At a Glance
- Tasks: Lead brand strategy, drive awareness, and inspire a high-performing team.
- Company: Join an award-winning B2B company in the creative and design space.
- Benefits: Enjoy a competitive salary, vibrant culture, and opportunities for growth.
- Why this job: Make a real impact on brand engagement and legacy while working with a dynamic team.
- Qualifications: Proven experience in brand marketing, especially in B2B, with strong strategic skills.
- Other info: This role is office-based in Wimbledon, offering a collaborative environment.
The predicted salary is between 48000 - 64000 £ per year.
THE OPPORTUNITY: Get Recruited are recruiting on behalf of an award winning business to business company within the creative and design space who are looking for a Senior Brand Marketing Manager to join their vibrant team. As the Senior Brand Marketing Manager you will lead and elevate the company brand strategy with a laser focus on awareness, reputation and long term engagement. This is a great opportunity for someone from a Brand Marketing Manager, Brand Marketing, Senior Brand Marketing Manager, or similar role but must have experience in B2B.
THE ROLE:
- Develop and lead the long term brand marketing strategy, aligning with business objectives and market positioning.
- Drive brand awareness and engagement through integrated campaigns, thought leadership, partnerships, and media.
- Lead on brand narrative, voice, tone, and visual identity, ensuring consistent application across all channels.
- Curate and lead strategic content initiatives - including case studies, podcasts, social storytelling, and more.
- Identify and develop strategic partnerships to expand reach.
- Lead, develop and inspire a high-performing team of 2 direct reports.
- Use insights and analytics to assess campaign performance - measuring brand lift, audience engagement and sentiment shifts.
- Track and report on key campaign metrics, making data-led recommendations to inform future activity and ongoing brand strategy.
THE PERSON:
- Must have proven experience in a Brand Marketing Manager, Senior Brand Marketing Manager, Head of Brand Marketing or similar role.
- Must have B2B experience.
- Strong strategic mindset - you see the bigger picture, connect dots, and think several steps ahead.
- Deep understanding of brand-building and audience engagement.
- Experience running impactful campaigns - but with an added focus on why it matters and the legacy it leaves.
- Comfortable interpreting data and market insights to guide decisions and validate direction.
Senior Brand Marketing Manager (London) employer: Get-Recruited (UK) Ltd
Contact Detail:
Get-Recruited (UK) Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Marketing Manager (London)
✨Tip Number 1
Network with professionals in the B2B marketing space. Attend industry events, webinars, or local meetups to connect with others who work in brand marketing. This can help you gain insights into the latest trends and potentially lead to referrals.
✨Tip Number 2
Showcase your strategic mindset by discussing your previous campaigns in detail during interviews. Be prepared to explain how you connected various elements to achieve brand awareness and engagement, as this will demonstrate your ability to think several steps ahead.
✨Tip Number 3
Familiarise yourself with the company's current brand strategy and recent campaigns. This knowledge will allow you to speak confidently about how you can enhance their brand narrative and visual identity, making you a more attractive candidate.
✨Tip Number 4
Prepare to discuss how you use data and analytics to inform your marketing decisions. Being able to articulate your experience with measuring campaign performance and making data-led recommendations will set you apart from other candidates.
We think you need these skills to ace Senior Brand Marketing Manager (London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand marketing, especially in B2B contexts. Use specific examples of campaigns you've led and the impact they had on brand awareness and engagement.
Craft a Compelling Cover Letter: In your cover letter, express your passion for brand marketing and how your strategic mindset aligns with the company's objectives. Mention specific achievements that demonstrate your ability to drive brand awareness and engagement.
Showcase Your Analytical Skills: Since the role requires interpreting data and market insights, include examples of how you've used analytics to inform your marketing strategies. Highlight any tools or methodologies you are familiar with.
Demonstrate Leadership Experience: If you have experience leading teams, make sure to mention it. Discuss how you've inspired and developed team members, and provide examples of successful projects that resulted from your leadership.
How to prepare for a job interview at Get-Recruited (UK) Ltd
✨Showcase Your B2B Experience
Make sure to highlight your previous experience in B2B marketing during the interview. Discuss specific campaigns you've led and how they contributed to brand awareness and engagement, as this is crucial for the role.
✨Demonstrate Strategic Thinking
Prepare to discuss your strategic mindset by sharing examples of how you've connected various marketing initiatives to broader business objectives. This will show that you can think several steps ahead, which is essential for this position.
✨Be Data-Driven
Familiarise yourself with key metrics related to brand performance and audience engagement. Be ready to explain how you've used data and analytics to inform your marketing strategies and improve campaign outcomes.
✨Inspire and Lead
Since the role involves leading a team, be prepared to talk about your leadership style and how you've motivated and developed your team in the past. Share specific examples of how you've inspired high performance and collaboration.