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For Companies At a Glance
- Tasks: Manage websites, enhance user experience, and execute digital marketing strategies.
- Company: Join Hedley Studios, a dynamic brand focused on innovative digital experiences.
- Benefits: Enjoy flexible working options and opportunities for professional growth.
- Why this job: Be part of a creative team driving impactful digital strategies in the automotive luxury sector.
- Qualifications: Experience in website management, digital marketing, and strong analytical skills required.
- Other info: Passion for automotive and luxury is a plus!
The predicted salary is between 28800 - 48000 £ per year.
We are looking for a talented Website and Digital Marketing professional to join our Marketing team. This is an exciting opportunity to take ownership of Hedley Studios' online presence, driving website performance, enhancing user experience, managing content, and executing effective digital marketing strategies. You will work closely with our Content and Brand team to ensure everything aligns seamlessly with our brand identity and commercial objectives.
The role:
- Website Management:
- Global point of contact for all website-related requests
- Overseeing the development, maintenance and optimisation of all our websites to ensure functionality and engaging user experience
- Analyse user behaviour, identifying pain points, and proposing solutions to optimise overall usability
- Ensure consistency across multiple websites with brand tone of voice, up-to-date product information, all whilst making the pages more visually cohesive
- Streamline data capture across multiple sites, with a focus on continuous optimisation
- Creation of microsites and campaign landing pages where required
- Project manage the design and launch of new websites, adhering to project timelines
- Partner with our IT agency to maintain website stability, hosting, and security
- Oversee integration with other digital tools and make recommendations to help support sustainable growth
- Use analytic tools to monitor website performance, identify trends, and drive continuous improvement
- Provide regular reports and actionable insights to stakeholders
- Manage digital marketing strategies to increase brand visibility, engagement and conversion rates
- Manage SEO and PPC campaigns with an always-on test and learn strategy
- Work closely with our Content Executive to ensure our digital presence is constantly refreshed
- Copywrite and manage our Hedley Studios blog
- Carry out regular analysis of website traffic, user behaviour and campaign performance followed by the creation and implementation of strategies for improvement
- Work closely with the CRM Manager to ensure digital journeys are being captured efficiently within our CRM system
- Manage global media agencies to develop and execute paid media campaigns that increase brand visibility, engagement and conversion rates
Knowledge, skills & experience:
- Proven experience in website management and optimisation
- Confident in managing media campaigns and PPC
- Strong understanding of Google Ads, Meta Ads, and other digital advertising platforms
- Proficient in Google Analytics, Google Tag Manager, and SEO tools
- Ability to interpret performance data and translate it into actionable creative briefs
- Experience managing and optimising e-commerce platforms and websites
- Strong analytical skills with a data-driven mindset
- Up to date knowledge of digital marketing trends
- Sharp eye for detail and design
- Ability to multitask and meet deadlines
- Excellent communication and collaboration skills
- Passion for automotive and luxury
Digital Experience Manager in Bicester employer: Gerrell & Hard
Contact Detail:
Gerrell & Hard Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Experience Manager in Bicester
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in website management and optimisation. This will not only help you understand the role better but also allow you to speak confidently about how you can contribute to our team.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive improvements in previous roles. Be ready to discuss specific tools you've used, like Google Analytics or SEO tools, and the impact your insights had on website performance.
✨Tip Number 3
Network with professionals in the digital marketing field, particularly those who have experience in website management. Engaging with industry peers can provide valuable insights and may even lead to referrals that could strengthen your application.
✨Tip Number 4
Prepare to discuss your experience with PPC campaigns and how you've managed them in the past. Highlight any successful strategies you've implemented and be ready to explain how you measure success in digital marketing initiatives.
We think you need these skills to ace Digital Experience Manager in Bicester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in website management and digital marketing. Use keywords from the job description, such as 'SEO', 'PPC', and 'Google Analytics', to demonstrate your fit for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and the automotive industry. Mention specific projects or achievements that showcase your skills in managing websites and executing digital strategies.
Showcase Analytical Skills: Provide examples of how you've used data to drive decisions in previous roles. Highlight any experience with tools like Google Analytics or SEO platforms, and explain how you’ve improved website performance based on your analyses.
Demonstrate Collaboration: Since the role involves working closely with various teams, mention instances where you've successfully collaborated with others, such as content creators or IT professionals, to achieve common goals.
How to prepare for a job interview at Gerrell & Hard
✨Showcase Your Digital Expertise
Be prepared to discuss your previous experience in website management and digital marketing. Highlight specific projects where you improved website performance or user experience, and be ready to share metrics that demonstrate your success.
✨Understand the Brand
Research Hedley Studios thoroughly before the interview. Familiarise yourself with their brand identity, tone of voice, and recent campaigns. This will help you align your answers with their commercial objectives and show that you're genuinely interested in the role.
✨Prepare for Technical Questions
Expect questions about your proficiency with tools like Google Analytics, Google Ads, and SEO strategies. Brush up on your knowledge of these platforms and be ready to discuss how you've used them to drive results in past roles.
✨Demonstrate Analytical Thinking
Since the role requires a strong analytical mindset, prepare to discuss how you've interpreted performance data in the past. Share examples of how you've identified trends and implemented strategies for improvement based on your findings.
