At a Glance
- Tasks: Lead creative marketing campaigns and enhance customer engagement across digital platforms.
- Company: Join a thriving charity focused on making golf accessible for everyone.
- Benefits: Enjoy free golf, 50% off food, pension plans, and training opportunities.
- Other info: Be part of a £25m revenue company with excellent career growth potential.
- Why this job: Make a real impact in the community while working in a dynamic environment.
- Qualifications: Strong marketing skills, attention to detail, and experience with CRM tools.
The predicted salary is between 35000 - 45000 £ per year.
Get Golfing CIO is a charity with a mission to make golf more accessible for all.
We are seeking a proactive and detail-oriented Creative Marketing Manager to lead and optimise our marketing activity across a range of digital platforms and campaigns.
This role will be instrumental in enhancing customer engagement, promoting our offerings, and driving revenue growth through data-led marketing strategies.
This is an exciting opportunity to work for a thriving and innovative organisation which manages and operates 13 sites with 7,000 members and over 160,000 visitors each year.
The successful candidate will be part of a £25m revenue company of 600 people which reinvests profits from its operations into its venues, courses, the development of its people, and importantly, community oriented charitable initiatives local to our sites.
Our model is to maximise revenue through memberships, golf days, retail, events, functions, and F&B.
We say that “our courses are for golfers while our clubhouses are for everyone”.
- Plan and execute digital campaigns across email, social media, and on our Get Golfing app
- Work with venue managers to build campaign calendars and support local marketing initiatives
- Use data and analytics to monitor performance and refine strategies
- Content Creation & Management
- Coordinate content production for web, social, email, our app and other channel
- Design and produce a wide range of visual assets for digital and print marketing using Canva or other design software (e. g., Adobe Photoshop)
- Develop creative templates for social media, email headers, and our websites to ensure a streamlined and professional aesthetic
- Create and format physical marketing materials, including posters, brochures, and onsite signage/POS
- Adapt and resize existing creative assets to fit various platform specifications while maintaining visual integrity
- Manage internal and external creative resources including photography, video, and design
- Ensure consistent branding and messaging across platforms including onsite POS
- Website & SEO
- Manage and update website content in alignment with SEO best practices
- Collaborate with developers to improve UX and conversion
- Monitor site analytics to identify and implement optimisations
- Community Engagement & Charitable Initiatives
- Work closely with the Charities and Communities team to promote outreach programmes and fundraising initiatives
- Create marketing content that highlights our charitable impact
- Support campaigns aimed at increasing community involvement and awareness of Get Golfing’s mission
Requirements
- Strong understanding of CRM, marketing automation, and analytics (Hub Spot experience preferred)
- Excellent communication, writing, and interpersonal skills
- Highly organised, with strong attention to detail and ability to manage multiple priorities
- Experience in the golf, leisure, hospitality, or charity sectors is a plus
- Ability to work both independently and collaboratively in a dynamic environment
- Pension Plans
- Training & Development
- Free Golf
- 50% discount on food and beverage
- Staff referral programme
- #J-18808-Ljbffr
Creative Marketing Manager in Woking employer: Get Golfing CIO
Get Golfing CIO's Mill Green Golf Club is an exceptional employer that prioritises a vibrant work culture and community engagement. As a Food and Beverage Attendant, you will enjoy benefits such as training and development opportunities, a pension plan, and the unique perk of free golf, all while being part of a team dedicated to delivering outstanding hospitality in a welcoming environment. Join us to grow your career in a supportive setting that values both employee satisfaction and the joy of sports.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Marketing Manager in Woking
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Get Golfing CIO and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Get Golfing CIO are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Get Golfing CIO on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Get Golfing CIO. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creative Marketing Manager in Woking
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Get Golfing CIO. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Get Golfing CIO:Show us that you’ve done your homework! In your application, briefly mention what you admire about Get Golfing CIO’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Get Golfing CIO
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Get Golfing CIO will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Get Golfing CIO, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
