Social Media Executive – TikTok Live Host
Social Media Executive – TikTok Live Host

Social Media Executive – TikTok Live Host

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Host engaging TikTok Lives, showcase tools, and drive sales through creative content.
  • Company: Join Genpower, the team behind JCB Tools and Hyundai Power Products.
  • Benefits: Enjoy private health cover, extra holiday, and growth opportunities in a family-run business.
  • Why this job: Be the face of our brand on TikTok and make an impact in a fast-paced environment.
  • Qualifications: Confident on camera, strong copywriting skills, and a knack for social media trends.
  • Other info: Hybrid work model with a dynamic team focused on innovation and creativity.

The predicted salary is between 36000 - 60000 £ per year.

Hours: 40 hours per week, Monday to Friday

Location: Hybrid / On-site at our Pembroke Dock HQ (SA72 4RW) or Newport distribution facility (NP19 4RG)

Do you love being in front of the camera? Got the energy to turn a livestream into a sell-out event? We’re looking for a Social Media Executive who’s ready to bring our tool brands to life on TikTok (and beyond).

We’re Genpower – the team behind JCB Tools and Hyundai Power Products – two of the biggest names in the game. From power tools to garden kit to heavy-duty equipment, we’ve been helping professionals and DIYers get the job done since 2006. Last year we hit £50m in turnover and we’re pushing towards £100m.

Now we need someone bold, creative and confident to take charge of our social channels – with TikTok Lives leading the charge.

What you’ll be doing:

  • Hosting daily TikTok Lives, showcasing our tools, answering questions and driving sales
  • Building and running a content calendar across TikTok, Instagram, Facebook, YouTube and more
  • Jumping on the latest trends and turning them into content that actually converts
  • Writing captions, posts and short-form copy that cut through the noise
  • Working with our creatives to film sharp, engaging video content
  • Monitoring comments, questions and feedback – making our community feel heard
  • Keeping a close eye on the competition and spotting opportunities before they do
  • Reporting on what’s working (and what isn’t), then pushing performance forward

What we’re looking for:

  • Confident on camera – you’re not afraid to go live and keep an audience engaged
  • A natural content creator – you know TikTok, Instagram Reels and YouTube Shorts inside out
  • Strong copywriting skills – short, snappy, and audience-first
  • Organised and self-driven – you’ll own the social calendar
  • Up to speed with the latest social trends, algorithms and best practices
  • Comfortable juggling multiple brands and product types

What’s in it for you:

  • Private health cover
  • Extra holiday allowance with service
  • The chance to grow with a fast-moving, family-run business on track for £100m

If you’ve got the confidence, creativity and drive to take centre stage on TikTok Lives (and beyond), we want to hear from you. Apply now with your CV and a cover letter telling us why you’d be the perfect fit for this role.

Social Media Executive – TikTok Live Host employer: Genpower Ltd

At Genpower, we pride ourselves on being a dynamic and innovative employer that values creativity and boldness. Our hybrid work model allows for flexibility while our Pembroke Dock HQ and Newport distribution facility foster a collaborative environment where employees can thrive. With opportunities for personal growth in a fast-paced, family-run business, we offer a unique chance to be part of a team that's driving towards significant milestones in the industry.
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Contact Detail:

Genpower Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Social Media Executive – TikTok Live Host

Tip Number 1

Get your camera ready! Practise going live before the big day. The more comfortable you are in front of the camera, the better you'll engage your audience. Show us your personality and let it shine!

Tip Number 2

Stay on top of trends! Keep an eye on what's hot on TikTok and other platforms. Use these trends to create content that resonates with your audience and drives engagement. We want to see you riding the wave of what's popular!

Tip Number 3

Engage with your community! Respond to comments and questions during your lives. Make your viewers feel valued and heard. This connection can turn casual viewers into loyal fans of our brands.

Tip Number 4

Don't forget to analyse your performance! After each live session, take a moment to review what worked and what didn’t. Use this feedback to improve your future streams. We're all about growth here at StudySmarter!

We think you need these skills to ace Social Media Executive – TikTok Live Host

On-Camera Confidence
Content Creation
Social Media Management
Copywriting Skills
Trend Awareness
Engagement Strategies
Video Production
Community Management
Organisational Skills
Self-Motivation
Multi-Brand Management
Performance Reporting

Some tips for your application 🫡

Show Your Personality: When you're applying for a role like Social Media Executive, let your personality shine through! We want to see the real you in your cover letter and CV. Don’t be afraid to show off your creativity and confidence – it’s what we’re looking for!

Tailor Your Application: Make sure to tailor your CV and cover letter to highlight your experience with TikTok and other social media platforms. We love seeing how you've engaged audiences and driven sales in the past, so share those wins with us!

Keep It Snappy: Just like the content you’ll be creating, your application should be concise and engaging. Use short, punchy sentences that get straight to the point. We appreciate clarity and creativity, so make every word count!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!

How to prepare for a job interview at Genpower Ltd

Show Your On-Camera Confidence

Since the role requires you to be in front of the camera, practice speaking clearly and engagingly. Record yourself doing a mock TikTok Live to get comfortable with the format and to refine your delivery.

Know Your Content Inside Out

Familiarise yourself with the tools and products you'll be showcasing. Be ready to answer questions about them during the interview. This shows that you're not just a pretty face but also knowledgeable and passionate about what you're promoting.

Stay Ahead of Trends

Research the latest TikTok trends and how they can be applied to the brand. Bring examples to the interview of how you would leverage these trends to create engaging content that drives sales.

Demonstrate Your Copywriting Skills

Prepare some short-form copy or captions for potential posts. This will showcase your ability to write snappy, audience-first content that cuts through the noise, which is crucial for this role.

Social Media Executive – TikTok Live Host
Genpower Ltd

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