At a Glance
- Tasks: Drive growth in pre-booked sales across events, dining, and large group bookings.
- Company: Fuller's, creators of unique premium pub and hotel experiences.
- Benefits: Salary of £37,000 to £42,000 plus bonus, with travel opportunities.
- Other info: Join a family-oriented company that values community and memorable guest experiences.
- Why this job: Shape impactful sales strategies and build strong client relationships in a vibrant environment.
- Qualifications: Experience in multi-site sales within hospitality or events, with strong relationship-building skills.
The predicted salary is between 37000 - 42000 £ per year.
Salary of £37,000 to £42,000 plus Bonus. Experience in sports, drinks bookings, consumer, Reasons to Visit is essential. This role will require travel around your area and to the Support Centre in Chiswick.
Fuller’s are creators of unique premium pub and hotel experiences. Our pubs pride themselves on our outstanding cask conditioned ales, delicious food, great wines and exemplary service. We are acutely aware of the role that traditional pubs play in British culture and their local communities, and work hard to ensure our pubs provide great surroundings and food and drink for all who walk through our doors. Fuller’s is family and a place where everyone belongs.
We are excited to announce a brand-new opportunity for an Area Sales Manager, focused on driving pro‑active pre‑booked growth across our businesses. This is an exceptional role for a passionate, results‑driven sales professional looking to shape and execute impactful sales strategies across multiple premium sites. You’ll play a key role in driving growth across all pre‑book areas – including events, private dining, and large group bookings – while expanding our client base and supporting long‑term business success.
Key Responsibilities- Implement pro‑active pre‑booked sales plan across multiple locations
- Drive growth in all areas of pre‑booked business: events, food & drink, and private hire
- Identify new business opportunities and support pipeline development
- Build and manage strong client relationships to drive repeat and referral business
- Deliver tailored room sales strategies for weddings, corporate and events
- Collaboration with relevant stakeholders
- Provide leadership/guidance and training for the site roles
- Proven experience in multi‑site sales within hospitality or events
- A proactive, strategic mindset with a strong commercial focus
- Confident CRM user with experience managing client pipelines
- Strong relationship‑building and negotiation skills
- Passion for premium hospitality and delivering memorable guest experiences
Area Sales Manager employer: Georgeiv
Fuller’s is an exceptional employer that fosters a vibrant work culture centred around community and premium hospitality. With a focus on employee growth, we offer comprehensive training and development opportunities, ensuring our team members thrive in their roles while enjoying the unique experience of working in our renowned pubs and hotels. Located in Chiswick, our Support Centre provides a collaborative environment where creativity and passion for the industry are celebrated, making it an ideal place for those looking to make a meaningful impact in the hospitality sector.
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the hospitality and events industry. Attend local events or join relevant groups to meet potential employers and showcase your passion for premium experiences.
✨Tip Number 2
Prepare for those interviews! Research Fuller’s and understand their unique offerings. Be ready to discuss how your experience aligns with their values and how you can drive growth in pre-booked business.
✨Tip Number 3
Show off your sales skills! During interviews, share specific examples of how you've successfully driven sales in previous roles. Use numbers and results to back up your claims – we love a good success story!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the Fuller’s family and contributing to their amazing pub culture.
We think you need these skills to ace Area Sales Manager
Some tips for your application 🫡
Show Your Passion:Let us see your enthusiasm for the hospitality industry! Share your experiences and what drives you to create memorable guest experiences. A genuine passion can really make your application stand out.
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Area Sales Manager role. Highlight your multi-site sales experience and any relevant achievements in driving growth in hospitality or events.
Craft a Compelling Cover Letter:Use your cover letter to tell us why you're the perfect fit for this role. Be specific about how your background in sports, drinks bookings, and consumer engagement will help you succeed in driving pre-booked growth.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you’re serious about joining the Fuller’s family!
How to prepare for a job interview at Georgeiv
✨Know Your Stuff
Before the interview, dive deep into Fuller’s values and their unique offerings. Familiarise yourself with their pubs, ales, and food menus. This knowledge will not only impress your interviewers but also show your genuine interest in the role.
✨Showcase Your Sales Savvy
Prepare specific examples of how you've driven sales growth in previous roles, especially in hospitality or events. Be ready to discuss your strategies for building client relationships and how you’ve successfully managed pipelines in the past.
✨Be Proactive and Strategic
Demonstrate your proactive mindset by discussing how you would implement a pre-booked sales plan for Fuller’s. Think about potential new business opportunities and be prepared to share your ideas on how to expand their client base.
✨Emphasise Team Collaboration
Since this role involves working with various stakeholders, highlight your experience in collaboration. Share examples of how you’ve led teams or provided guidance in previous positions, showcasing your leadership skills and ability to work well with others.
