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For Companies At a Glance
- Tasks: Manage PPC accounts and optimise campaigns for better performance.
- Company: Join a leading insurance and financial services company focused on innovation.
- Benefits: Enjoy remote work, competitive salary, and professional growth opportunities.
- Why this job: Be part of a dynamic team driving impactful digital marketing initiatives.
- Qualifications: Experience in PPC and paid social media is essential; strong analytical skills required.
- Other info: This role is fully remote, open to UK applicants.
The predicted salary is between 36000 - 60000 £ per year.
Paid Media Executive
Location: Remote
About Us
A leading player in the insurance and financial services sector, committed to innovation and excellence. Our Group Marketing team plays a pivotal role in driving brand awareness and digital performance across multiple channels.
We are currently seeking a Paid Media Executive to join our dynamic team. This is a fully remote position, open to applicants based in the UK.
Role
The Paid Media Executive will manage a range of PPC accounts across the group of varying budgets with a focus on implementing strategies to improve performance and maximise return on investment (ROI). This role requires a strategic thinker with a strong background in paid media and excellent analytical skills.
Key Responsibilities
- Plan, implement, and manage paid media campaigns across search and social platforms.
- Optimise campaigns using data-driven insights to improve KPIs such as CTR, CPA, and conversion rate.
- Conduct regular performance analysis and provide detailed reporting to the Paid Media Manager and key business stakeholders.
- Collaborate with designers, content creators, and other marketing professionals to align campaign creative with strategic goals.
- Conduct A/B testing on ad formats, messaging, and targeting to enhance campaign effectiveness.
- Keep up to date with emerging paid media trends, tools, and best practices.
Candidate Requirements
- Demonstrable experience in PPC and paid social media campaign management.
- Proficiency with platforms including Google Ads, Microsoft Ads, and Meta Ads.
- Strong analytical skills and experience using performance metrics to inform strategy.
- Excellent written and verbal communication skills.
- Highly organised, with the ability to manage multiple campaigns and meet deadlines.
- A proactive approach and a willingness to innovate and adapt.
Why Join?
- Remote-first working culture
- Competitive salary and benefits
- Opportunities for professional growth and development
- Supportive and collaborative team environment
- Involvement in meaningful, high-impact digital marketing initiatives
Paid Media Executive in Tunbridge Wells employer: Gerrard White
Contact Detail:
Gerrard White Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Executive in Tunbridge Wells
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and paid social media. Follow industry leaders on platforms like LinkedIn and Twitter to stay updated on best practices and emerging tools that can enhance your campaigns.
✨Tip Number 2
Network with professionals in the digital marketing space. Attend webinars, join relevant online communities, and engage in discussions to build connections that could lead to referrals or insights about the role.
✨Tip Number 3
Prepare to discuss specific examples of your past PPC campaigns during interviews. Be ready to explain your strategies, the metrics you used to measure success, and how you optimised for better performance.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you've used data to inform your decisions in previous roles. Highlight any tools or software you are proficient in that relate to performance analysis.
We think you need these skills to ace Paid Media Executive in Tunbridge Wells
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in PPC and paid social media campaign management. Use specific examples of campaigns you've managed, including the platforms you've worked with, such as Google Ads and Meta Ads.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention your analytical skills and how you have used data-driven insights to improve campaign performance in previous roles.
Showcase Your Analytical Skills: Provide examples of how you've used performance metrics to inform your strategies. Discuss any tools or methodologies you’ve employed to optimise campaigns and improve KPIs like CTR and CPA.
Highlight Collaboration Experience: Since the role involves working with designers and content creators, mention any past experiences where you collaborated with other professionals to align campaign creative with strategic goals. This will demonstrate your ability to work in a team environment.
How to prepare for a job interview at Gerrard White
✨Showcase Your PPC Expertise
Be prepared to discuss your previous experience with PPC campaigns in detail. Highlight specific examples where you successfully managed budgets, optimised performance, and achieved significant ROI. This will demonstrate your capability and understanding of the role.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, come ready to discuss how you've used data to inform your strategies. Bring examples of metrics you've tracked, such as CTR and CPA, and explain how you used these insights to improve campaign performance.
✨Familiarise Yourself with Tools
Make sure you're well-versed in the platforms mentioned in the job description, like Google Ads and Meta Ads. If possible, prepare to discuss any recent updates or features you've utilised, showing that you stay current with industry trends and tools.
✨Prepare for Collaboration Questions
As the role involves working with designers and content creators, think about past experiences where collaboration was key to a project's success. Be ready to share how you effectively communicated and aligned creative strategies with broader marketing goals.
