At a Glance
- Tasks: Drive innovative marketing strategies for a luxury brand and lead creative campaigns.
- Company: Join a renowned luxury brand on an exciting growth journey.
- Benefits: Competitive salary up to £45,000 plus fantastic benefits and remote work options.
- Other info: Collaborative environment with opportunities for professional growth.
- Why this job: Be a key player in shaping the future of a luxury brand.
- Qualifications: Experience in luxury brand marketing and strong project management skills.
The predicted salary is between 50000 - 65000 £ per year.
THE OPPORTUNITY
We're exclusively working with a recognised luxury brand that is about to embark on an incredible journey to exponentially grow their marketing function. As part of their strategy, they're now seeking an experienced Luxury Brand Marketing Manager to join the team to play a key role in taking the business to the next level.
As a Luxury Brand Marketing Manager, reporting to the Marketing Director, you'll be given autonomy to deliver on the Brand objectives while also working with a team of marketeers and external agencies to help you meet your strategic objectives. This is the perfect opportunity for an experienced Luxury Brand Marketing Manager to join this fast-growing business and play a key role in their future success.
THE BRAND MARKETING MANAGER ROLE
- Working closely with the Marketing Director and wider marketing team
- Responsible for driving the Marketing Strategy development in consultation with the Head of Marketing
- Development of Brand identity toolkit and ensuring brand continuity throughout the business
- Develop and deploy annual Marketing plans for all brands
- Conduct Brand analysis, diagnostic, identifying weaknesses and opportunities
- Compelling, distinctive creative campaign development
- Design & packaging development across the portfolio
- Media planning across all consumer touchpoints
- Work with Digital lead to develop & monitor successful social media programme
- Manage Consumer PR strategy and key messaging
- Pricing analysis, strategy and deployment
- Develop key consumer influencer and ambassador relationships
- Assist Product Development Manager in developing forward innovation funnel
- Strong project management of marketing activity
- Championing the brand internally and externally
- Strong cross-functional working, pivot for all brand activities
- Identifying key insights from competitor, consumer, category analysis
- Ongoing budget planning and spend control
- Key point of contact for all supporting agencies and partners
THE PERSON
- Current experience within a Luxury Brand Marketing Manager position or similar is essential
- Experience of working with developing product-based brands
- Experience of developing marketing plans, media planning and budget planning
- Able to lead on photoshoots
TO APPLY:
If you've got the experience set out above for the Luxury Brand Marketing Manager position, then please send your CV for consideration via the advert. We'll be shortlisting candidates soon to make contact to discuss the role.
Remote Luxury Brand Marketing Manager in Dunfermline employer: Get Recruited (UK) Ltd
Join a prestigious luxury brand that values creativity and innovation, offering a dynamic remote work environment in the West Country. With a strong focus on employee growth, you will have the autonomy to shape marketing strategies while collaborating with a passionate team, all supported by fantastic benefits that enhance your work-life balance. This is an exceptional opportunity to contribute to a brand's evolution and make a significant impact in the luxury market.
StudySmarter Expert Advice🤫
We think this is how you could land Remote Luxury Brand Marketing Manager in Dunfermline
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Get Recruited (UK) Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Get Recruited (UK) Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Get Recruited (UK) Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Get Recruited (UK) Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Remote Luxury Brand Marketing Manager in Dunfermline
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Get Recruited (UK) Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Get Recruited (UK) Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Get Recruited (UK) Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Get Recruited (UK) Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Get Recruited (UK) Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Get Recruited (UK) Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
