Senior Performance Marketing Specialist

Senior Performance Marketing Specialist

Full-Time 36000 - 60000 £ / year (est.) No working from home possible
GetGround Group

At a Glance

  • Tasks: Own and optimise paid acquisition campaigns across multiple platforms to drive customer growth.
  • Company: Join GetGround, a pioneering platform making real estate investment accessible for everyone.
  • Benefits: Enjoy a competitive salary, flexible work schedule, and opportunities for professional development.
  • Other info: Collaborative environment with a commitment to diversity and inclusion.
  • Why this job: Be at the forefront of innovative marketing strategies and make a real impact on growth.
  • Qualifications: Experience in performance marketing and a passion for data-driven decision making.

The predicted salary is between 36000 - 60000 £ per year.

We’re looking for a Performance Marketing Manager to take full ownership of our paid acquisition engine — managing, optimising, and scaling campaigns that drive high-quality customer growth. This role is ideal for someone who thrives inside ad platforms, loves testing and refining campaigns, and knows how to turn data into measurable commercial impact. Reporting into the Head of Growth Marketing, you’ll play a pivotal role in accelerating acquisition, improving efficiency, and unlocking new scalable growth channels.

The Opportunity: Product-led growth is central to GetGround’s ambition to become the default platform for property investors. Paid media is one of our most important growth levers — and you’ll be responsible for making it perform at its absolute best. You’ll partner closely with Growth, Product, Design, and Engineering teams to identify high-impact opportunities, design thoughtful experiments, and continuously improve performance across the funnel — from first click through to conversion. This is a high-ownership role with significant budget responsibility and the freedom to test, learn, and scale what works.

Key Responsibilities
  • Paid Media Ownership
    • Own the strategy, execution, and optimisation of paid acquisition across platforms such as Google, Meta, LinkedIn, and emerging channels.
    • Manage budgets to maximise return while balancing scale and efficiency.
    • Identify new channel opportunities and build the business case for investment.
    • Maintain strong account structure and campaign hygiene to support long‑term performance.
  • Performance & Optimisation
    • Continuously analyse campaign performance to identify trends, inefficiencies, and growth opportunities.
    • Drive ongoing testing across creatives, landing pages, targeting, bidding strategies, and funnel stages.
    • Translate data into clear, actionable insights for the wider growth team.
  • Experimentation & Growth
    • Design and execute structured experiments to unlock incremental growth.
    • Partner with Product and Engineering teams to improve post‑click conversion.
    • Collaborate with Design team to develop high‑performing ad concepts.
    • Stay ahead of platform changes, industry trends, and emerging best practices.
  • Measurement & Reporting
    • Define success metrics and build clear reporting frameworks.
    • Develop a deep understanding of attribution and performance measurement.
    • Provide regular performance insights and recommendations to senior stakeholders.
    • Forecast performance and support budget planning.
  • Collaboration & Stakeholder Management
    • Work cross‑functionally with Growth, Product, Design and Engineering to align on priorities.
    • Act as the internal expert on paid acquisition.
    • Balance rapid execution with thoughtful strategic planning.

What we are building: The first end‑to‑end real estate investment offering — making the dream of owning real estate more accessible to everyone globally.

Diversity & inclusion at GetGround: We encourage applications from all sections of society and we believe in the criticality of an inclusive culture. We are committed to equal employment opportunity regardless of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity or any other basis as protected by law.

42% of our employees identify as female or non‑specified, 58% as male. 22 nationalities represented across offices in 5 countries. Our work on Design Accessibility Inclusion is at the heart of our culture — we celebrate and reflect on key D&I and cultural events such as: Black History Month, International Women’s Day and Pride.

Senior Performance Marketing Specialist employer: GetGround Group

GetGround is an exceptional employer that fosters a dynamic and inclusive work culture, where innovation and collaboration thrive. With a focus on employee growth, we offer opportunities to take ownership of impactful projects in a supportive environment, all while enjoying the flexibility of a four-day work week and a vibrant office located in Waterloo, London. Join us to be part of a mission-driven team dedicated to making real estate investment accessible to everyone, while celebrating diversity and inclusion at every step.

GetGround Group

Contact Details:

GetGround Group Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Performance Marketing Specialist

Tip Number 1

Get to know the company inside out! Research GetGround's mission, values, and recent projects. This way, when you chat with us, you can show off your knowledge and passion for what we do.

Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral — which is always a bonus!

Tip Number 3

Prepare for interviews by practising common questions and crafting your own success stories. Think about how your experience aligns with our goals in performance marketing and be ready to share those insights.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at GetGround.

We think you need these skills to ace Senior Performance Marketing Specialist

Paid Media Management
Campaign Optimisation
Data Analysis
Budget Management
Performance Measurement
Attribution Understanding
Experiment Design

Some tips for your application 🫡

Show Your Passion for Performance Marketing:When you're writing your application, let your enthusiasm for performance marketing shine through! We want to see how much you love diving into ad platforms and optimising campaigns. Share specific examples of your past successes to really grab our attention.

Tailor Your Application:Make sure to customise your application for the Senior Performance Marketing Specialist role. Highlight your experience with Google, Meta, and LinkedIn, and explain how you've driven growth in previous roles. This shows us that you understand what we're looking for!

Be Data-Driven:Since this role is all about turning data into actionable insights, include metrics and results from your past campaigns. We love numbers, so if you can quantify your achievements, do it! It’ll help us see the impact you've made in previous positions.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do at StudySmarter!

How to prepare for a job interview at GetGround Group

Know Your Platforms

Make sure you’re well-versed in the ad platforms mentioned in the job description, like Google, Meta, and LinkedIn. Familiarise yourself with their latest features and best practices, as this will show your passion for performance marketing and your readiness to hit the ground running.

Data is Your Best Friend

Prepare to discuss how you've used data to drive campaign success in the past. Bring specific examples of how you’ve analysed performance metrics and turned insights into actionable strategies. This will demonstrate your analytical skills and ability to make data-driven decisions.

Experimentation Mindset

Be ready to talk about your approach to testing and optimisation. Share examples of experiments you've designed and executed, and how they led to measurable growth. This shows that you’re not just a doer but also a thinker who thrives on innovation.

Collaboration is Key

Since this role involves working closely with various teams, think of examples where you’ve successfully collaborated with others. Highlight how you’ve partnered with design or product teams to enhance campaign performance, showcasing your teamwork skills and ability to align on common goals.