Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Drive sales growth and develop relationships in the convenience retail sector.
- Company: Join GERFLOR, a leading innovator in resilient flooring solutions.
- Benefits: Enjoy a company car, private healthcare, pension, and attractive bonuses.
- Why this job: Shape the future of retail flooring while making a real impact.
- Qualifications: Proven sales experience and strong interpersonal skills required.
- Other info: Be part of a diverse team committed to innovation and sustainability.
The predicted salary is between 36000 - 60000 £ per year.
GERFLOR is a market leading specialist in the field of resilient flooring covers. Present in all spheres of life (building, sport, transport, commerce, industry, etc.), our Group continues its development in more than 100 countries. Brand recognition, innovation, professionalism and continuous improvement are all assets that make GERFLOR a state-of-the-art enterprise. 5,200 employees all around the world are committed to ensuring customer satisfaction and working every day to guarantee high quality products and services. Environmental concerns are also a priority: our products are processed to last as long as possible and in respect of our planet.
Following our successful international growth strategy, we have an exciting and challenging opportunity for an experienced Retail Sales Manager to spearhead growth of our market-leading retail flooring and interior solutions in the convenience retail sector, focusing on shopfitting contractors, key retail accounts, and retail equipment wholesalers. This is a high-impact role with strong autonomy and the opportunity to shape the future of our retail channel across the Midlands, Northern, and Scottish regions.
Your role:
- New Business Development: Proactively identify, engage, and secure new business opportunities with key independent convenience retailers, shopfitters, and wholesalers through high-volume prospecting and relationship building.
- Account Management & Growth: Maintain and expand existing customer relationships, ensuring long-term loyalty and increased market share.
- Strategic Planning: Collaborate with the Head of Retail to define and execute a clear growth strategy aligned with company objectives and market trends.
- Market Intelligence: Gather and analyse competitive insights to assess market potential, identify emerging opportunities, and inform strategic decisions.
- Event Participation: Represent the company at key industry exhibitions across the UK and Europe to build brand awareness and generate leads.
- CRM & Data Accuracy: Ensure all customer and project data is accurately maintained to support forecasting, reporting, and customer service excellence.
- Customer-Centric Approach: Actively listen to customer feedback and market signals to adapt strategies and maintain a competitive advantage.
Requirements:
- Proven track record in driving sales growth, with a highly sales-driven mindset.
- Well-developed experience of in-person cold calling as part of broader new business development activity.
- Commercially astute, with the ability to forecast accurately and translate numbers into actionable sales strategies.
- Experience of the commercial interiors industry.
- Excellent interpersonal skills and attitude.
- Flexible, dynamic, and highly organised method of working.
- Confident communicator – verbal and written.
- Willingness to travel.
Our offer:
- Be part of an internationally successful group with strong brands.
- Share your ideas and play a proactive role in the development of the company.
- Company car, private health care, pension, attractive bonus schemes and training.
GERFLOR, a company committed to diversity and inclusion, ensures equal opportunities through a recruitment process free from any form of discrimination. To guarantee that no talent is overlooked, we encourage everyone to apply!
Retail Sales Manager – Convenience Sector (Midlands, North & Scotland) employer: Gerflor
Contact Detail:
Gerflor Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retail Sales Manager – Convenience Sector (Midlands, North & Scotland)
✨Tip Number 1
Get to know the company inside out! Before your interview, dive into GERFLOR's values, products, and recent news. This will not only impress them but also help you tailor your answers to show how you fit into their culture.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for your application process. It’s a great way to get insider info and make a good impression.
✨Tip Number 3
Prepare for situational questions! Think of examples from your past where you've successfully driven sales growth or managed client relationships. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Tip Number 4
Don’t forget to follow up! After your interview, send a thank-you email expressing your appreciation for the opportunity. It shows your enthusiasm for the role and keeps you fresh in their minds. And remember, apply through our website for the best chance!
We think you need these skills to ace Retail Sales Manager – Convenience Sector (Midlands, North & Scotland)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Retail Sales Manager role. Highlight your experience in new business development and account management, as these are key for us at GERFLOR. Use specific examples that showcase your sales growth achievements.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for the convenience retail sector and how your skills align with our mission at GERFLOR. Don’t forget to mention why you’re excited about joining our team and contributing to our growth.
Showcase Your Market Knowledge: We love candidates who understand the market! In your application, demonstrate your knowledge of the commercial interiors industry and any insights you have on emerging trends. This will show us that you’re proactive and ready to hit the ground running.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about GERFLOR and what we stand for.
How to prepare for a job interview at Gerflor
✨Know Your Product Inside Out
Before the interview, make sure you understand GERFLOR's products and their unique selling points. Familiarise yourself with their flooring solutions and how they stand out in the market. This will not only show your enthusiasm but also help you answer questions confidently.
✨Demonstrate Your Sales Strategy
Prepare to discuss your approach to new business development and account management. Think of specific examples where you've successfully identified opportunities or built strong relationships with clients. This will highlight your experience and strategic thinking, which are crucial for this role.
✨Showcase Your Market Knowledge
Research the convenience retail sector and be ready to share insights on current trends and challenges. Understanding the competitive landscape will demonstrate your commercial acumen and ability to adapt strategies based on market intelligence.
✨Be Ready to Engage
Since this role involves a lot of relationship building, practice your communication skills. Be prepared to engage in a two-way conversation during the interview. Ask insightful questions about the company’s growth strategy and how you can contribute to it, showing that you're proactive and genuinely interested.
