your first 90 days)
By "hands‑on," we mean you personally execute— you are not delegating everything to a team on day one. You are in the Meta Ads Manager, writing copy, analyzing data, and building the playbooks that the team will follow.
Requirements
Must-Have:
- 2+ years hands‑on experience in DTC / e‑commerce with specific examples of brands or accounts you have directly managed
- Strong familiarity with Shopify and Meta Ads Manager
- Solid understanding of performance marketing and numbers (ROAS, CAC etc.)
- Fluent English (written and spoken)— clear communication is essential
- Operator mindset— you get things done, remove blockers, and take accountability for results
You are:
- A builder/ operator, not "just" a manager
- Fast in understanding problems and finding solutions
- Data‑driven, but also creative in execution
- Someone who takes ownership instead of waiting for instructions
- Direct, honest, and easy to work with— no politics, no fluff
- Collaborative— you lift the team up, not a lone wolf
Dealbreaker
- Job hopping (less than 18 months at recent roles)
- Cannot communicate in English at a very high level
- No experience with Shopify or Meta Ads Manager
- No spreadsheet/ data fluency
Benefits
- Long‑term equity: Phantom stock available after 2 years of tenure (share in exit value)
- Profit share: Relative profit share tied to incremental revenue/profit you personally drive
- This is a rare opportunity to build real wealth alongside a founder in a scaling business
Setup
- Location: Dubai based at least 6 months per year, working from our office alongside the founder for close day‑to‑day collaboration
- Remote flexibility: The remaining 6 months can be worked remotely with travel flexibility
- Relocation support: We support visa sponsorship and relocation logistics for the right hire
Shopify and Meta Ads Manager I Senior Growth Operator E-Commerce (w/f/d) Dubai in London employer: GETHR
Join a dynamic and fast-scaling DTC e-commerce brand in Dubai, where you will have the unique opportunity to work closely with the founder and directly influence growth strategies. Our collaborative work culture fosters creativity and accountability, offering long-term equity and profit-sharing benefits that allow you to build real wealth as you drive results. With a focus on personal development and hands-on execution, this role is perfect for those looking to make a meaningful impact in a thriving environment.
StudySmarter Expert Advice🤫
We think this is how you could land Shopify and Meta Ads Manager I Senior Growth Operator E-Commerce (w/f/d) Dubai in London
✨Tip Number 1
Get to know the company inside out before your interview. Research their products, values, and recent news. This will help you tailor your answers and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Practice your pitch! You want to come across as confident and clear about what you bring to the table. Highlight your hands-on experience with Shopify and Meta Ads Manager, and be ready to share specific examples of how you've driven growth in past roles.
✨Tip Number 3
Don’t just wait for the interview—network! Connect with current employees on LinkedIn or attend industry events. This can give you insider info and might even lead to a referral, which can really boost your chances.
✨Tip Number 4
When you apply, do it through our website! It shows you're serious about the role and gives us a better chance to see your application. Plus, it’s a great way to stand out from the crowd.
We think you need these skills to ace Shopify and Meta Ads Manager I Senior Growth Operator E-Commerce (w/f/d) Dubai in London
Some tips for your application 🫡
Show Your Hands-On Experience:We want to see your hands-on experience in DTC and e-commerce. Share specific examples of brands or accounts you've managed directly. This is your chance to show us how you’ve driven growth and tackled challenges head-on!
Be Clear and Concise:When writing your application, keep it clear and to the point. We appreciate direct communication, so avoid fluff and get straight to what makes you a great fit for this role. Remember, clarity is key!
Highlight Your Analytical Skills:Since this role involves performance marketing, make sure to highlight your analytical skills. Talk about your familiarity with metrics like ROAS and CAC, and how you've used data to drive decisions in your previous roles.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at GETHR
✨Know Your Numbers
Make sure you’re comfortable discussing key performance metrics like ROAS and CAC. Be ready to share specific examples from your past experiences where you’ve successfully improved these numbers. This shows you understand the financial side of e-commerce and can drive results.
✨Showcase Your Hands-On Experience
Since this role is all about being a builder, come prepared with stories that highlight your hands-on work in performance marketing. Talk about how you’ve personally executed campaigns in Meta Ads Manager or Shopify, and what impact your direct involvement had on growth.
✨Creative Problem Solver
Prepare to discuss challenges you’ve faced in previous roles and how you tackled them. This could be anything from optimising a funnel to scaling paid traffic. Highlight your analytical thinking combined with creative solutions to demonstrate your operator mindset.
✨Collaborative Spirit
This role requires teamwork, so be ready to talk about how you’ve lifted your team up in the past. Share examples of how you’ve collaborated with others, especially in creative settings, and how you plan to manage and scale a creative team effectively.