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For Companies At a Glance
- Tasks: Drive digital marketing strategies and enhance our online presence.
- Company: Join Nuaire, a leading UK ventilation solutions provider with a green focus.
- Benefits: Enjoy 25 days holiday, matched pension contributions, and life assurance.
- Why this job: Be part of a team making a real impact in sustainable solutions.
- Qualifications: Experience in digital marketing and strong analytical skills required.
- Other info: Dynamic work environment with opportunities for growth and development.
The predicted salary is between 36000 - 60000 £ per year.
Established in 1966, Nuaire is a UK based ventilation solutions provider designing and manufacturing products for the domestic, commercial, and industrial construction sectors. Our state-of-the-art facilities in Caerphilly operate with minimal impact on the environment, driven by ambitious targets to drive forward green manufacturing practices.
Our exceptional teams apply their first-class technical, customer service and manufacturing expertise to understand our customers’ needs and solve today’s ventilation challenges. Our loyal and highly skilled workforce are key to our success in delivering clean air, everywhere. Now part of the Genuit Groups’ Climate Management Solutions (CMS) business unit, Nuaire has ambitious growth plans.
The Role
We are looking for an experienced Digital Marketing Executive to develop, implement and identify opportunities to effectively grow our digital presence. The Digital Marketing Executive will drive traffic to our website and social media pages, staying ahead of digital developments and identifying opportunities to support the business plan. Having a real-time finger on the pulse of Nuaire’s digital performance data, adapting activities to deliver best value. Working closely with the marketing team to ensure all marketing opportunities are maximised right across the mix both online and offline.
Responsibilities
- Manage and update the company websites using CMS platforms ensuring website content is efficient, accurate, up to date and aligned with SEO best practices including customer product online databases (Distribution).
- Real time monitoring of the digital environment, adapting activities to deliver best value and optimise conversion rates and plan and implement CRO (Conversion Rate Optimisation) strategies to improve lead generation and on-page performance.
- Improve website structure, loading speed and overall user experience (UX) and advise on what KPIs should be measured to maximize sustainable growth and conduct keyword research, manage content optimisation and track search rankings.
- Analyse performance and market intelligence and provide reporting as per the needs of the business, prepare monthly reports on campaign performance and insights, continue to and conduct performance analysis using tools like Google analytics and social media insights.
- Work closely with the Brand Sector Manager to adopt tone of voice and messaging and optimise campaigns to improve performance, reach and report on ROI.
- Social media & engagement (Instagram, YouTube, Twitter, LinkedIn, Vimeo, Facebook) including pay per click advertising and paid media, online media opportunities (Mobile, social, blogs, forums, advertising), plan executive digital email marketing campaigns and manage the contact database and assist with lead generation activities including bespoke distribution online advertising.
- Competent in image sourcing and formatting to ensure correct web design.
- Follow brand sector manager findings and insights into correct web images whilst also translating campaigns into web pages.
- Take ownership of URL, web headings and link names following brand sector manager data/information.
- Support marketing team with Internal Communications/events.
The Person
- Previous experience in digital marketing management in a broad scope role.
- Proven track record in developing strategy for digital marketing.
- Strong analytical skills, ability to interpret data to improve and drive business performance.
- Advanced knowledge of Google analytics, using segments, custom reports.
- Up to date knowledge of most effective digital marketing tools and practices.
- Proven track record of using great customer and brand insight to drive online content ideas.
- Understanding of best practice search engine optimisation (SEO), UX.
- Experience with email marketing campaigns.
- Strong understanding of SEO, Google Ads, Facebook Ads, and email marketing.
- Experience with tools like Google analytics, Google keyword search, Mailchimp.
- Strong analytical and reporting skills.
- Ability to manage multiple projects and meet deadlines.
- Confident.
- Being able to draw conclusion and recommendations based on research.
- Positively challenging.
- Good collaboration skills.
- Willing to travel.
- Willingness to take ownership.
The Benefits
- 25 days holiday.
- Pension contribution matched up to 8%.
- Life Assurance 3x base salary.
- Genuit sharesave scheme.
Here at the Genuit Group we recognise and develop the contribution our people make to the Group’s success and are committed to attracting talent from the widest pool. We have a role to play in making the built environment more sustainable, building a low carbon business ourselves as well as delivering sustainable solutions at scale.
Digital Marketing Executive in Caerphilly employer: Genuit Group
Contact Detail:
Genuit Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive in Caerphilly
✨Tip Number 1
Get your networking game on! Connect with people in the digital marketing field, especially those who work at Nuaire or similar companies. LinkedIn is a great place to start – drop them a message and express your interest in the role.
✨Tip Number 2
Show off your skills! Create a personal project or portfolio that highlights your digital marketing expertise. Whether it’s a blog, social media campaign, or a case study, having something tangible to share can really set you apart.
✨Tip Number 3
Prepare for the interview by brushing up on Nuaire’s products and their digital presence. Familiarise yourself with their website and social media channels, and think about how you can contribute to their growth in the digital space.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Digital Marketing Executive in Caerphilly
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Executive role. Highlight your relevant experience and skills that match the job description, especially in digital marketing management and SEO.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for Nuaire. Share specific examples of your past successes in digital marketing and how you can contribute to our growth plans.
Showcase Your Analytical Skills: Since we value strong analytical skills, include examples of how you've used data to drive business performance. Mention tools like Google Analytics and any successful campaigns you've managed.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and keep track of it!
How to prepare for a job interview at Genuit Group
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest digital marketing trends and tools. Familiarise yourself with SEO best practices, Google Analytics, and social media strategies. Being able to discuss these topics confidently will show that you're not just a candidate, but a knowledgeable asset.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in your previous roles. Bring examples of reports you've created or insights you've derived from analytics tools. This will demonstrate your ability to interpret data and improve business performance, which is crucial for the role.
✨Be Ready to Discuss Campaigns
Think of specific campaigns you've worked on and be ready to discuss their objectives, execution, and results. Highlight your role in optimising conversion rates and improving user experience. This will help the interviewers see how you can contribute to Nuaire's ambitious growth plans.
✨Understand Nuaire’s Brand and Values
Do your homework on Nuaire and its commitment to sustainability and green manufacturing. Be prepared to discuss how your values align with theirs and how you can help enhance their digital presence while supporting their mission. This shows genuine interest and a good cultural fit.
