Sales Development Representative, EMEA

Sales Development Representative, EMEA

Full-Time 30000 - 40000 Β£ / year (est.) Home office (partial)
Geordie AI

At a Glance

  • Tasks: Drive sales by cold calling and creative outreach to generate leads.
  • Company: Join Geordie, a fast-growing AI security company shaping the future.
  • Benefits: Competitive salary, career growth opportunities, and a dynamic work environment.
  • Other info: Collaborate closely with a supportive team and influence the company's growth.
  • Why this job: Be part of an exciting journey in the AI agent space with real impact.
  • Qualifications: 1-2 years of SDR experience and a passion for AI and sales.

The predicted salary is between 30000 - 40000 Β£ per year.

Geordie is building the platform enterprises rely on to govern their AI agents safely β€” and pipeline is the lifeblood of our growth. As one of our first SDRs, you'll be where it all starts: getting Geordie in front of the right people, creating opportunities where none existed, and fuelling the revenue engine that takes us to the next level.

This is not a role for someone who wants to work a list. You'll be cold calling, cold emailing, building sequences, finding creative ways into large enterprises, and doing whatever it takes to book meetings with the people who matter. The grind is real. What matters is that you show up the same way on a tough day as you do on a great one.

You'll work closely with our Account Executives, Sales Engineers, and the broader GTM team β€” but this is an early hire, which means you'll also have real influence on how we build the SDR function. If you're hungry, curious, and want to grow into a closing role or a GTM leadership position at a fast-moving AI security company, there is a clear path for you here.

What You’ll Do

  • Outbound Prospecting β€” Own top-of-funnel pipeline generation through cold calling, personalised email outreach, LinkedIn, and any creative channel you can find. Volume and quality, not one or the other.
  • Target Account Research β€” Identify and prioritise agent-forward technology companies where Geordie's platform solves a real and urgent problem. Know who to call before you call them.
  • Creative Outreach β€” Go beyond the standard sequence. Find the angle, the hook, the reason someone should take 30 minutes with Geordie today. Think like a marketer, execute like a seller.
  • Product & Competitive Knowledge β€” Learn the Geordie platform inside and out. Understand how we stack up against the competition. Be ready to deliver a sharp, compelling intro demo and handle early objections with confidence.
  • AE Collaboration β€” Work hand-in-hand with Account Executives to align on target accounts, share intel, coordinate outreach, and ensure smooth handoffs that set deals up to close.
  • CRM Discipline β€” Log everything. Keep your activity, sequences, and pipeline data clean and current. Your data helps the whole team make better decisions.
  • Embrace AI Tools β€” Use AI agents and tools like Claude Cowork to work faster, personalise at scale, and find edges others miss. We build agent technology β€” we expect you to use it.
  • Contribute to the Playbook β€” As one of our first SDRs, share what's working, flag what isn't, and help us build the outbound motion that scales with the company.

What We’re Looking For

  • You're hungry. Not motivated-LinkedIn-post hungry β€” actually hungry. You want to make calls, hit numbers, and prove yourself every single day.
  • You bounce back. A day with no meetings booked doesn't break your stride β€” it sharpens it. You come back the next day with a better message and more dials.
  • You're creative. The best way in isn't always the most obvious one. You think differently about how to get in front of the right people and you're not afraid to try something new.
  • You're curious. You want to understand the product, the market, the competitive landscape, and the problems your prospects are losing sleep over. You do the reading.
  • You're a team player. You make AEs' lives easier, share information openly, and invest in the success of the people around you.
  • You embrace AI. You actively use AI tools to work smarter and faster β€” and you're excited to sell a product that sits at the centre of the AI agent revolution.
  • You want to build. You're not just looking for a job β€” you want to be a key early GTM hire at a company that's going somewhere, and you're ready to put in the work to grow with it.

Requirements

  • 1–2 years of SDR or BDR experience, ideally at an early-stage SaaS or cybersecurity company.
  • Proven track record of hitting or exceeding outbound pipeline targets.
  • Experience with cold calling β€” comfortable picking up the phone and having real conversations, not just sending sequences and hoping.
  • Familiarity with CRM tools and a strong habit of keeping activity and pipeline data accurate and up to date.
  • Strong written communication β€” you can write a cold email that gets a reply.
  • Based in London or willing to travel regularly to our office.
  • Genuine curiosity about AI, enterprise security, or the agent ecosystem.

