At a Glance
- Tasks: Drive luxury brand marketing strategies and collaborate with a dynamic team.
- Company: Join a prestigious luxury brand on an exciting growth journey.
- Benefits: Competitive salary up to £45,000 plus fantastic benefits.
- Other info: Remote role with opportunities for professional growth and creativity.
- Why this job: Be a key player in shaping the future of a luxury brand.
- Qualifications: Experience in luxury marketing and strong project management skills.
The predicted salary is between 50000 - 65000 £ per year.
THE OPPORTUNITY:
We're exclusively working with a recognised luxury brand that is about to embark on an incredible journey to exponentially grow their marketing function. As part of their strategy, they're now seeking an experienced Luxury Marketing Manager to join the team to play a key role in taking the business to the next level.
As a Luxury Marketing Manager, reporting to the Marketing Director, you'll be given autonomy to deliver on the Brand objectives while also working with a team of marketeers and external agencies to help you meet your strategic objectives. This is the perfect opportunity for an experienced Marketing Manager / Senior Marketing Executive to join this fast-growing business and play a key role in their future success.
THE ROLE:
- Working closely with the Marketing Director and wider marketing team
- Responsible for driving the Marketing Strategy development in consultation with the Head of Marketing
- Development of Brand identity toolkit and ensuring brand continuity throughout the business
- Develop and deploy annual Marketing plans for all brands
- Conduct Brand analysis, diagnostic, identifying weaknesses and opportunities
- Compelling, distinctive creative campaign development
- Design & packaging development across the portfolio
- Media planning across all consumer touchpoints
- Work with Digital lead to develop & monitor successful social media programme
- Manage Consumer PR strategy and key messaging
- Pricing analysis, strategy and deployment
- Develop key consumer influencer and ambassador relationships
- Assist Product Development Manager in developing forward innovation funnel
- Strong project management of marketing activity
- Championing the brand internally and externally
- Strong cross-functional working, pivot for all brand activities
- Identifying key insights from competitor, consumer, category analysis
- Ongoing budget planning and spend control
- Key point of contact for all supporting agencies and partners
THE PERSON:
- Current experience within the Luxury industry
- Experience as a Marketing Manager, Senior Marketing Executive, Brand Marketing Manager or similar
- Experience of working with developing product-based brands
- Must have experience coordinating and managing agencies and budgets
- Experience of developing marketing plans, media planning and budget planning
- Able to lead on photoshoots
Remote Marketing Manager - Luxury in Chester employer: Get Recruited (UK) Ltd
Join a prestigious luxury brand in Cornwall as a Remote Marketing Manager, where you'll be empowered to shape the marketing strategy and drive brand growth. With a strong focus on employee development, a collaborative work culture, and competitive benefits, this role offers a unique opportunity to make a significant impact while enjoying the flexibility of remote work within a vibrant local community. Embrace the chance to work with a passionate team dedicated to excellence and innovation in the luxury market.
