At a Glance
- Tasks: Lead and innovate marketing strategies to drive business growth and team success.
- Company: Join a market-leading training provider with a focus on growth and collaboration.
- Benefits: Competitive salary, performance bonus, hybrid working, and 33 days annual leave.
- Other info: Dynamic environment with excellent career progression and a supportive culture.
- Why this job: Step into a Head of Marketing role and make a real impact on business strategy.
- Qualifications: Proven experience in senior marketing roles with strong leadership and analytical skills.
REMOTE WITH UK WIDE TRAVEL FORTNIGHTLY UP TO £55,000 + BONUS + EXCELLENT BENEFITS
THE OPPORTUNITY: We're partnering with a market-leading national training provider that is experiencing significant growth and investing heavily in the next phase of its journey. Following a review of the role, our client is looking beyond a traditional Marketing Manager. They want a commercially-minded marketing leader who understands that marketing exists to drive business growth, influence commercial strategy and deliver measurable ROI. Reporting directly to the Commercial Director, you'll take ownership of the entire marketing function, leading an established team while working closely with Sales, Operations and the wider leadership team to shape business strategy. This is a genuine opportunity to step into a Head of Marketing level position where you'll have the autonomy to influence direction, introduce new ideas and build marketing around commercial outcomes rather than simply delivering campaigns. If you're a commercially focused marketing leader who enjoys strategy, leading people and using data to drive growth, this is an opportunity not to be missed.
MARKETING MANAGER RESPONSIBILITIES:
- Develop and deliver the overall marketing strategy aligned to ambitious business growth plans.
- Lead, coach and develop an established in-house marketing team.
- Drive lead generation across multiple service lines through innovative, commercially focused campaigns.
- Work closely with the Commercial Director to align marketing activity with sales objectives and wider business strategy.
- Manage marketing budgets, ensuring strong ROI across all activity.
- Analyse campaign performance, customer journeys and conversion data to continually improve results.
- Develop employer branding and recruitment marketing initiatives to support organisational growth.
- Collaborate with internal stakeholders across Sales, Operations and Education to maximise commercial opportunities.
- Identify new markets, growth opportunities and innovative ways to increase brand awareness and customer engagement.
- Present marketing performance, commercial insight and strategic recommendations to senior leadership.
- Oversee external agencies, suppliers and marketing technology where required.
- Support exhibitions, industry events and stakeholder engagement activity across the UK.
THE PERSON:
- Proven experience in a senior Marketing Manager or Commercial Marketing role with responsibility for strategy as well as team leadership.
- Demonstrable success delivering measurable commercial growth through marketing activity.
- Strong understanding of lead generation, sales funnels, customer acquisition, conversion optimisation and marketing ROI.
- Experience leading and developing marketing teams.
- Strong digital marketing knowledge including SEO, PPC, CRM, marketing automation and analytics.
- Commercially minded with excellent analytical and decision-making skills.
- Confident influencing senior stakeholders and presenting strategic recommendations.
- Creative, ambitious and proactive with an entrepreneurial approach to problem solving.
- Comfortable working in a fast-paced, evolving environment where you'll have the autonomy to challenge ideas and introduce improvements.
- Willingness to travel nationally, including occasional overnight stays, to support team collaboration and events.
- Experience within education, apprenticeships, training, engineering, construction, manufacturing or other technical sectors would be highly advantageous, although candidates from other commercial backgrounds are encouraged to apply.
PACKAGE:
- Competitive Salary
- Performance Bonus
- Hybrid Working
- 33 Days Annual Leave + Additional Christmas Closure
- Enhanced Pension
- Life Assurance
- Ongoing Learning & Development Funded Qualifications
- Excellent Career Progression
- Supportive, Collaborative & High-Performing Culture
Marketing Manager in Manchester employer: Get Recruited (UK) Ltd
Join a dynamic and rapidly growing national training provider that prioritises employee development and offers a supportive, collaborative work culture. As a Marketing Manager, you'll enjoy competitive compensation, performance bonuses, and extensive benefits, including 33 days of annual leave and opportunities for ongoing learning and career progression. This role not only allows you to lead a talented marketing team but also empowers you to shape the company's strategic direction in a fast-paced environment, making it an ideal place for ambitious professionals seeking meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Get Recruited (UK) Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Get Recruited (UK) Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Get Recruited (UK) Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Get Recruited (UK) Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Get Recruited (UK) Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Get Recruited (UK) Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Get Recruited (UK) Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Get Recruited (UK) Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Get Recruited (UK) Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Get Recruited (UK) Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
