Headquartered in the Chiswick (W4), London, Global Event Partners (GEP) Ltd. is a specialist international event organiser in the oil, gas, new energies, financial and infrastructure sectors. With offices in London, Cairo, Paramaribo & partners all over the world, GEP delivers events of the highest quality that consistently achieve successful results for our clients and partners.
Built on a belief in forging partnerships through events and collaborating with leading organisations and associations globally, we combine deep local knowledge with international reach. With more than 80 years of combined experience, we operate a leading portfolio across emerging markets with a particular focus on the Americas, Africa, and the Middle East.
The Role
The Head of Sales LATAM region will be responsible for overseeing the commercial success of GEP’s event portfolio in Latin America but also feeding in to our wider Carribean portfolio. The role combines strategic oversight and hands-on management of the LATAM sponsorship and exhibition sales team, commercial partnerships, client relationships, and market development. Working closely with the Group Commercial Director, Amercias Director and internal teams, this role leads sales planning, revenue growth, and operational delivery to ensure the commercial sustainability and profitability of the LATAM portfolio.
Key Aspects of the Role:
- Delivering on revenue targets across multiple events & feeding in to commercial strategy.
- Leading and motivating sales, account management and event delivery teams.
- Driving existing sponsorship and exhibition sales alongside identifying new revenue streams.
- Building and nurturing long-term client and partner relationships at senior level.
- Acting as a market specialist and trusted advisor in energy, infrastructure, finance and technology sectors.
Key Responsibilities:
- Execute commercial strategy to maximise revenue and profitability across events in the region.
- Lead the LATAM sales function, ensuring effective pipeline management, forecasting, and performance monitoring.
- Feed in to the development of new business opportunities, product areas and partnerships to diversify income streams.
Business Development & Partnerships
- Source, negotiate and close high-value sponsorships, exhibition sales, and partnership agreements.
- Develop persuasive proposals and solutions aligned with client marketing and business objectives.
- Build strong networks with governments, associations, corporates and investors where needed.
Team & Operational Management
- Manage and mentor sales and delegate acquisition teams, driving a culture of high performance.
- Oversee the fulfilment of sponsorship rights, working with operations, marketing, production and editorial teams.
- Ensure smooth on-site delivery of commercial activations and manage rebooking cycles.
Market & Strategic Insight
- Monitor industry trends and competitor activity to identify growth opportunities.
- Provide regular reporting and commercial performance analysis.
- Represent GEP at events, conferences and business development trips across the region.
What We’re Looking For
- Fluent in English & Spanish (written and spoken), Portuguese, Dutch or French would also be a significant benefit
- Very strong experience in commercial management within events, exhibitions or energy / energy infrastructure sectors.
- Proven track record of driving revenue growth, exceeding targets and managing high-value accounts.
- Strong leadership skills with experience in managing teams and developing talent.
- Experience/ knowledge of energy &/or energy infrastructure
- Experienced consultative sales & negotiation skills, proven with senior decision-makers.
- Strong organisational skills with experience of delivering under tight timelines.
- Flexibility to travel globally for events & competitor events
- Good working knowledge of Salesforce or similar CRM systems.
What You’ll Get
- A senior commercial role with genuine ownership and influence over a growing regional event portfolio.
- The opportunity to lead and develop a local team while helping shape GEP’s commercial growth across the Americas.
- Direct exposure to senior executives, governments, investors and industry leaders across energy, infrastructure, finance and technology.
- Significant autonomy to develop new clients, partnerships, products and revenue opportunities within the region.
- International exposure and regular opportunities to travel, build your network and represent GEP across the Americas and globally.
- A clear opportunity to grow with the business and progress into broader regional and senior leadership responsibilities as the portfolio expands.
- A highly entrepreneurial environment where strong performance is recognised and individuals can have a direct impact on the success of the business.
- Competitive salary plus a generous, uncapped commission structure that directly rewards commercial performance.
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