Why This Role

The AI agent space is moving fast, and the companies building with agents need to govern them safely. That's exactly what Geordie does β€” and the market is just getting started.

As one of our first SDRs, you'll have a front-row seat to how a high-growth AI security company builds its go-to-market from scratch. You'll learn from experienced sellers, work on deals that matter, and have a real shot at growing into a closing role as we scale. If you want to be part of something early, move fast, and build a career in one of the most exciting spaces in enterprise tech β€” this is your seat.

Our Values

  • Solve What Matters β€” We listen intently and stay focused on what truly matters to our customers. If it doesn't help them navigate real-world agentic adoption and risk, it's probably not worth building.
  • Build, Learn, Iterate β€” We favour momentum over perfection - testing, learning, and evolving through action. It's how we move fast and get better, together.
  • Kind, Not Comfortable β€” We're honest, respectful, and unafraid to challenge each other. We believe doing great work should feel good, too. Kindness makes that possible.
  • A Platform for Your Best Work β€” We want this to be the most meaningful chapter of your career. Geordie is the place where you grow, lead and lift others, while building something that truly matters.

Sales Development Representative, EMEA employer: Geordie AI

Geordie is an exceptional employer for those looking to make a significant impact in the fast-paced AI security sector. With a strong emphasis on employee growth, you will have the opportunity to shape the SDR function and advance into leadership roles while working alongside a supportive team that values creativity and resilience. Located in London, Geordie offers a dynamic work culture where your contributions are recognised, and you can thrive in an environment that encourages innovation and collaboration.

Geordie AI

Contact Details:

Geordie AI Recruitment Team

StudySmarter Expert Advice🀫

We think this is how you could land Sales Development Representative, EMEA

✨Tip Number 1

Get your research game on point! Before you even think about reaching out, know your target accounts inside and out. Understand their pain points and how Geordie's platform can solve them. This will help you craft personalised messages that grab attention.

✨Tip Number 2

Embrace the grind! Cold calling and emailing can be tough, but remember, persistence is key. If you don’t get a meeting booked today, come back stronger tomorrow with a fresh approach. Keep refining your pitch until it resonates.

✨Tip Number 3

Think outside the box! Don’t just stick to standard outreach sequences. Get creative with your messaging and find unique angles to engage prospects. The more interesting your approach, the more likely you are to get a response.

✨Tip Number 4

Leverage AI tools to supercharge your efforts! Use platforms like Claude Cowork to streamline your processes and personalise your outreach at scale. We’re all about working smarter, so make sure you’re utilising the tech available to you.

We think you need these skills to ace Sales Development Representative, EMEA

Outbound Prospecting
Cold Calling
Personalised Email Outreach
LinkedIn Outreach
Target Account Research
Creative Outreach
Product Knowledge

Some tips for your application 🫑

Show Your Hunger:In your application, let us see that fire in your belly! Share specific examples of how you've hit targets or overcome challenges in previous roles. We want to know you're ready to hustle and make things happen!

Be Creative:When writing your cover letter or email, think outside the box. Use a unique angle or hook that reflects your personality and creativity. Remember, we’re looking for someone who can think differently about outreach!

Know Your Stuff:Do your homework on Geordie and the AI space before you apply. Mention what excites you about our platform and how it fits into the market. This shows us you're genuinely curious and ready to dive in!

Keep It Professional Yet Personal:While we love a friendly tone, make sure your application is polished and professional. Tailor your CV and cover letter to highlight relevant experience, and don’t forget to proofread for any sneaky typos!

How to prepare for a job interview at Geordie AI

✨Know Your Product Inside Out

Before the interview, make sure you understand Geordie's platform and how it stands out in the AI security space. Be ready to discuss its features and benefits, and think about how it solves real problems for potential clients.

✨Show Off Your Creative Outreach Skills

Prepare examples of how you've successfully engaged prospects in the past. Think about unique angles or hooks you've used to get meetings. This role is all about creativity, so demonstrate your ability to think outside the box.

✨Embrace the Grind Mentality

Be ready to talk about how you handle rejection and tough days. Share stories that highlight your resilience and determination to keep pushing forward, even when things don’t go as planned. This will show you're a great fit for the fast-paced environment.

✨Collaborate and Communicate

Since you'll be working closely with Account Executives and other team members, emphasise your teamwork skills. Prepare to discuss how you've effectively collaborated in previous roles and how you plan to contribute to building the SDR function at Geordie.